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Editorial: Apple Vision Pro is a mix of innovation, and year-2016 VR, for a hefty price. But…

The Ghost Howls

I just watched the full keynote of Apple at WWDC , where the company in Cupertino announced the Apple VisionPro headset. UX : Can Apple make XR usable? Use cases : Can Apple make XR useful? Partnership : Who’s onboard with Apple in this journey? Terms : Will Apple invent new words to define XR?

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The Best Virtual Reality Camera: Top Picks and How to Compare your Options

XR Today - Virtual Reality

There’s plenty of great software available for developers who want to build impressive virtual worlds, like the Unity and Unreal kits. But what if you want to bring genuine real-world images and videos into VR? In the VR landscape, a 360-degree camera allows creators to capture real-world content to create immersive experiences.

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MetaVRse is the XR engine for enterprise

The Ghost Howls

With the One App, creators have access to the full power of ARCore and ARKit for the best possible AR experiences. ( Apple Store ) ( Play Store ). Unity and Unreal are both incredible game engines and both require specialized training and/or teams to develop for. The app is universal and opens AR experiences directly from the web.

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Disney Opens Web3 Accelerator Programme

XR Today - Mixed Reality tag

FlickPlay is a social web3 application for Apple iOS that lets users explore an AR-elevated environment with geo-tagged interactive elements. The service lets users discover NFTs attached to the real world and earn platform-exclusive FlickPlay tokens. Additionally, Inworld Studio is available for the Meta Quest and Unreal Engine.

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Meta Release Cross-Platform XR Framework, for Quest, iOS, Windows, Linux

XR Today - Mixed Reality tag

Meta notes in its Ocean developer page that the supported XR features can help create solutions for sectors such as education, tourism, and real estate. Meta’s open approach contrasts Apple’s closed ecosystem for its spatial computing vision.

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Tech Powering Apple’s Spatial Recording Worth $4.4 Billion, Reports Predict

XR Today - Mixed Reality tag

This week, a report from Prophecy Market Insights revealed core details behind the potential growth of the photogrammetry market – a core technology behind Apple’s spatial computing ambitions most recently shown during the iPhone 15’s showcase. Recently, Apple introduced XR features for its latest iPhone 15 model.

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The AR Space Race, Part IX: Epic Games

ARVR

The real world is a key part of that formula… and real-world relevance is often defined by location. That same relevance and scarcity are what drive real estate value….location, Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. location, location, location. But it’s not alone.

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