The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

Apple 388

Apple Zeiss Saudi Arabia Latency 388

AR Insider

AUGUST 26, 2021

But spending shares will shift over time as consumer AR adoption gains ground in later years – partly accelerated by Apple’s projected market entrance. Moreover, its V1 design target will be style and wearability versus graphical immersiveness; and its appeal will lie in elegant integration with other Apple hardware and wearables.

AR 456

AR San Francisco Wearables Apple 456

The Ghost Howls

JULY 9, 2022

The Digital Markets Act is a law that the European Parliament and Commission are discussing since 2020 and has the purpose of limiting the excessive power of the major tech giants like Apple, Microsoft, Amazon, Google, and Meta. Concept of a future AR glass by Apple. Data privacy. Fairer competition.

Apple 512

Apple Europe Data Amazon 512

The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

Apple 300

Apple AR Microsoft Magic Leap 300

Road to VR

JULY 14, 2020

It creates parts, reference designs, as well as finished white-label products for some of the biggest companies on the planet. Mainly noted for its work in acoustic components, the Weifang, China-based company reportedly played a role in the creation the optical, structural and hardware design of Microsoft’s Mixed Reality headsets.

AR 358

AR China Hardware Microsoft 358

The Ghost Howls

JANUARY 11, 2022

Further references. Further references. Further references. Further references. Further references. Futher references. There are also some rumors about Half-Life: Alyx coming for PSVR 2, but nothing has been officially announced in this sense. With the Vive Tracker, this setup can become much more compact.

AR 545

AR Haptic Las Vegas HTC 545

The Ghost Howls

MARCH 20, 2023

I’m anyway linking a few of them here below, just for your reference. A pretty useless one, like all the rumors about Apple and its glasses. And instead… electronic components… wow, only geniuses at Apple could think about it. Some people are interested in PSVR 2 as a headset to be connected not to a PS 5, but to a PC.

Google 489

Google Microsoft Ukraine Apple 489

AR Insider

SEPTEMBER 3, 2021

That will happen as the underlying technology improves and slims down; and as the industry’s ultimate wild card is played: Apple Glass. To break down all of the above — including Apple AR discourse — and to dive deeper on the latest figures, ARtillery chief analyst Mike Boland recently gave a virtual-event presentation.

AR 353

AR Apple Wearables Hardware 353

The Ghost Howls

JANUARY 10, 2022

New rumors on Apple and Meta devices. I know it may sound weird to you, but we have new rumors on Apple headsets and also about the future Meta Project Cambria and Quest 3. Regarding Apple, the super-reliable analysts have stated that the headset may feature three displays because just two are for losers. Other relevant news.

Apple 369

Apple Simulation Las Vegas Haptic 369

The Ghost Howls

SEPTEMBER 20, 2021

References found in Quest 2 firmware hint to Quest Pro features. References found in the Oculus Quest 2 firmware by users Reggy04 and Basti564 highlight how the Quest 2 Pro should have: Eyes tracking Facial expressions tracking Eye relief knob Granular IPD adjustment External charging station. Top news of the week. Image by Facebook).

AR 542

AR Nigeria Apple Oculus 542

Road to VR

SEPTEMBER 19, 2023

Leaked documents relating to Microsoft’s business strategy for Xbox show the company eyeing XR technology but continuing to keep it at arm’s length. Microsoft court case. ” Given the context of the document, however, it doesn’t seem that Xbox is specifically referring to XR when using the word “immersive.”

Microsoft 284

Microsoft Strategy Hardware Virtual Reality 284

The Ghost Howls

SEPTEMBER 22, 2019

We may know the field of view of Apple AR headset. Of course, since he has not an Apple HMD, the only thing he could obtain was the screen splitting in two on his phone, showing that view that we XR developers know very well. It is now sure that Apple is going to release an AR headset , the questions are just when and what.

AR 326

AR Apple Oculus Augmented Reality 326

Upload VR

MARCH 6, 2025

Pretty much every headset and runtime (except Apple Vision Pro and PlayStation VR2 on PS5) supports OpenXR, sure. Bucchianeri has worked on the PS4 and original PlayStation VR at Sony, Falcon 9 and Dragon at SpaceX, and HoloLens and Windows MR at Microsoft, where he currently works on Xbox.

