The Ghost Howls

JUNE 27, 2022

Without HDR, you are conscious that you are seeing the world through a screen, while with actual HDR, you can feel the proper lighting of a scene, and it immediately becomes real and immersive. We have lots of non-news about Apple’s XR efforts. This is the story of my life for half of the posts I read about Apple. Useless news.

Apple 389

Apple Ukraine Eye Tracking Groups 389

VRScout

AUGUST 3, 2017

The Lord of the Rings auteur is using Apple’s ARkit to unlock new levels of storytelling immersion in augmented reality. Over the past year Jackson and his team at Wingnut AR, a subdivision of Wingnut Films , have been utilizing Apple’s ARkit to experiment with various types of AR experiences.

AR 417

AR Augmented Reality New Zealand Motion Capture 417

The Ghost Howls

OCTOBER 24, 2022

Apple headset will not be focused on gaming. A new report seems to suggest that the upcoming Apple headset won’t be focused on gaming at all. According to the rumors, In the beginning only Apple’s first part tools (like RealityKit) will be allowed to create content, and only after, Unity support will come. Other relevant news.

China 533

China Unity Apple Ukraine 533

UploadVR Between Realities podcast

JUNE 6, 2017

Epic Games CEO Tim Sweeney thinks Apple’s upcoming iOS 11 update, arriving this fall, will be a huge boost to the emerging AR industry. With both Unity and Unreal integrating with ARKit for iOS, the two major tools for creating virtual worlds are now available to developers for building apps on hundreds of millions of Apple handhelds.

Apple 197

Apple AR Unreal Unity 197

XR Today - Mixed Reality tag

JUNE 21, 2024

Unity vs Unreal: Which is the best option for companies creating content for extended reality ? Unreal, or “Unreal Engine”, on the other hand, excels at enabling the creation of visually stunning graphics. They both offer creators access to various tools that enable the creation of immersive experiences in various environments.

Unreal 126

Unreal Unity Machine Learning Tools 126

Road to VR

JUNE 5, 2018

Called Project Aero, the newly announced AR authoring tool and multi-platform system that will soon deliver a way for developers to build simple AR scenes and experiences for Apple’s ARKit. The integration of usdz support was first announced at Apple’s WWDC, which saw the release of ARKit 2.0.

AR 279

AR San Francisco Augmented Reality Apple 279

VRScout

DECEMBER 14, 2017

During Apple’s June developer conference, we finally got a glimpse of what we’ve all been patiently waiting for—Apple embracing VR. And with the launch of the new iMac Pro today, Apple is positioning it as the ideal machine for VR development. Its simple and intuitive, something we expect from an Apple product.

Video 338

Video 360 Video Jamaica Apple 338

The Ghost Howls

MARCH 11, 2025

Sony also provides the screens for the Apple Vision Pro, but these ones for the Samsung headset would be from a new generation. This would offer us developers the opportunity to apply AI algorithms on the images that the user is seeing to create a mixed reality that is more immersive and more useful (as Ive explained in this post ).

Samsung 315

Samsung Gaming Simulation Sony 315

ARPost

FEBRUARY 6, 2023

Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel. That’s because VR is capable of creating such immersive, interactive, and social experiences.

Virtual Reality 400

Virtual Reality Unreal Technology Entertainment 400

The Ghost Howls

MAY 13, 2024

Top news of the week (Image by Apple) Apple Vision Pro 2 may come in 2026 The rumors about the Apple Vision Pro 2 continue. It seems that most of the rumors are aligning on the launch of an Apple Vision Pro 2 in 2026–2027. What a time to be alive! Matt Miesnieks said that the rumor aligns with some things he heard.

Leap Motion 385

Leap Motion Hand tracking Apple Data 385

The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

Apple 471

Apple Microsoft Sony Italy 471

The Ghost Howls

MARCH 13, 2023

First of all, it seems that the headset is not a new product, but that Apple has been working on it for 7 years. It seems anyway that for the first time ever at Apple, Cook has this time now given priority to the operations team. There are some interesting pieces of information about the glasses inside the article.

Ukraine 412

Ukraine Apple Groups Augmented Reality 412

Upload VR

MAY 30, 2024

The first immersive experience resulting from Apple and Disney's partnership in spatial computing arrives today in What If. The hour-long experience is free for a limited time and a must-see for Apple Vision Pro owners. Fattouh, executive producer at ILM Immersive, told me. How far can we push the immersion?

