VRScout

JUNE 5, 2017

Apple’s new iMacs are now powerful enough to support VR. Apple unveiled macOS High Sierra during WWDC. Apple Embracing Virtual Reality. Apple’s senior vice president of software engineering Craig Federighi took the stage and confirmed that “Valve is bringing SteamVR to Mac.”

Apple 373

Apple Unreal HTC Unity 373

The Ghost Howls

APRIL 24, 2023

From the nth rumor on the Apple headset to the announcement of the Pico 4 Pro in China, there have been a few things happening that you as an XR enthusiast can’t miss. According to Gurman, Apple is also investing in games, which will be an important part of the experience. This week we had quite a few interesting pieces of XR news.

China 388

China Apple Ukraine Course 388

The Ghost Howls

MAY 25, 2020

Apple Glasses may release in 2021 for $499. In the end, technologist Jon Prosser has revealed the main details he knows about the Apple Glasses. Well, on another website, I’ve been able to find someone that reading some Apple’s documents has found pictures of strange colored circular tags that may act as QR Codes for Apple devices.

Oculus 244

Oculus Apple Hand tracking Magic Leap 244

The Ghost Howls

JULY 10, 2023

The reason is the one I’ve already reported in this newsletter a few weeks ago: after the announcement of the Apple Vision Pro, Samsung has been caught a bit off guard by the announced features and it is now trying to power up its headset so that it will be able to properly compete with Apple’s device.

Samsung 207

Samsung Apple Las Vegas China 207

The Ghost Howls

SEPTEMBER 22, 2019

Considering that Facebook is very smart also in leaking misleading info (as it has happened with the “Monterey” headset ), this can also be a move from Menlo Park to create hype for the upcoming Oculus Connect 6 and the AR glasses that will be teased there. We may know the field of view of Apple AR headset. Other relevant news.

AR 266

AR Apple Oculus Augmented Reality 266

The Ghost Howls

JUNE 29, 2020

Original image by Oculus). Oculus kills the Go and opens to content on Quest. In the end, the time of the Oculus Go has come. Devices like Oculus Quest , Pico Neo 2 , and Vive Focus Plus have proven that 6DOF VR is more interesting and has far more retention. Apple adds spatial audio to AirPods.

Google 416

Google Oculus AR Unity 416

Upload VR

MARCH 27, 2024

On March 25, 2014 the world learned Mark Zuckerberg purchased Oculus VR for over $2 billion. Oculus CEO Brendan Iribe, for example, tried and failed to ship better PC VR headsets than the Rift as standalone VR became Zuckerberg's focused strategy. Facebook had around 10,000 employees when it acquired Oculus in 2014.

Oculus 145

Oculus Alaska Apple Strategy 145

UploadVR Between Realities podcast

MARCH 27, 2017

We recently covered rumors of Apple planning to lean on AR for the company’s future and there were some personnel movements to corroborate the rumors as well. Now we’ve got some movement in the VR and AR industries again, this time with a senior ex-Apple employee becoming head of Oculus VR hardware.

Hardware 100

Hardware Apple Oculus Strategy 100

Road to VR

NOVEMBER 21, 2017

It looks like we’ll have to wait until CES this year to learn if this is more than a positional tracking and 6-DoF tracking update to Gear VR, and whether Samsung is developing their own standalone headsets independent of Facebook’s Oculus Go. LISTEN TO THE VOICES OF VR PODCAST. Support Voices of VR. Subscribe on iTunes.

Strategy 203

Strategy Immersion Samsung Controllers 203

AR Insider

APRIL 27, 2020

Oculus Quest has been the accelerant that the VR industry needs. That flows from a long-term platform strategy that sacrifices near-term margins for long-term market share. But perhaps a more telling metric goes straight to the source: Oculus Quest Store data. Oculus Quest Store is a good proxy for that.

Oculus 222

Oculus Data Survey Trends 222

Road to VR

JANUARY 16, 2020

Patent Rankings Due to Mounting AR Strategy appeared first on Road to VR. Microsoft Technology Licensing LLC. Intel Corp. LG Electronics Inc. Ford Global Technologies LLC. Amazon Technologies Inc. Huawei Technologies Co Ltd. The post Facebook Surges in U.S.

Head Mounted Display 179

Head Mounted Display Strategy AR Machine Learning 179

UploadVR Between Realities podcast

JANUARY 29, 2017

For every Nintendo there is a Sega and for every Apple there is a Microsoft. There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. Oculus/Apple . The technology world is always a game of rivals.