Unreal 143

Unreal Unity Microsoft Groups 143

The Ghost Howls

MAY 1, 2023

According to the CMA: “Microsoft already enjoys a powerful position and head start over other competitors in cloud gaming and this deal would strengthen that advantage giving it the ability to undermine new and innovative competitors.” So I wonder if this suspension could also change Microsoft’s future plans concerning the M-word.

Ukraine 370

Ukraine Apple Microsoft Chile 370

The Ghost Howls

MARCH 1, 2021

The reference to the tether is a clear statement about the fact that Sony aims at offering quality, and it is not interested in the casual gamers that are the target of the Quest (for now). This means that if you develop an experience using OpenXR, you can run it on Oculus, SteamVR, and Microsoft runtimes with no modification.

Sony 411

Sony Oculus Unity AR 411

The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

Trends 481

Trends Apple Google Unity 481

XR Today - Mixed Reality tag

FEBRUARY 2, 2024

Here is it, today, the Apple Vision Pro finally falls into the hands of US customers. Alongside Apple’s XR device debut, other firms, from Zoom to Microsoft, are jumping on the spatial computing bandwagon. Will Apple remain a prominent figure in the XR device marketplace, or will another firm stand tall?

Microsoft 91

Microsoft Apple Zeiss Magic Leap 91

ARPost

JANUARY 29, 2020

Many major tech organizations such as Apple, Facebook, Google, Microsoft, and Amazon are currently working on different types of smart glasses or headsets which are more affordable and widely available to consumers, which will eventually change how we view and interact with the world around us. Future Developments for AR Glasses.

AR 414

AR Augmented Reality Trends Healthcare 414

The Ghost Howls

FEBRUARY 14, 2022

PSVR 2, Apple XR visor) and games, will be fundamental to understand its evolution and its potential. Probably you all recall the iconic Apple commercial inspired by the book 1984 that helped a lot the company in becoming popular. References to Apple RealityOS have been leaked. Other relevant news.

Virtual Reality 370

Virtual Reality Microsoft Haptic Apple 370

The Ghost Howls

MAY 30, 2022

The circle will close with the release of XR glasses, and we know that Niantic is also working on a reference system for them. Apple may unveil RealityOS at WWDC. At the upcoming WWDC, Apple may unveil its operating system for XR glasses, dubbed RealityOS. The “metaverse” was not a key topic inside “Microsoft Build”.

Magic Leap 371

Magic Leap Virtual World Ukraine Microsoft 371

AR Insider

APRIL 8, 2020

For example, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration in the near term. After examining Amazon , Microsoft , and Google , it’s time to zero in on Bose. Next up: Apple. But what’s everyone else doing? That’s the new promise we’re making.”.

Wearables 363

Wearables Exercises Hardware AR 363

ARPost

DECEMBER 10, 2022

Generally, “the cloud” refers to remote servers that do work off of a device. While almost all non-Apple mobile devices run Android, it is also the backbone of many XR headsets.). The bigger your XR needs are, the larger your software needs are. But, what is the cloud anyway? Your Forecast: Cloudy.

Magic Leap 381

Magic Leap Software Hardware Amazon 381

Upload VR

MAY 20, 2022

Apple is ramping up development of the operating system for its headset, with a plan to launch in 2023, Bloomberg’s Mark Gurman reports. Apple has in recent weeks ramped up development of realityOS (rOS), its operating system that the headset will run, and previewed the headset to the board of directors, Gurman reports.

Apple 123

Apple Magic Leap Software Microsoft 123

XR Today - Mixed Reality tag

FEBRUARY 6, 2024

Microsoft recently released information regarding its recent Q2 2024 earnings call. Regarding Mcrosoft’s recent performance, Amy Hood, the EVP and CFO at Microsoft , noted: This quarter, revenue was $62 billion, up 18% and 16% in constant currency. The call hits all the expected notes, such as genAI. So not all is lost.

Microsoft 113

Microsoft Hardware Immersion Apple 113

XR Today - Mixed Reality tag

JANUARY 8, 2024

So it begins, after years of intrigue and a busy 2023, which saw XR audiences far and wide hype Apple’s MR headset, the firm finally confirmed the release window for the much talked about Vision Pro, an MR headset for productivity, entertainment, and social use cases.

