The Ghost Howls

MARCH 1, 2021

Image by Sony). Sony officially states it is going to launch the PSVR 2. PlayStation VR has been the most successful headset until now (if we exclude the crappy mobile viewers), but now it is pretty dated and people were wondering what Sony was going to do. Some people started to think that Sony could have abandoned VR.

Sony 409

Sony Oculus Unity AR 409

Road to VR

NOVEMBER 2, 2017

Khronos Group , the consortium behind the OpenXR project which aims to standardize the way applications communicate with AR and VR headsets, just added Microsoft to its ranks. Among its count of members, the OpenXR working group consisted of nearly every major player in the industry except Microsoft until now.

Microsoft 279

Microsoft Magic Leap AR Groups 279

The Ghost Howls

NOVEMBER 7, 2022

(Image by Sony Interactive Entertainment). Sony announces price and release date for PSVR 2. Sony Interactive Entertainment has finally announced that PSVR 2 will be launched on February 22nd, 2023 for $549. The collaboration between Microsoft and Samsung is now over. Apple AR glasses may have been pushed back to 2025–26.

Machine Learning 533

Machine Learning Sony Augmented Reality Microsoft 533

Road to VR

JUNE 22, 2023

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

Strategy 361

Strategy Microsoft Magic Leap Apple 361

The Ghost Howls

JANUARY 25, 2021

Furthermore, the comparison with Microsoft doesn’t hold well: Microsoft was a software company that just didn’t have high standards, so it made products with many bugs. Apple way be working on a VR headset. According to Bloomberg, next year Apple is going to release a VR headset with limited passthrough AR functionalities.

Apple 473

Apple New Zealand AR Data 473

The Ghost Howls

JANUARY 22, 2024

This has been the week when the preorders of the Apple Vision Pro have been opened and s**t just started getting real! I’m very curious about what Apple’s headset is going to bring to our ecosystem… and you? Of course, some people from all over the world made some tricks to buy it anyway.

Apple 382

Apple Zeiss Saudi Arabia Latency 382

XR Today - Mixed Reality tag

FEBRUARY 17, 2025

As reported by Bloomberg’s Mark Gurman ; the Apple visionOS 2.4 This marks an evolution evolution in the company’s mixed reality strategy, as Apple recently ceased development of its planned Mac-ready AR smart glasses to focus exclusively on Vision Pro. Professional Applications of the VisionOS 2.4

Apple 116

Apple Strategy Samsung Industry 116

VRScout

JANUARY 22, 2022

Company’s like Apple and Meta are leaving Samsung in the virtual dust. While company’s such as Apple and Meta have already begun the development of their own dedicated XR devices, however, Samsung has continued to focus on expanding its lineup of foldable smartphones. respectively. respectively.

Samsung 454

Samsung AR Apple California 454

The Ghost Howls

MAY 30, 2023

Top news of the week (Image by Brad Lynch) Bloomberg got a preview of the Quest 3 Last week I predicted that Meta could have given us a glimpse of the Quest 3 during the Gaming Showcase on June, 1st, so that to create attention around its device before the announcement of the Apple headset.

Apple 457

Apple Microsoft Sony Italy 457

The Ghost Howls

JUNE 23, 2020

Apple announces ARKit 4, amongst new rumors of XR headsets. The story goes on telling that Apple VR headset had realistic visuals and sound, it was super-cool and probably we’ll see a release date of 2022/2023. More info (New rumors about Apple and XR) More info (Apple ARKit4). We all can’t wait. Other relevant news.

Apple 342

Apple Magic Leap Gaming AR 342

The Ghost Howls

JANUARY 17, 2022

The news of the week is that Meta is poaching talents from all the other companies : in particular, it has been able to “steal” 100 employees from the HoloLens team in Microsoft. The same has happened with Apple, which is now offering bonuses to employees to keep them inside the company. Image by Sony). Beat Games).

Survey 533

Survey Apple Sony AR 533

The Ghost Howls

OCTOBER 1, 2024

Apple claims the M4 has a 50% more powerful CPU an d 4 times more powerful GPU than the M2 chipset mounted on the Vision Pro, so an M5 chipset may give the new Vision Pro unprecedented performances for a standalone MR headset. There are more than 10 apps that are already compatible with it, like Figmin XR and Osso VR.

Apple 363

Apple Unity Ukraine AR 363

The Ghost Howls

MARCH 20, 2023

First of all, Sony CFO Hiroki Totoki has said that he thinks that PSVR 2 may sell more than the 5–6 million units that the original PSVR sold. This shows that Sony is pretty bullish about its device, and it is confident that it will be appreciated by a good share of its base market. And luckily for you, I have one. Such great news!

