Road to VR

JUNE 3, 2019

At the company’s annual WWDC developer conference today, Apple revealed ARKit 3, its latest set of developer tools for creating AR applications on iOS. Apple also introduced Reality Composer and RealityKit to make it easier for developers to build augmented reality apps. Apple Pay in AR Quick Look. Image courtesy Apple.

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The Ghost Howls

JANUARY 1, 2024

The time has finally come: on the last day of 2023, Praydog has released to the world his first version of UEVR, a universal VR mod for all games made with Unreal Engine. It means that you can take whatever game made in Unreal Engine for flatscreen, apply this universal mod, and immediately transform it into a VR game!

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ARPost

APRIL 27, 2022

Organizations have already started using AR to develop their product portfolios, interactive advertising campaigns, and offer real-time information to their consumers. Apple ARKit. In June 2017, Apple launched its own AR development kit, ARKit , while launching iOS11. or newer, Unity for iOS and Android, and Unreal Engine.

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The Ghost Howls

MARCH 11, 2025

Sony also provides the screens for the Apple Vision Pro, but these ones for the Samsung headset would be from a new generation. They are all very interesting to read, even if they do not provide any practical information about Metas plans for AR glasses. So, this is just random hype about Apple, as usual.

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The Ghost Howls

APRIL 1, 2024

And wow, there are a few pieces of information that are really cool… I’ve got to know that the development of Deckard has been a bit troubled because the headset has been re-engineered a few times. Valve is taking its usual ValveTime to make something that is ultra-polished and can put the whole community in awe.

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The Ghost Howls

SEPTEMBER 18, 2023

The drama about Unity’s new pricing models has set the whole game development community on fire, while we had an unexpected leak about the Pico 5 and some updates on the Apple Vision Pro. Some people are migrating to Unreal Engine or Godot. Last but not least, now the Apple Watch supports a “double tap” gesture … but not on the screen.

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The Ghost Howls

SEPTEMBER 13, 2021

Facebook has always had the problem of distribution of its hardware (Apple has its stores, for instance, Facebook has not), and with this partnership, it immediately has the opportunity to showcase this and its future devices in all glasses shops thanks to Luxottica. Apple Event is tomorrow 14th September. Other relevant news.

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The Ghost Howls

SEPTEMBER 20, 2021

Apple VR headset may feature a 3000PPI microOLED display. This week we had a new rumor about the XR headset Apple is working on. According to Korean publication The Elec, Apple has requested a sample of a display component for OLED displays that can arrive up to 3000PPI. Apple Event was not about AR, like, at all.

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The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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The Ghost Howls

MARCH 13, 2023

There are some interesting pieces of information about the glasses inside the article. First of all, it seems that the headset is not a new product, but that Apple has been working on it for 7 years. It seems anyway that for the first time ever at Apple, Cook has this time now given priority to the operations team.

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Upload VR

JUNE 6, 2022

Apple is working on headset versions of its core apps as well as the ability to view a Mac’s display, Bloomberg’s Mark Gurman reports. Last year Gurman , The Information , and supply chain analyst Ming-Chi Kuo released reports claiming Apple is working on a premium headset for VR and AR with high resolution color passthrough.

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The Ghost Howls

AUGUST 14, 2023

More info (Samsung prototype headset leaked — Upload VR) More info (Samsung prototype headset leaked — XR Daily News) Other relevant news (Image by Meta Reality Labs) Meta’s first AR glasses will be just for internal use A new report by The Information talks about the AR glasses that Meta is building.

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The Ghost Howls

APRIL 10, 2023

More info News worth a mention (Image by The Information) Let’s have realistic expectations on the Apple headset We are all very excited about Apple joining our industry, but we must have realistic expectations about the headset that is going to come.

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The Ghost Howls

FEBRUARY 15, 2021

It wants to create an ecosystem , where most probably all the devices can work together (like it happens today with Apple devices); The report also claims that Facebook may be building its own operating system to encompass all these devices. Apple is working on Micro-OLED displays. Another week, another rumor about Apple’s XR efforts.

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ARPost

FEBRUARY 6, 2023

As pointed out in one of the Unity Developers’ blog posts , aside from the exponential rise of development businesses, we’re also seeing more developer tools, such as the Unity and Unreal engines, becoming more accessible. Moreover, they can leverage AI to come up with more accurate results.

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The Ghost Howls

JULY 26, 2021

Luckily there is 5% of information there that I’ve actually found interesting. If you are wondering why we should listen to the words of Avi Bar-Zeev, well… he helped in shaping the HoloLens, recently worked on XR glasses prototypes at Apple… and also Facebook wanted to hire him to lead its AR program.

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The Ghost Howls

AUGUST 26, 2020

With the One App, creators have access to the full power of ARCore and ARKit for the best possible AR experiences. ( Apple Store ) ( Play Store ). Unity and Unreal are both incredible game engines and both require specialized training and/or teams to develop for. The app is universal and opens AR experiences directly from the web.

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The Ghost Howls

FEBRUARY 22, 2021

And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies! Last week I told you about MetaHumans creator, the tool to create realistic humanoid avatars in Unreal Engine. Among the top 5 news I have chosen, only 1 is about VR.

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The Ghost Howls

MAY 31, 2021

This has not been the most interesting week in AR, VR, but I think that in the next times we’ll see some shots fired: in some days there will be the F8, the official shipment of the Vive Pro 2, then the Apple WWDC conference! Unreal Engine 5 gets released in Early Access. I hope for some juicy news… and you? Top news of the week.

