Road to VR

JUNE 28, 2023

Provided the report is true, it appears Google will now need to rely on Samsung to compete with Meta and Apple in XR. Still, it seems its Samsung XR headset partnership and AR software development has become the main focus. It’s still early days for MR headsets.

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JULY 6, 2023

Samsung is reportedly redesigning its in-development headset. In February Samsung officially announced it was working on an XR headset, with Google handling the system software via a new variant of Android. Google is handling the software for Samsung's hardware. A year later Facebook formally abandoned Gear VR.

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SEPTEMBER 21, 2024

Samsung's upcoming headset could be delayed again. In July 2024 Samsung publicly announced its XR platform" is coming "this year" and Google confirmed it's still involved. Just a few days before Langley's report, Samsung publicly announced its XR "platform" was coming "this year" and Google confirmed it's still involved.

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OCTOBER 2, 2024

Samsung is working on a Ray-Ban Meta glasses competitor with Google Gemini AI, The Information reports. The report comes just under a year after Samsung filed a trademark for 'Samsung Glasses' in the UK, which could indicate the product name. But a recent report suggests it could be delayed once again , later into 2025.

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JULY 11, 2024

At its Galaxy Unpacked event this week Samsung appeared to give a timeline for its upcoming Android XR headset. Samsung’s Google-Powered Headset Set To Launch Late 2024 Samsung’s Google-powered XR headset is set to launch, in very limited quantities, in late 2024.

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The Ghost Howls

AUGUST 14, 2023

Top news of the week (Image by VRTUOLUO) A leak shows a prototype of the Samsung XR headset We finally have a leak of the Samsung headset that makes us see something about it. The report talks about Samsung wanting to target the $1000–2000 range, which in my opinion risks being neither expensive nor affordable.

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JULY 15, 2024

Samsung headset development kits will be available in October before a consumer launch in March, Business Insider reports. Langley's report comes just days after Samsung publicly announced its XR platform is "coming this year" and Google confirmed it's still involved. It's unclear how widely available this developer kit will be.

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The Ghost Howls

OCTOBER 14, 2024

Prototyping: if deemed practical, Discovery concepts are prototyped, involving “maybe 10 times more people”, who build integrated hardware and software to bring the concept to life. This is something we already heard from other rumors, but he added that according to his sources, the target price for Apple is around $2000.

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The Ghost Howls

FEBRUARY 7, 2023

I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. This is huge because we know that Samsung is able to always deliver good hardware.

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XR Today - Virtual Reality

JULY 27, 2023

Today, international electronics vendor Samsung released its Q2 earnings report, highlighting massive financial losses as the firm moves towards producing XR devices and components. In its recorded earnings , Samsung revealed that its Q2 net profits fell by 84.5 percent from last year to $1.4

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The Ghost Howls

JANUARY 16, 2024

After the announcement of the release date of the Apple Vision Pro, the whole community is just waiting for its preorders to open up this Friday. The headset will be sold in physical stores and on the Apple website. Analyst Ming-Chi Kuo says that Apple has only 60–80K units available at this time , so most likely they’ll go sold out.

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XR Today - Mixed Reality tag

AUGUST 29, 2023

Google is currently working with Samsung to create an XR headset that directly competes with upcoming Apple’s Vision Pro, leading to a “weird bureaucratic mess,” an employee told Insider. Another employee commented: At Google, there is a great fear that when Apple releases new products, it shifts the landscape.

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The Ghost Howls

AUGUST 28, 2023

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. The Micro XR software project is reportedly being tested on monocular glasses codenamed “Betty” and a binocular version of the same, codenamed “Barry”.

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AUGUST 24, 2023

Google reportedly plans to provide AR glasses system software for hardware companies from 2025. from Google I/O 2023 In February Samsung officially announced it was working on an XR headset that Google would provide "the software" for, and in May Google said it will share more about that project later this year.

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Hypergrid Business

FEBRUARY 6, 2023

Samsung, in partnership with Qualcomm and Google, has announced plans to develop a new extended reality product. I myself switched from Apple to Samsung in 2015 specifically for Samsung’s Gear VR headset. I’m considering switching back to Samsung if they release a new XR headset. I’m

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APRIL 22, 2024

Meta is rebranding its Quest software platform to Meta Horizon OS, and opening it up to third-party headset makers. They'll have access to the same core software and platform services as Meta Quest headsets, including Meta's tracking and mixed reality technology and store. Will this be true for XR too?

