VRScout

JANUARY 10, 2022

Last year rumors began circulating that Apple is in development of its own combination VR/AR headset. If true, Apple would be one of the few immersive technology companies uninterested in establishing its own virtual world. The post Apple Reportedly Wants Nothing To Do With The Metaverse appeared first on VRScout.

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Road to VR

JULY 19, 2024

Apple is launching a new slate of immersive video content for Vision Pro using Apple Immersive Video, a 180-degree video format combining 8K 3D video and spatial audio for immersive experiences. All of these immersive videos will be accessible for free via the Apple TV app in several countries.

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ARPost

NOVEMBER 11, 2022

ExpressVPN has conducted a survey of 1,500 employees and 1,500 employers to learn about attitudes toward immersive work. Remote collaboration has been one of the biggest promises of immersive technology as it relates to work but employers seem to be more excited than employees. Why Not Bring Immersive Tech Into the Workplace?

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Upload VR

DECEMBER 16, 2024

Blackmagic Design's Apple Immersive Video camera is now available to preorder , and DaVinci Resolve Studio will support editing it early next year. What Is Apple Immersive Video? The Apple Immersive Video format is 180-degree 90 FPS video with 8K resolution, stereoscopic 3D, high dynamic range (HDR), and spatial audio.

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The Ghost Howls

JULY 6, 2022

The hype for the Apple visor is very high, and everyone is waiting for it as a kid waits for Christmas. Poised to arrive around January 2023, it is considered by many the savior of XR, the hardware that will show the real possibilities of immersive realities and make finally VR mainstream.

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Road to VR

DECEMBER 12, 2024

The company is pitching this as a comprehensive spatial computing platform, and hopes to establish its own territory in the XR landscape against incumbents Meta and Apple. Functionally, this is all pretty similar to what Apple is doing with VisionOS, but Android flavored. Check out our early hands-on with the headset.

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NOVEMBER 11, 2024

The Weeknd's Apple Immersive Video music experience releases on Apple Vision Pro on Thursday, and Apple will demo it at Apple Stores. What Is Apple Immersive Video? The Apple Immersive Video format is 180-degree video with 8K resolution, stereoscopic 3D, high dynamic range (HDR), and spatial audio.

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The Ghost Howls

NOVEMBER 24, 2023

After the latest Unite event, Unity has released in Open Beta the tools to develop applications for the Apple Vision Pro. For now, I’ve read the available documentation and I think it’s already worth telling you what are some very interesting tidbits that I’ve learnt about Apple Vision Pro development in Unity.

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AR Insider

DECEMBER 28, 2023

Apple continues to make moves to catch up to Google's leading position in online mapping, including immersive features like AR navigation. Its latest move involves collecting 3D mapping data while people use Apple Maps. This post appeared first on AR Insider.

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AR Insider

MARCH 13, 2025

At SXSW, Apple debuted its immersive Metallica experience. AR Insider Editor at Large Emily Olman was on site to get a demo from Apple. She breaks down her observations on Apple's latest, and the broader return of cinematic VR. This post appeared first on AR Insider.

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Road to VR

OCTOBER 24, 2024

Cisco updated its Webex networking app to include even more immersive support for meetings on Vision Pro, which now marries the app with its spatial video streaming hardware. “Think of all the use cases for companies in industries like manufacturing, retail, and healthcare.

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Upload VR

FEBRUARY 15, 2025

Prima Immersive on Apple Vision Pro offers the highest quality immersive 3D video yet, sharper than even Apple Immersive Video. The app currently offers one 16 minute immersive music session of the bluegrass band AJ Lee & Blue Summit, priced at $3.99. A one minute free immersive trailer is available.

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VRScout

JUNE 6, 2023

Disney looks to create real-life magic through its partnership with Apple. During Apple’s recent Worldwide Developers Conference (WWDC), the company unveiled the highly anticipated Apple Vision Pro, a mixed reality headset that will be available for purchase early next year.

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MARCH 11, 2025

A Metallica Apple Immersive concert experience featuring three songs, performed during the band's current tour, is releasing on Friday. With Metallica on Apple Vision Pro, you feel like youre right there: front row, backstage, and even on stage with one of the biggest bands of all time, Apple says.

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The Ghost Howls

JUNE 5, 2023

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. UX : Can Apple make XR usable? Use cases : Can Apple make XR useful? Partnership : Who’s onboard with Apple in this journey? Terms : Will Apple invent new words to define XR?

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Upload VR

NOVEMBER 15, 2024

Apple's new Concert For One immersive video series debuts on Friday with a set from Raye. What Is Apple Immersive Video? The Apple Immersive Video format is 180-degree video with 8K resolution, stereoscopic 3D, high dynamic range (HDR), and spatial audio.

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XR Today - Virtual Reality

DECEMBER 3, 2024

The global leader in industrial-grade virtual and mixed reality hardware and software, Varjo, has announced the general availability of Teleport, which creates photorealistic digital twins by stitching together 3D scenes made from Apple smartphone photos.

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Upload VR

APRIL 8, 2025

DaVinci Resolve 20 supports editing Apple Immersive Video. What Is Apple Immersive Video? The Apple Immersive Video format is 180-degree video with 8K per-eye resolution, 90FPS, stereoscopic 3D, high dynamic range (HDR), and spatial audio. We highly praised Apple Immersive Video in our Vision Pro review.

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The Ghost Howls

DECEMBER 9, 2024

As an example of a VPS solution, I will give you some details about Immersal , which is one of the leading companies for what concerns this technology. Disclaimer: this is a paid article built in collaboration with Immersal. Immersal has in fact developed a similar solution for Mall of Tripla , an 85000 m2 shopping mall in Helsinki.

