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Let’s meet at AWE… and “storm” Apple Park together!

The Ghost Howls

It’s a good occasion to meet there or to do something together for the possible launch of the Apple headset. I’m already feeling the air being electric in the ecosystem… My highlight from last year was chasing the Unity CEO and making this horrible photo with him I have great plans for this AWE.

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My doubts about the Apple headset and mainstream VR

The Ghost Howls

The hype for the Apple visor is very high, and everyone is waiting for it as a kid waits for Christmas. I was thinking about this topic this morning, and I want to share with you my stream of thoughts about Apple making VR mainstream, especially highlighting my doubts about it. Is now everyone already using an XR headset?

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The XR Week Peek (2024.10.01): Meta Connect 2024, Apple Vision Pro refresh, and much more!

The Ghost Howls

It was also the week when I returned to Italy, and eating my mother’s pasta again made me excited, too. Apple claims the M4 has a 50% more powerful CPU an d 4 times more powerful GPU than the M2 chipset mounted on the Vision Pro, so an M5 chipset may give the new Vision Pro unprecedented performances for a standalone MR headset.

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Editorial: Apple Vision Pro is a mix of innovation, and year-2016 VR, for a hefty price. But…

The Ghost Howls

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. UX : Can Apple make XR usable? Use cases : Can Apple make XR useful? Partnership : Who’s onboard with Apple in this journey? Terms : Will Apple invent new words to define XR?

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The XR Week Peek (2022.06.06): Sony announces four games for PSVR 2, and Apple today…

The Ghost Howls

In the long and troublesome travel back to Italy from AWE, I’ve lost the last flight and so I’m currently here writing my newsletter from the lobby of the hotel where I spent the night :|. Apple WWDC may reveal something about Apple’s upcoming headset. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).

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The XR Week Peek (2023.06.04): Apple to launch its headset, Meta unveils Quest 3 and many games, and more!

The Ghost Howls

I need to rush out this newsletter episode because otherwise tomorrow Apple launches its headset and no one will read my articles: everyone will be too busy reading “The top 5 features of the Apple headset” or “The 7 reasons why the Apple headset can revolutionize peeling potatoes”. How is Apple going to sell this headset?

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The XR Week Peek (2022.08.15): NVIDIA makes many announcements at SIGGRAPH, new leaks on Apple and Pico, and more!

The Ghost Howls

As you’ve read in my other article written today , this is a special day for this blog… but it is also Monday, so I won’t skip writing a new amazing roundup of AR/VR news So, wishing you a happy Ferragosto (the name of today’s holiday in Italy), I leave you to the best XR news of the week! Apple MR headset may cost $2000+.

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