Immersion 109

Immersion Apple Hand tracking Florida 109

The Ghost Howls

AUGUST 14, 2023

This is a very useful resource for all of us XR developers that are going very soon going to experiment with Mixed Reality applications on a headset by Meta, Apple, or one of their competitors. More info Immersed VISOR to support hand tracking and eye tracking It seems that Immersed truly wants to compete with Apple with its VISOR headset.

Samsung 348

Samsung Machine Learning Australia Eye Tracking 348

XR Today - Augmented Reality tag

OCTOBER 28, 2024

On that note, leading into 2025, the XR market is looking to shift, with interest shifting towards emerging technologies such as AR and MR, with accessible products debuting from firms like Meta and Apple. WEART looks to join this XR product shift with its wearable haptic product.

Haptic 113

Haptic Training Hand tracking Simulation 113

XR Today - Virtual Reality

JUNE 1, 2022

Genius also provides aspherical lenses for the PSVR 2 device, and Ming-Chi Kuo states that Genius is working with other extended reality (XR) clients, including Apple. The firm plans to create a virtual space allowing groups to socialise, game, and collaborate in an immersive environment.

Sony 246

Sony Eye Tracking Survey Unreal 246

XR Today - Virtual Reality

SEPTEMBER 13, 2024

Virtual reality is quickly becoming a mainstream technology, not just for consumers, but for businesses investing in new strategies for immersive collaboration , too. There’s plenty of great software available for developers who want to build impressive virtual worlds, like the Unity and Unreal kits. We need incredible content.

Virtual Reality 302

Virtual Reality How To Real Estate Software 302

Upload VR

JUNE 6, 2022

Apple is working on headset versions of its core apps as well as the ability to view a Mac’s display, Bloomberg’s Mark Gurman reports. Last year Gurman , The Information , and supply chain analyst Ming-Chi Kuo released reports claiming Apple is working on a premium headset for VR and AR with high resolution color passthrough.

Apple 140

Apple New York AR Unreal 140

XR Today - Mixed Reality tag

NOVEMBER 9, 2023

Metaroom allows teams to collaborate over immersive visualisations of real-world spaces by leveraging room scanning features on Apple iPhone Pro or iPad Pro devices that generate a digital twin, allowing workers to access the data via the cloud.

Immersion 126

Immersion Construction Tools Industry 126

The Ghost Howls

AUGUST 26, 2020

I virtually know Alan since some years, and I have always admired his ability to combine his entrepreneurial skills with his passion for immersive realities so that to be successful by doing the things that he loves the most. Unity and Unreal are both incredible game engines and both require specialized training and/or teams to develop for.

AR 493

AR Education Architecture Training 493

VRScout

JUNE 9, 2017

Apple finally talks about VR while taking a (very solid) swing at AR, Walmart will use virtual reality to train employees, you can grow better weed with AR + AI, and Q1 VR headset sales…. APPLE ACTUALLY TALKS ABOUT VR. APPLE TAKES A (VERY SOLID) SWING AT AUGMENTED REALITY. However… we’re still waiting for those apple AR glasses.

Augmented Reality 190

Augmented Reality Apple Unreal Training 190

The Ghost Howls

MARCH 27, 2023

It is a lightweight Python package capable of harnessing the heavyweight power of speech AI (NVIDIA Riva) and large language models (LLMs) to simplify user interactions in immersive environments. Of course, Epic is completely against Apple and its vision of its own walled garden.

Razer 384

Razer HTC Apple Ukraine 384

AR Insider

MAY 24, 2021

Epic tried to establish that Apple is an “essential utility,” meaning infrastructure that can be uncompetitively withheld, like a bridge, but it just wasn’t landing. On the more comical side of the news, Unreal is suing Chinese smartglasses maker Nreal because the brand names are too similar and will cause confusion.

Google 357

Google AR Conference Virtual World 357

The Ghost Howls

SEPTEMBER 25, 2023

Immersed is a reliable company, but it never shipped a headset, so I’ll feel more confident when the first people receive their units. Let’s see what happens… some people are afraid this may become a DecaGear 2, but personally, I think that Immersed can deliver. of our revenues with Unity. And this 2.5%

Unity 403

Unity Machine Learning Eye Tracking Hand tracking 403

XR Today - Virtual Reality

AUGUST 22, 2023

However, genAI is not just applicable to an immersive product vendor. RT3D developmental engines such as Unreal, Unity, and Omniverse also leverage genAI to optimize developmental workflows, notably for budding XR content creators. GenAI is already incredibly common on the developer side of XR hardware and software.