Google 484

Google Microsoft Ukraine Apple 484

The Ghost Howls

JULY 24, 2023

But I hope you’ll enjoy this newsletter coming from the world of the undead anyway… Top news of the week (Image by Apple) Apple starts accepting applications for Vision Pro devkits Apple has started accepting applications from interested developers to get a Vision Pro to develop XR experiences.

Apple 355

Apple Survey Machine Learning AR 355

Road to VR

AUGUST 1, 2023

Today, big tech companies including Apple, Pixar, Adobe, Autodesk, and NVIDIA, announced the formation of the Alliance for OpenUSD ( AOUSD ), which is dedicated to promoting the standardization and development of a 3D file protocol that Apple says will “help accelerate the next generation of AR experiences.”

Apple 246

Apple AR Machine Learning Industry 246

The Ghost Howls

JULY 31, 2023

We were all waiting for an Apple announcement, hoping that it could bring back some enthusiasm into the field, and it seems that the Vision Pro is having some beneficial effects , indeed. Apple showed investors that XR is not a fad, and even if it is still in its early stages, it is going to stay. appeared first on The Ghost Howls.

Apple 341

Apple Ukraine Samsung Data 341

The Ghost Howls

JANUARY 10, 2022

My favorite ones have been: Sony Interactive Entertainment has revealed that the next PSVR headset will be called PSVR 2 and will feature 2K x 2K per eye, up to 120 Hz framerate, and 110° FOV. New rumors on Apple and Meta devices. This is why companies like Apple, Google, Microsoft and Meta are exploring similar technologies.

Apple 367

Apple Simulation Las Vegas Haptic 367

XR Today - Mixed Reality tag

DECEMBER 18, 2024

As the companys principal mixed reality (MR) device at the moment, Meta Quest 3 bags the number one spot for headset shipments, followed by Sonys PSVR2 which achieved a 6.7 Apple, ByteDance, and XREAL also made the top five. percent share fuelled by PC gamers and successful promotions. for a 128GB model and $399.99 for a 256 GB model.

AR 98

AR Sony Microsoft Augmented Reality 98

The Ghost Howls

OCTOBER 7, 2024

Or maybe “relaxed” is not the right word to use, considering the little drama on Microsoft’s headsets. Top news of the week (Image by HP) Microsoft officially drops support for its Mixed Reality headsets Microsoft has just released the infamous Windows 11, version 24H2 update. I think this speaks a lot.

Microsoft 394

Microsoft Samsung Apple Unity 394

AR Insider

JULY 22, 2021

Sony, for example, has a mature console ecosystem, with a huge relative advantage in game prices (3x), sales channels and customer base (10x+) over Quest. It’s likely that Sony and Microsoft start to actually make money on the massive quantities of identical hardware by mid-cycle. They make it up on the games. See Part I here.

Sony 385

Sony Hardware Microsoft Software 385

The Ghost Howls

APRIL 13, 2020

Well, if the rumor becomes reality, this would mean that all next Apple devices will have both front and back depth cameras, for high-precision Augmented Reality and 3D reconstruction. Well played Apple. This week Sony has showcased the new DualShock controller for the PS5, dubbed DualSens. PSVR 2 may have inside-out tracking.

Augmented Reality 449

Augmented Reality Virtual Reality Apple Tools 449

Upload VR

MARCH 6, 2025

Pretty much every headset and runtime (except Apple Vision Pro and PlayStation VR2 on PS5) supports OpenXR, sure. Bucchianeri has worked on the PS4 and original PlayStation VR at Sony, Falcon 9 and Dragon at SpaceX, and HoloLens and Windows MR at Microsoft, where he currently works on Xbox.

Unreal 145

Unreal Unity Microsoft Groups 145

ARPost

JULY 30, 2020

At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market. Tech vendors can offer multiple solutions for cloud-based data storage and processing — AWS, Microsoft Azure, or Google Cloud.

Augmented Reality 534

Augmented Reality Technology Wearables Machine Learning 534

ARPost

FEBRUARY 8, 2023

See Also: The Future Is Now: 2023 Metaverse and XR Predictions Worth Looking Into Think how Microsoft revolutionized personal computers, or how Apple changed the mobile phone market forever. In comparison to the upcoming competitors we’ll discuss, this device by far stands above the rest in terms of financial expense alongside Apple.

Hardware 362

Hardware Magic Leap Eye Tracking Hand tracking 362

The Ghost Howls

MAY 10, 2021

And I would find it an understandable choice: Vive has always been incredibly successful among companies and it would have a sense for it to thrive in the B2B niche until it becomes strong enough to exit and try to compete with much bigger companies like Facebook, Microsoft, or Valve. They [Microsoft] did this same s**t with HoloLens.”.