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Road to VR

OCTOBER 6, 2023

One of the most interesting things about Vision Pro is the way Apple is positioning its fully immersive capabilities. It’s an incredibly powerful and capable VR headset, but Apple has done extensive work to make the default mode feel as little like being in VR as possible. On Vision Pro, Apple is doing the reverse.

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VRScout

JUNE 6, 2023

Yesterday, Apple revealed Apple Vision Pro , the company’s first spatial computing device. This includes everything from 3D “Personas” powered by machine learning technology to spatial video capture, all of which are powered by a one-of-a-kind Apple Silicon two-chip design.

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XR Today - Virtual Reality

JANUARY 15, 2025

Apple introduced a new world of opportunities to the VR space with its cutting-edge Vision Pro headset delivering incredible tracking capabilities, and almost unmatched visual fidelity. However, full immersion isnt ideal for every use case. Here are some of the top workplace VR trends were looking forward to in the next five years.

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Road to VR

JUNE 10, 2024

But there’s lots more that Apple didn’t actually show on stage. Beyond what Apple showed of VisionOS 2 in the WWDC keynote, there’s a lot more coming when the update launches this Fall. It will be interesting to see how well Apple’s approach works. Here’s everything we know so far.

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Road to VR

FEBRUARY 17, 2025

Also on the roster is Vicki Dobbs Beck, the vice president of ILM Immersive, the studio behind XR adaptations of Star Wars, Marvel, and more. We’ll also hear from Vicki Dobbs Beck, the Vice President of Immersive Content at ILM Immersive, the interactive division of Lucasfilm.

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XR Today - Mixed Reality tag

JANUARY 10, 2025

Notably, in its official press releases regarding NVIDIA robotics updates, Apple’s Vision Pro MR headset was featured in various promotional images, highlighting its pivotal role in this journey. How is NVIDIA Leveraging Apple Vision Pro? XR plays a vital role in capturing crucial data for this journey.

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Road to VR

MAY 8, 2024

Marvel Studios and ILM Immersive today announced a new interactive story coming exclusively to Apple Vision Pro, which is based on the popular Disney+ animated series What If…? The post Marvel and ILM Immersive Announce Vision Pro Exclusive Based on Animated Series ‘What If…?’ Called What If…? –

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XR Today - Virtual Reality

JANUARY 21, 2025

However, community-led websites like Reddit provide an excellent space for the industry and its enthusiasts to unite and share their thoughts on the latest immersive technology news and real-world challenges. Mixed reality holds an essential foothold in the future of the immersive industry.

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Upload VR

NOVEMBER 4, 2024

The Wide and Ultrawide modes for Mac Virtual Display announced by Apple back in June have now arrived in the first visionOS 2.2 Beta, the latest beta version of Apple's Mac operating system, as we weren't able to get it working on macOS 15.1. The new modes also appear to require macOS 15.2 Now with visionOS 2.2,

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Upload VR

FEBRUARY 26, 2025

Bono: Stories Of Surrender, a documentary launching in May, will be the first feature-length Apple Immersive Video. What Is Apple Immersive Video? The Apple Immersive Video format is 180-degree video with 8K per-eye resolution, 90FPS, stereoscopic 3D, high dynamic range (HDR), and spatial audio.

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The Ghost Howls

FEBRUARY 18, 2025

The success of the Ray-Ban Meta has triggered the smartglasses hype: when I was at CES, I saw many startups launching their AI-powered smartglasses and we have heard rumors of all the major brands (including Apple and Samsung) working on their own smartglasses devices, too. But as usual, I warn you to be careful of the hype.

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Upload VR

OCTOBER 23, 2024

Vimeo now has an Apple Vision Pro app and natively supports Apple's spatial video format, including uploading from iPhone. That makes Vimeo the first major content platform to support spatial video, Apple's term for stereoscopic 3D video using the Apple HEVC Stereo Video Profile format.

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XR Today - Virtual Reality

MAY 27, 2024

Since then, we’ve seen plenty of companies experimenting with the potential of immersive collaboration. Microsoft has its Mesh solution, and Immersive Spaces on Teams, designed to pull people into powerful virtual experiences during meetings.

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XR Today - Augmented Reality tag

OCTOBER 14, 2024

Walmart has unveiled its proprietary artificial intelligence, augmented reality, and immersive commerce platforms, which it says will improve shopping experiences. Kumar continued: “Being people-led means we start with the human need, and often, a combination of technologies like AI, GenAI, AR and Immersive Commerce, is key to the solution.

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Upload VR

MARCH 10, 2025

Immersed now says mass production of Visor will begin "after summer". Who Is Immersed? Since 2020 Immersed has offered a free app now available on Meta Quest, Apple Vision Pro, Vive Focus, and Pico that shows your PC monitor in VR and lets you spawn entirely virtual extra monitors, for up to 5 monitors in total if you pay.

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Road to VR

MAY 24, 2024

Tabletop action RPG Demeo (2021) is now available on Vision Pro, which prominently features a fully-immersive VR mode so you can crawl the game’s many dungeons alongside other virtual basement dwellers. Resolution Games has finally released Demeo for Vision Pro, which includes cross-buy between all Apple devices , priced at $40.

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The Ghost Howls

FEBRUARY 10, 2025

The controllers would be sold separately and would be fully optional, mostly dedicated to people who want to play games requiring controllers on the Apple Vision Pro. Alyx was very important to put VR in front of hardcore gamers (the fans of Half-Life) and to show how much immersion can be pushed far in VR. Happy Birthday, GT!

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XR Today - Virtual Reality

MAY 15, 2024

Apple Vision Pro Facetime is one of the first features most people experimented with when they finally received their spatial computing headset. Apple Vision Pro Facetime is just one example. The feature was even highlighted at WWDC 2023 , when Apple gave us our initial sneak peek into its new headset.

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