Microsoft 100

Microsoft HTC Apple Oculus 100

Upload VR

JUNE 9, 2023

A conversation could be coming to your home in the next five years and it is probably as unavoidable as those previous ones: Are you on a Meta Quest or do you have Apple Vision? But, right now, Apple just showed up to VR in a very big way and validated almost all the most forward - thinking work at its fastest-moving competitor.

Apple 145

Apple California Wearables Hand tracking 145

AR Insider

MARCH 30, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” Part V: Apple.

Wearables 307

Wearables AR Strategy Apple 307

The Ghost Howls

SEPTEMBER 3, 2023

As I said a few months ago , we are in the middle of a paradigm change: the cycle that started with the Quest is arriving at an end, and a new cycle driven by new technologies (mixed reality headsets) and new players (Apple, Google) is starting. They are Apple AR glasses!” ” and made the brains of the whole crowd explode.

Apple 395

Apple Samsung Eye Tracking Google 395

Road to VR

JUNE 21, 2018

Earlier this month at Apple’s annual WWDC conference, the company introduced their latest operating system, macOS Mojave (10.14). SEE ALSO Oculus Mum on Rift Support for MacOS as Apple and Valve Forge Ahead. ski visualizes below: Image courtesy Apple. Image courtesy Apple. In short, Gasi?ski

Apple 249

Apple Unreal Architecture Unity 249

Upload VR

JULY 3, 2023

Palmer Luckey gave his take on Meta Quest Pro and Apple Vision Pro and explained what he would do differently if still at Oculus. If you're unaware, Luckey founded Oculus VR in 2012 to launch the Kickstarter campaign that would eventually lead to the consumer Oculus Rift in 2016, after two publicly sold development kits.

Apple 125

Apple Eye Tracking Hardware Oculus 125

AR Insider

APRIL 6, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” Apple of My Eye.

AR 367

AR Wearables Apple Strategy 367

ARVR

JANUARY 29, 2021

© Apple, Inc. While Apple fans have long been waiting for Apple to launch its own augmented and virtual reality ( AR/VR ) wearables, and despite many competitors already presenting market-ready AR glasses and VR headsets , there are still more questions than answers around what Apple’s AR/VR first product will look like.

Apple 130

Apple AR Augmented Reality Virtual Reality 130

VRScout

APRIL 20, 2020

The Russo Brothers join Holoride’s new advisory board alongside Oculus VR founder Palmer Luckey. Holoride, one of the leading companies in the rapidly-expanding in-vehicle entertainment industry, last week announced the formation of a brand new strategy board composed of several big names in both tech and entertainment.

Filming 418

Filming Las Vegas Entertainment America 418

The Ghost Howls

JUNE 7, 2023

After having seen the teaser of the Quest 3 and especially the announcement of the Apple Vision Pro (about which you can read my opinion here ), I’m always more convinced that we have entered into a new phase of XR history. And this is opening new opportunities for all of us.

Apple 409

Apple Google Technology Virtual Reality 409

XR Today - Virtual Reality

MARCH 7, 2024

Seemingly, that re-organised strategy is underway. million from app revenue, which could help Meta compete with Apple’s already well-established Vision Pro offerings. Meta’s move means that a Quest user who logs into their XR device with an Oculus account will no longer be able to do so by the end of the month.

Wearables 273

Wearables Healthcare Data Oculus 273

TechCrunch VR

JANUARY 21, 2021

Apple is reportedly working on developing a high-end virtual reality headset for a potential sales debut in 2022, per a new Bloomberg report. Apple undoubtedly kills a lot of its projects before they ever see the light of day, even in cases where they include a lot of time and capital investment.

Apple 112

Apple Virtual Reality Augmented Reality Hand tracking 112

Upload VR

JUNE 4, 2024

— Palmer Luckey (@PalmerLuckey) June 3, 2024 If you're somehow unaware, Luckey founded Oculus VR in 2012 to launch the Kickstarter campaign that would eventually lead to the consumer Oculus Rift in 2016, essentially reviving VR from the dead. Oculus previously open-sourced the two Rift development kits.

Oculus 143

Oculus Apple Eye Tracking Strategy 143

The Ghost Howls

OCTOBER 7, 2024

As a tech guy, of course, I’m all in for retro compatibility, and I would still love to sometimes attach my Oculus DK2 to my laptop and remember the good old times playing Tuscany. I know that I’m saying something unpopular, but I understand Microsoft’s decision.