HTC 438

HTC Apple Eye Tracking AR 438

The Ghost Howls

MAY 1, 2023

According to the CMA: “Microsoft already enjoys a powerful position and head start over other competitors in cloud gaming and this deal would strengthen that advantage giving it the ability to undermine new and innovative competitors.” So I wonder if this suspension could also change Microsoft’s future plans concerning the M-word.

Ukraine 366

Ukraine Apple Microsoft Chile 366

VRScout

APRIL 18, 2019

Microsoft HoloLens 2 patent. Image Credit: Sony. Regarding inclusivity, on April 4, 2019, the USPTO published a new patent for Sony that was filed in December 2017. Image Credit: Sony/USPTO. Microsoft, Intel, and Sony are the three strongest VR and AR-related patent owners. WHAT IS A PATENT?

AR 336

AR United States Head Mounted Display Virtual Reality 336

The Ghost Howls

JANUARY 11, 2022

PlayStation VR 2 Logo (Image by Sony Interactive Entertainment). Qualcomm and Microsoft partnership. Qualcomm and Microsoft have announced a partnership to push together the next-generation lightweight AR glasses. Qualcomm and Microsoft partnership (Road To VR). Click to read the thread on Twitter… it is worth it.

AR 545

AR Haptic Las Vegas HTC 545

GizModo VR

JUNE 22, 2022

Meta, Microsoft, Nvidia, Sony, and other tech giants have formed a group designed to ensure interoperability in the metaverse. Notably absent from this list of heavyweights is Apple, a company heavily rumored to be working on its own mixed reality products. Read more.

Groups 98

Groups Microsoft Apple Sony 98

ARPost

JULY 13, 2020

Already, several top-level companies like LG, Apple , and Sony are joining the market of AR hardware producers, dominated so far by Microsoft and Magic Leap. These new models will be more affordable, lightweight and easy to use, as well as more powerful, with improved performance.

Trends 396

Trends AR Augmented Reality Magic Leap 396

The Ghost Howls

MAY 30, 2022

And Sony will give a “Sneak peek” of PSVR 2 games at its upcoming State Of Play event on June 2nd at 3 PM PT. It seems that Sony is hoping for a Q4 release in time for the holidays, but analyst Ming-Chi Kuo thinks that delays will bring the release to Q1 2023. Apple may unveil RealityOS at WWDC. or no reason?

Magic Leap 368

Magic Leap Virtual World Ukraine Microsoft 368

The Ghost Howls

FEBRUARY 7, 2023

Most probably this announcement has been made to envision a future competition with Apple, bringing to XR the battle Android vs iOS (and Samsung vs Apple) that we already have on phones. But Sony has refuted the report, claiming it is not true. Learn more Some XR fun In China I have found where the Apple headset is manufactured.

Samsung 362

Samsung Google Ukraine Sony 362

The Ghost Howls

MARCH 1, 2024

A new cycle of XR The Apple Vision Pro launch has been a disruptive moment for our industry (Image by Apple) As I said in a popular post a few months ago , I think we have entered a new cycle for immersive realities. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

Trends 476

Trends Apple Google Unity 476

XR Today - Mixed Reality tag

OCTOBER 26, 2023

Microsoft has reportedly filed a new patent to develop a microLED display solution to enhance virtual, augmented, and mixed reality (VR/AR/MR) experiences. An Apple-Microsoft-Meta micro-OLED Melee? ” The initial patent continues, “The display substrate includes an array of micro-LEDs forming individual pixels.

Microsoft 130

Microsoft Head Mounted Display South Korea Apple 130

XR Today - Mixed Reality tag

JUNE 21, 2024

Following the hotly anticipated Apple WWDC showcase last week. Sony Provides Spatial Computing without a Headset Requirement This week, Sony Electronics introduced new 3D visualization tools that allow users to see and interact with extended reality content without using smart glasses.

Microsoft 92

Microsoft Sony HTC Survey 92

Road to VR

DECEMBER 7, 2018

Key Items Include: Large Quantities of 27” Apple Thunderbolt Displays. Assorted Microsoft Systems/ Accessories/ Controllers. Sony PS4 Systems/ Accessories/ Controllers. Large Quantities of Dell Monitors. Samsung Odyssey Systems/ Headsets. Oculus Systems/ Headsets. Wacom 21” Tablets. Google Daydream Systems/ Headsets.

Tips 279

Tips Apple Controllers Samsung 279

UploadVR Between Realities podcast

JANUARY 29, 2017

For every Nintendo there is a Sega and for every Apple there is a Microsoft. There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. Oculus/Apple . HTC/Microsoft .

Microsoft 100

Microsoft HTC Apple Oculus 100