Tools 235

Tools Industry Software Microsoft 235

XR Today - Mixed Reality tag

JULY 27, 2023

Immersive learning has become one of the world’s most rapidly growing verticals and an innovative method for upskilling many workers simultaneously. Major corporations like Accenture, Bank of America, Coca-Cola, and others have adopted immersive learning tools to train their staff at scale and on the fly.

Immersion 98

Immersion Unity Training Unreal 98

XR Today - Augmented Reality tag

JULY 6, 2023

Today, Chinese AR smart glasses manufacturer Xreal debuted Apple Macbook integration for its Nebula operating system (OS), significantly improving productivity opportunities for the firm’s Air and Light product lineup. The firm has also produced tools for enjoying immersive entertainment on the go in collaboration with Nio.

Apple 102

Apple Immersion AR Hardware 102

Upload VR

SEPTEMBER 26, 2024

Until now, building even a simple app for Quest headsets required using a full-fledged game engine like Unity, Unreal, or Godot. Whether building a new app or porting a 2D Android app , Meta Spatial SDK's key feature is to allow developers to add 3D elements or immersive experiences to these traditionally developed apps.

Gaming 143

Gaming Unreal Hand tracking Tools 143

XR Today - Augmented Reality tag

JUNE 14, 2023

Today, SyncReality, providers of XR design tools, announced a new application ready for Apple Vision Pro and Meta Quest 3 devices ahead of each product’s release. ” SyncReality Home Design will soon debut on Apple’s Vision Pro headset and will be compatible with iPhones and iPads.

Apple 103

Apple Tools AR Software 103

VRScout

FEBRUARY 25, 2019

So, here’s the full low-down on Microsoft’s newest immersive device: It’s all about the Cloud. One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. More immersive.

Microsoft 312

Microsoft North America United Kingdom China 312

XR Today - Mixed Reality tag

SEPTEMBER 8, 2023

As September moves along, Meta is prepping its immersive product portfolio for a refresh showcase during the event later this month. This year saw massive interest in MR headsets following Apple’s Vision Pro debut, and Meta looks to own the space following its experience with MR via its Pro headset.

Apple 93

Apple Government Immersion Technology 93

XR Today - Mixed Reality tag

APRIL 19, 2024

Big vendor news this week, Admist start-ups and fresh ideas; this week, big names like Meta, Microsoft, Google, and Apple took the headlines due to each firm’s optimisation of its XR product portfolio. Meanwhile, Osso VR has launched its Healthcare XR training service for the Apple Vision Pro.

Microsoft 89

Microsoft Apple Education Training 89

XR Today - Mixed Reality tag

JULY 18, 2022

As part of its announcement, Disney introduced the six companies working under its programme that present building blocks for the foundation of the immersive technology industry. FlickPlay is a social web3 application for Apple iOS that lets users explore an AR-elevated environment with geo-tagged interactive elements.

Los Angeles 145

Los Angeles Real Estate Immersion California 145

The Ghost Howls

JANUARY 13, 2021

It comes out from the passion of someone that has just discovered how immersive realities are beautiful, or maybe from the mind of a student that has just finished the university and wants to find a dream job in AR or VR. I will briefly highlight all my recent story and how I got started with every new role I covered in the immersive field.

Virtual Reality 513

Virtual Reality Unity Course AR 513

XR Today - Augmented Reality tag

MAY 16, 2023

Furthermore, Amazon Germany listings display an “Xreal Air Adapter”, which could be a successor to Nreal’s Apple Adapter, which the firm released last year, selling out in 24 hours ! Nreal Vs. Epic Games: A Background The story of Nreal’s potential rebranding starts back in 2018.

Unreal 111

Unreal Germany Hardware Amazon 111

XR Today - Mixed Reality tag

SEPTEMBER 21, 2023

This week, a report from Prophecy Market Insights revealed core details behind the potential growth of the photogrammetry market – a core technology behind Apple’s spatial computing ambitions most recently shown during the iPhone 15’s showcase. Recently, Apple introduced XR features for its latest iPhone 15 model.

Real Estate 124

Real Estate Apple 3D Capture Automotive 124

XR Today - Big XR News tag

MAY 19, 2023

This week, the immersive space felt an injection of innovation, with various leading firms hinting at the big news and committing to more prominent partnerships. Amidst rumours of Apple’s new headset, many firms are ramping up efforts, perhaps partly due to a looming sense of competition. The news is ramping up!

Apple 68

Apple New Zealand Unreal Immersion 68