Microsoft 319

Microsoft Samsung Apple Unity 319

Road to VR

JANUARY 24, 2024

While the studio says the game is set to be built exclusively for VR, digital strategy and licensing chief at Wizards of the Coast and Hasbro Eugene Evans calls Resolution Games “an ideal partner to bring a new DUNGEONS & DRAGONS video game to life in VR and beyond,” which could possibly point to a non-VR release coming as well.

Gaming 350

Gaming Strategy Samsung Microsoft 350

XR Today - Mixed Reality tag

MAY 30, 2023

As WWDC approaches, Apple continues to drop hints, leading spectators to assume an immersive device is coming that continues the transformative firm’s track record of distributing game-changing consumer hardware. An XR device from Apple could be massive. Apple’s putting a lot of money into this. It’s a lot more powerful.

Apple 78

Apple Immersion Industry Hardware 78

The Ghost Howls

MARCH 1, 2024

I don’t know how many of them will prove to be true, but for sure they all can be something that can inspire you to define your XR strategy for this year. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor). Investors, which were all focused on AI started to wonder if they should focus on XR again.

Trends 417

Trends Apple Google Unity 417

Upload VR

FEBRUARY 28, 2024

This could bring over services like Netflix, Disney+, Max, Prime Video, Apple TV+, Hulu, Paramount+, and VUDU with no extra developer effort required. Samsung handled the hardware for Gear VR, Oculus Go was manufactured by Xiaomi, and Oculus Rift S was co-designed and manufactured by Lenovo.

South Korea 145

South Korea Samsung Apple Google 145

ARPost

OCTOBER 10, 2022

InfiniteWorld is a digital content management and strategy company working on emerging technology solutions with emerging technology companies. Then, “In 2014, I put on an Oculus for the first time and I saw the future.”. Six years later, the company was purchased by Apple. In the middle is InfiniteWorld.

Machine Learning 381

Machine Learning Miami Virtual World Technology 381

AR Insider

MAY 25, 2021

They’re each building wearables strategies that support or future-proof their core businesses, where tens of billions in annual revenues are at stake. For example, Apple’s wearables offset iPhone sales declines. At the center of this master plan is the thing that kicked off the current AR & VR era: Oculus.

Wearables 364

Wearables Strategy Machine Learning AR 364

Upload VR

JANUARY 29, 2024

Meta is reportedly optimistic about the release of Apple Vision Pro, seeing itself as the future Android of the market. The Wall Street Journal cites "people familiar with their thinking" as saying that Meta executives believe Apple's entry into the market will "validate Chief Executive Mark Zuckerberg’s gamble and draw more consumers".

Samsung 137

Samsung Google Apple Hardware 137

The Ghost Howls

AUGUST 24, 2020

Oculus devices will require a Facebook login. The enormous piece of news of the week is tha t Facebook has communicated that from October, 20th, all people that want to use an Oculus device for personal use will have to use their personal Facebook account to log in. Top news of the week. Image by Tweakanalogy). The same on Twitter.

Unreal 424

Unreal Apple Government Oculus 424

Road to VR

MARCH 19, 2020

Many Oculus Rift and even Quest owners know well that SteamVR supports both headsets seamlessly. I spoke with a source with direct knowledge of the Oculus SteamVR integration who told me that the integration is solely the work of Valve. SEE ALSO Platform Politics: Inside the Oculus and 'Revive' Dilemma. Image courtesy Valve.

Oculus 330

Oculus Controllers Apple Google 330

Robert Scoble

MAY 15, 2021

I have been talking with hundreds of people across the industry and have discovered that the changes coming to Apple are deeper than just a VR/AR headset. This is the fourth paradigm shift for Apple. So, what is Apple getting ready to announce over the next year? Eventually, I hear, Apple will even bring 3D to 2D monitors.

Apple 144

Apple Google Amazon Augmented Reality 144

Robert Scoble

JUNE 4, 2019

The Apple Privacy Wall/Strategy Analysis of How Apple will Come at Oculus Next Year. Contact Irena Cronin or me if you need business strategy help to enter the Spatial Computing world. Apple is clearly going after Facebook. Go after Oculus Quest as “not capable enough.” ” 2.

Apple 75

Apple Magic Leap Google Strategy 75

AR Insider

MARCH 23, 2021

This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.”

AR 355

AR Machine Learning Apple Software 355