Apple 125

Apple Zeiss Microsoft Immersion 125

AR Insider

APRIL 29, 2021

Always see chart date for context, and refer to newer projections if applicable. Another accelerant that accounts for the steep growth above is Apple’s rumored market entrance and halo effect. Army’s $22 billion contract with Microsoft. In Perspective. But putting all of the above into perspective, 3.9

AR 270

AR Hardware Exercises Microsoft 270

XR Today - Mixed Reality tag

FEBRUARY 2, 2024

The era of spatial computing has arrived, said Apple CEO Tim Cook , and today, the firm looks to realize its goal with the debut of the Vision Pro – a mixed reality headset – for US customers. Features, Specs, and Pricing Apple announced that the Vision Pro will cost $3,499 for the 256GB storage model.

Apple 117

Apple Zeiss Microsoft Immersion 117

The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

Apple 403

Apple Unreal Hand tracking Ukraine 403

VRScout

JULY 17, 2018

The Big Apple takes a dip in this location-based augmented experience from Microsoft. Accessible via your smartphone or a Microsoft Hololens headset, Unmoored is a new mixed reality experience that transports you to a surreal, post-apocalyptic viewpoint of a sunken New York City. Image Credit: Microsoft.

New York City 171

New York City AR New York Microsoft 171

The Ghost Howls

AUGUST 21, 2020

HoloLens 2 AR glasses (Image by Microsoft). Depending on the glasses and application, there is different information that can be displayed in your vision: Real-time location, movement, and speed information Applications from your phone such as music or phone Holographic training information and reference points. What Are AR Glasses?

Examples 449

Examples AR Augmented Reality Tips 449

XR Today - Mixed Reality tag

JUNE 7, 2024

Apple WWDC is next week! The 2024 edition of the event will look to showcase Apple’s latest innovations. Apple has already shaken the XR industry somewhat with its limited release. ” Microsoft is still supporting HoloLens 2, but ongoing layoffs in its MR division have raised concerns about the team’s future.

Microsoft 92

Microsoft Training Apple Trends 92

AR Insider

OCTOBER 22, 2020

Here we use the term “AR glasses” broadly to reference head-worn devices that allow you to directly see the real world as well as digital content, whether basic 2D content or more immersive 3D experiences tied to the real world, sometimes called Mixed Reality. What is clear is that the attempts to date have fallen short. We’ll get into that.

AR 351

AR Wearables Industry Magic Leap 351

The Ghost Howls

SEPTEMBER 23, 2024

Apple makes an exception because it is a fashionable brand itself and it has already a wide network of stores where people can buy its devices. IVAS is the modified HoloLens that Microsoft is experimenting with the US Army and thanks to this partnership it could show better and more useful data to its soldiers.

Unity 349

Unity Kenya Samsung AR 349

Tech Trends VR

JULY 10, 2018

But as a pet owner the most fascinating experience they showed off was EasyAnatomy, an award-winning 3D canine anatomy study & reference app with Apple ARKit Augmented Reality functionality. As a pet owner the most fascinating experience they showed off was EasyAnatomy, a 3D canine anatomy study & reference app Click To Tweet.

Virtual Reality 244

Virtual Reality Trends Data Study 244

AR Insider

OCTOBER 3, 2019

Apple’s AR Glasses are Hiding in Plain Sight. With all the phone and watch and TV and game and chip and other chip news coming out of Apple’s big event, it was easy to forget the company’s longest-running background process: an augmented-reality wearable. by Peter Rubin, WIRED. PHOTOGRAPH: CARSTEN KOALL/GETTY IMAGES.

AR 150

AR Apple Augmented Reality Head Mounted Display 150

XR Today - Virtual Reality

AUGUST 22, 2023

Recently Microsoft noted how MR represents the “ eyes and ears ” of AI. Following a mainstream steer away from the Metaverse by some towards genAI – the latter may be gaining the most focus currently – but roadmaps are already in place by firms such as Microsoft to develop the industrial Metaverse by 2024.

Tools 227

Tools Industry Software Microsoft 227

UploadVR Between Realities podcast

FEBRUARY 2, 2017

Apple is a tough nut to crack when it comes to future projects. However, while rivals like Google , Microsoft and Sony are already well on their immersive way, Apple remains silent on what its immersive projects may be. .” Tagged with: apple , ar , industry news , patent. Every company except one.

Wearables 100

Wearables Augmented Reality Apple AR 100