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XR Today - Augmented Reality tag

JUNE 14, 2023

Today, SyncReality, providers of XR design tools, announced a new application ready for Apple Vision Pro and Meta Quest 3 devices ahead of each product’s release. ” SyncReality Home Design will soon debut on Apple’s Vision Pro headset and will be compatible with iPhones and iPads.

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The Ghost Howls

SEPTEMBER 27, 2022

So, for instance, you record a video of a person from a low position and then see how it looks from a higher position Apple has just published a patent about showing invisible things on mixed reality glasses. The same concept could work with a Wi-Fi sensor, so you could see the strength of the Wi-Fi waves around you.

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The Ghost Howls

SEPTEMBER 25, 2023

So I guess that someone at Pico is leaking information to indirectly say “Don’t buy the Quest 3, we are going to release something better soon”. And this makes me believe that the information is authentic. Yes, it is less than the 5% of Unreal, but until yesterday we only paid per seat, not both per seat and per revenue sharing.

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XR Today - Mixed Reality tag

MARCH 29, 2024

Will the Apple Vision Pro Debut in China Apple’s CEO and spatial computing champion, Tim Cook , confirmed that the recently released Apple Vision Pro would land in China in 2024. Tim Cook confirmed that Apple plans to release the Apple Vision Pro later this year at the China Development Forum in Beijing.

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AR Insider

OCTOBER 31, 2019

What virtual avatars, creatures, information layers or interactive components are here. The incumbents have an advantage with existing mapping such as Google Maps, Earth, Street View, Apple Maps and the Indoor Maps Program, and Bing Maps but there are also significant geographic data players such as Foursquare and OpenStreetMap.

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The Ghost Howls

JULY 20, 2020

The Fraunhofer Institute for Telecommunications (FIT) together with various partners from industry including Apple, Ericsson, Huawei, Intel, Microsoft, Qualcomm, and Son y has confirmed the release and official adoption of H.266/Versatile H266 video standard can pave the way to 8K video streaming. 266/Versatile Video Coding (VVC).

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Voices of VR

MAY 29, 2024

An Immersive Story exclusively on Apple Vision Pro tomorrow, and I had a chance to take an early look and speak with producer and executive producer Shereif Fattouh as well as technical art director Indira Guerrieri about the process of creating this experience. ILM Immersive & Marvel Studios is releasing What If…?:

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The Ghost Howls

JULY 5, 2024

I admit I haven’t been very good in the beginning with that, because coming from AWE, I didn’t have much time to read all the materials I’ve been given, but as soon as I understood it was important, I tried to inform myself about everything. You shouldn’t be anxious about it: no one knows about everything.

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The Ghost Howls

FEBRUARY 9, 2020

I would like to try it first, or at least hear the informed opinion of a competent journalist like Ben Lang of Road To VR. Let’s see how Apple and Google will answer. Besides that, you also make sure that I continue doing this job of informing the community. Good luck to Lynx. And Facebook has just made its first move.

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The Ghost Howls

DECEMBER 21, 2021

This is the first public hint that Google is back on track working on a new AR device , most probably glasses that should compete with Facebook and Apple. It’s a gift to me, but also to all the XR community because I’ll use that money to keep writing informative articles for everyone. Tilt Brush).

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The Ghost Howls

JULY 17, 2023

This strategy is focused on four pillars: Empowering people and reinforcing skills to foster awareness, access to trustworthy information and build a talent pool of virtual world specialists. This allows for watching the Vision Pro emulator in stereoscopic VR, giving people the closest simulation possible of the Apple device.

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The Ghost Howls

JULY 8, 2019

nReal has been sued by Epic Games for the name too similar to Unreal and by Magic Leap that claims that nReal CEO Chi Xu has stolen the technology of the American company while working there. The only public information on the connectivity of the device regards the USB-C connector that has to be plugged into the computational unit.

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The Ghost Howls

FEBRUARY 18, 2021

Will a little startup be able to beat the big behemoths like Apple and Facebook? But I’ll report here a short summary with the key points of every question so that if you are in a hurry and don’t have 1 hour to watch the video, you can anyway discover the main information she gave to me! Hello Kelly! Can you introduce yourself?

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XR Today - Big XR News tag

MAY 19, 2023

Amidst rumours of Apple’s new headset, many firms are ramping up efforts, perhaps partly due to a looming sense of competition. Apple Trademarks XR Operating System Apple has filed a trademark for “ xrOS ” with the New Zealand Intellectual Property Office, further teasing its upcoming MR headset.

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The Ghost Howls

JANUARY 13, 2021

For who wasn’t doing AR at that time: Metaio had an amazing SDK for phone-based AR, but then it got acquired by Apple and it disappeared from the market. My suggestion to them is to start first of all to learn Unity and C#, or Unreal and C++. ” I’m not crying, you’re crying thinking of Metaio.

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ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT as of 2/3/20 Apple Inc. AAPL) As we previously detailed in depth, Apple has been discreetly working on a number of AR/VR products for several years now and is planning to release its own AR smart glass and AR/VR hybrid headset.

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The Ghost Howls

MARCH 8, 2021

They could build together something that could seriously compete with Facebook and Apple: let’s keep an eye on them. And if you want to join them and support my hard work in informing the XR community, you just have to click the link here below! All of this running thanks to the power of the Azure cloud. Thank you to you too!

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The Ghost Howls

DECEMBER 14, 2020

And while Unreal Engine already supports OpenXR, Unity is a bit lagging, but support is coming in 2021. And it could finally make us reach a point where an app built for a device will work on all devices , making the life of us developers easier… …until Apple arrives with a competing standard, of course. News worth a mention.

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