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MagicLeap reveals prices and availability of ML 2. Finally, MagicLeap has revealed information about the price and availability of MagicLeap 2. These are all right considerations, but it is also true that MagicLeap has much better visuals. Top news of the week. Other relevant news.
Today during MagicLeap’s developer livestream the company offered the first details on the compute hardware that’s built into the device, confirming that an NVIDIA CPU/GPU module, and also showed a brief developer sample demonstrating world meshing and gesture input.
Image by MagicLeap). First previews show MagicLeap 2 qualities. This week some selected journalists from popular online magazines like CNET and The Verge have been able to have a preview of the upcoming MagicLeap 2 glasses. Apple chips may be its secret weapon for XR. Other relevant news.
In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! As John Riccitiello (CEO of Unity) said some years ago , the VR market won’t be interesting enough until it will reach the 10 million users mark.
Top news of the week (Image by Apple) Half of Fortune 100 companies are using Apple Vision Pro Apple CEO Tim Cook has answered the doom posts of the past week that revealed that Vision Pro’s sales plummeted after its launch by stating that more than half of Fortune 100 companies have bought an Apple XR headset and are experimenting with it.
Image by MagicLeap). Is MagicLeap in trouble? The MagicLeap could become a tragic leap , using some words from Palmer Luckey. In the meantime, the competition of Chinese companies like nReal is threatening even more the appeal of MagicLeap. Top news of the week.
Apple WWDC may reveal something about Apple’s upcoming headset. Today is the day of the Apple WWDC event and maybe we can have more info about its upcoming headse t. Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. The Verge) More info (Predictions for Apple at WWDC?—?Bloomberg).
Spatial Hits Big at GDC 2023 In March, at the Game Developers Conference (GDC) 2023 in San Francisco, Spatial announced the platform’s new Unity Creator Toolkit is entering its beta stages. For example, Spatial’s Unity Creator Toolkit beta model powered the 2023 Metaverse Fashion Week on Spatial between 28 to 31 March.
In spite of the fact we’re joking around and playing Angry Birds on MagicLeap, the whole thing feels very grown up, in the sense that these guys are in this for the long haul, and so, they reckon, is the business of making Mixed Reality.
Regarding the glasses, I have not big hopes for true AR glasses, but I think that thanks to Facebook and Apple, finally we’ll have some important smartglasses entering the market , making the mainstream think about wearing something on their face to enjoy notifications from the phone. Phone AR will be always more popular.
Could Apple Vision Pro be a serious competitor in the enterprise AR market? While Vision Pro was mainly pitched as a consumer product when revealed at WWDC in June, Apple also teased enterprise use cases, including room-scale augmented reality apps. Competition For MagicLeap, Microsoft, And Varjo?
AWE day two started off with back-to-back keynotes from mixed reality display maker MagicLeap and AR commerce solution Avataar. A Look at the MagicLeap 2. MagicLeap’s Head of Product Management, Jade Meskill, presented “MagicLeap 2 and the Augmented Enterprise.”
By the virtue of its Windows operating system, the basis of which nearly every PC VR headset uses to function, Microsoft joining the OpenXR initiative represents a win for the others involved, which include industry players like Google, Oculus, HTC, AMD, NVIDIA, Epic Games, Unity, Intel, Qualcomm, Sony, Samsung and Valve.
Apple already made hardware, so it already had the infrastructure to build it and just added XR people on top of this infrastracture, while Facebook could not). Apple AR headset may have been delayed to 2025. Yes, we have rumors about Apple XR devices even this week. But it is impressive anyway. It’s believable.
We have lots of non-news about Apple’s XR efforts. The hype around Apple glasses is huge , and everything that gets shared about Apple and XR gets many views. We already knew that Tim likes AR and “what we have to offer” may also be a potato with an Apple brand costing $400. Other relevant news. Image by The Information).
With rumors of upcoming Apple glasses surging, and the investment made in MagicLeap that until now has been unfruitful, for sure Google is looking for an alternative to build its AR strategy. Apple adds spatial audio to AirPods. Brick after brick, Apple is building its full AR ecosystem in front of our eyes.
As this article was being written, Varjo further expanded its cloud with Unreal and Unity engine integrations. While almost all non-Apple mobile devices run Android, it is also the backbone of many XR headsets.). “Now For example, MagicLeap has had a partnership with Google Cloud for the past year now.
In an unhinged rant worthy of Rudy Guiliani, Cramer explained the metaverse is made by Unity, before correcting himself and crediting Nvidia instead. If you really want to understand the putative metaverse, listen to this conversation with Viacom/CBS futurist Ted Schilowitz and MagicLeap founder Rony Abovitz.
Today I want to take you on a journey on one of the coolest prototypes I’ve ever worked on, which is about creating Unity applications that can dynamically modify their logic at runtime depending on the user’s needs thanks to generative artificial intelligence. Something so cool I could try and fail big. And then I had an idea.
Tim Cook just officially announced that more than half of Fortune 100 companies have bought at least one Apple Vision Pro headset. Enterprises including KLM Royal Dutch Airlines, SAP, Porsche, Lowe's, and EnBW have publicly confirmed using Apple Vision Pro with custom visionOS software. Vision Pro launched exactly three months ago.
Virtual world creation tools Improbable and Unity Technologies anchored investment in the AR/VR industry in Q2. Also that month, Unity Technologies raised $400 million for its creation toolsets which are used to make interactive experiences across handhelds and consoles as well as VR and AR headsets. billion to date. billion to date.
We’re looking for a Unity dev for a freelance gig lasting 1–2 months, ideally from Italy or a nearby country (for easier management). It is in Italian, but basically it says that we’re looking for a Unity dev with preferred experience with VR and/or multiplayer games. Image by MagicLeap). Top news of the week.
The new DRIVE Thor superchip aimed at autonomous vehicles, which companies will be able to use from 2025 Omniverse Cloud , which lets companies use Omniverse completely via cloud rendering even on non-powerful machines A connector to let you use Omniverse with Unity. Rec Room announces Rec Room Studio. Some news on the metaverse.
The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.
Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.
As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. They are Apple AR glasses!” I have this impression for a few reasons.
Apple threatens future support in Unreal Engine. According to an evidence presented by Epic Games, Apple has not only removed Fortnite from the Apple Store, but it has also revoked the status of developer to Epic Games. All Apple software, SDKs, APIs, and developer tools ?—?Pre-release Other relevant news.
Apple’s end goal is the one of building lightweight AR glasses that people wear all day, too, so it’s pretty normal that people at Cupertino are concerned about the work that Meta is doing (this is one of the positive side effects that I envisioned about the reveal of Orion , and in fact, it came true).
Image by MagicLeap). MagicLeap has sold units of its first device for $550. MagicLeap has decided to put on sale its remaining units of the MagicLeap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.
and also why the $2+B investment in MagicLeap was not enough to bring it to success. It’s a good moment for VR: thanks to the strong sales of the Oculus Quest 2 and the rumors of Apple entering the space soon, there is much more confidence in the future of immersive technologies. Investments in VR companies are on the rise.
Moreover, other XR industry figures are supporting Android XR, including Qualcomm, Sony, XREAL, MagicLeap, and Lynx, a new entry into the XR market. Interestingly, the Android XR ecosystem comes as Meta pushes its Horizon OS and Apple with its visionOS.
Then the wish to compete with Apple may not become a reality: when the Vision Pro was announced, Samsung didn’t expect such cool features from it, so it delayed the announcement of the headset to have the time to increase its capabilities. That’s fantastic news for all Unity XR developers!
As pointed out in one of the Unity Developers’ blog posts , aside from the exponential rise of development businesses, we’re also seeing more developer tools, such as the Unity and Unreal engines, becoming more accessible.
It’s been called the AR Cloud by many, the Magicverse by MagicLeap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. An Apple AR headset has been a mainstay of the rumor mills for several years, and we expect Facebook to be creating an AR Oculus device.
The Quest 3S will be probably marketed as the most affordable mixed reality headset on the market , so Meta may want to show that it can do Spatial Computing like the Apple Vision Pro but at less than one-tenth of the price. Games are a type of content where Meta is very strong while Apple has a lacking ecosystem.
The author of the video has used a free app available on the Apple Store and with it, it was able to scan 3D objects with a quality and a speed never seen before. Someone has made a WebAR exporter for Unity. This means that, even with many limitations, you’ll be able to create WebAR experiences from within Unity.
Rony Abovitz steps down from MagicLeap CEO. This was a very good thing and attracted many people to MagicLeap. I hope that MagicLeap will benefit from it and will recover pretty soon. Unity launches MARS tools. Road To VR) More info (Qualcomm’s Wi-fi 6 chips?—?Upload Upload VR).
Will a little startup be able to beat the big behemoths like Apple and Facebook? High-precision 6DOF tracking, eye tracking, gesture inputs, with dedicated input controllers The SDK will support Unity , with Unreal coming Soon. I think we’ll discover it in some months… (You can imagine my excitement in publishing this interview.
The Smart-Accessory Revolution A Pew Research Center survey conducted at the beginning of 2013 showed that only 51% of adults in the United States owned a smartphone, 6 years after the launch of the 1st-generation Apple iPhone. Another survey conducted mid-June 2019, 4 years since the debut of the Apple Watch, showed that roughly 1-in-5 U.S.
Some years ago, she performed in The Life, a Mixed Reality art piece inside the MagicLeap One. Simple WebXR” aims at bringing WebXR to Unity. On GitHub has appeared a new project called “Simple WebXR” aimed at letting you develop WebXR experiences inside Unity. Learn more.
The first one is that since the Gaming Showcase is happening on June, 1st, it seems positioned in a way to make Meta perform some announcements right before the Apple WWDC. Apple WWDC is where the Apple Reality headset may be announced, and it is taking place on June, 5th. The price is going to be very cheap: only £79.99.
This week, AR instructional solutions provider Taqtile announced official support for Microsoft’s Unity-based Mixed Reality Toolkit 3 (MRTK3) in a move to broaden the usability of its Manifest application ready for a “growing number” of OpenXR devices in 2024.
people walking around), so I don't have an apples-to-apples comparison against Santa Cruz. MagicLeap releases its SDK. We still haven’t seen a MagicLeap device , but at least now we can see its SDK. The SDK offers native APIs, but also supports popular game engines like Unity and Unreal 4.
MagicLeap. Focused primarily on the business world and corporate uses for Extended Reality, MagicLeap produces a range of powerful headsets with built-in speakers, sensors, and spatial audio. At this time, Apple is still working on its own AR glasses and advanced XR headsets.
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