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XR Today - Mixed Reality tag

JULY 14, 2024

Industry analysts, XR enthusiasts, and technology fans have been eagerly awaiting the arrival of a new Samsung XR headset for some time now. We first discussed the possibility of an impending new headset at the beginning of 2022 , when Samsung hinted at a reignited focus on extended reality during the Mobile World Conference (MWC) event.

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Road to VR

APRIL 22, 2024

.” The company hasn’t shown any of the headsets as such, but this symbolizes a monolithic shift in how the company is controlling its hardware-software stack , likening it to a more Android-style approach as opposed to Apple’s walled garden approach with iOS and Apple Vision Pro.

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The Ghost Howls

APRIL 22, 2024

Two OEMs are already onboard: Lenovo and ASUS are already working on devices whose software will be built on top of the Meta Horizon ecosystem. Zuck always said that Meta is the “open ecosystem” that fights against Apple’s closed ecosystem, but until today there was nothing open at all.

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XR Today - Augmented Reality tag

NOVEMBER 27, 2023

This month, Samsung continued its recent history of leaking details on an upcoming XR wearable when it filed for a “Samsung Glasses” trademark in the UK. Reports suggest that Samsung plans to unveil a new device at its Unpack event next year, with initial production quantities expected to be around 30,000 units.

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AUGUST 13, 2023

Images and specs of a prototype of Samsung's upcoming headset have seemingly leaked. In February Samsung officially announced it was working on an XR headset, with Google handling the system software via a new variant of Android.

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JUNE 25, 2024

Play For Dream's latest headset is a blatant Apple Vision Pro clone but with a Quest Pro style rear battery. But unlike the cheap Chinese knockoff we tried at CES in January, this new headset actually has the specs (though likely not the software) to rival Apple.

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The Ghost Howls

FEBRUARY 22, 2021

This week in XR hasn’t had any explosive news, but it was interesting nonetheless: in particular we had cool info on AR glasses, with some news from Kura, Lynx, and Samsung. And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies!

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AR Insider

OCTOBER 14, 2020

Continued steps in that evolutionary path were taken yesterday at Apple’s iPhone 12 event. Network rollouts still have a ways to go, but Apple is getting ahead of that. Triangulating Clues in Apple’s AR Roadmap. Image Credit: Apple. The second future-proofing move is lidar. Seeing in the Dark . The Long Game.

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Road to VR

APRIL 25, 2024

Apple vs. Microsoft. Apple vs. Google. There are a ton of uncertainties now, but it seems Meta is looking to out-Google Google with its recent move to provide software to OEMs like Google does with its Android mobile platform, and Google may not be able to catch up anytime soon. And you know what, it just might win.

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Road to VR

FEBRUARY 27, 2024

In the wake of this leadership change, Qualcomm faces the challenge of defending its market share against competitors like NVIDIA, AMD, and Intel, which are also eyeing the growing XR space, especially with the launch of Vision Pro, which is powered by Apple’s own custom chips.

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OCTOBER 30, 2023

Qualcomm is seemingly planning to reveal a new XR chipset early next year that could be for Apple Vision Pro competitors. XR2 Gen 2 is the successor to the original XR2 from 2020, and it's based on the Snapdragon 8 Gen 2 chip used in high-end Android phones like Samsung's Galaxy S23 series. Vision Pro Competitors From Samsung & LG?

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XR Today - Mixed Reality tag

NOVEMBER 9, 2023

This week reports from a Korean online publication highlighted how Samsung may release an MR headset in 2024, following a year of rumours, leaks, and partnerships as the leading technology firm works with XR industry giants such as Apple, Google, and Qualcomm to become a fresh horse in the immersive space race.

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OCTOBER 21, 2024

A new Apple Immersive Video on Vision Pro cuts together four minutes from the 2024 NBA All-Star Weekend. Apple's video of the event from February joins previous releases including the Super Bowl and the first scripted project for the format, Submerged , as Apple continues to build out a library of content "only on Apple Vision Pro".

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Road to VR

MAY 30, 2024

.” The move shows Google seeking to gain ground to keep up with the likes of Meta, Apple, and others in a race to control the AR headset market. But behind the scenes, companies like Meta, Apple, and Google are racing each other toward that future —one they hope will see all-day AR glasses become as big as the smartphone.

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Road to VR

APRIL 22, 2024

Today the company says it’s formally branding the Quest operating system as Meta Horizon OS, and with it, plans to allow third-parties to make new headsets that run the software stack. The company has already confirmed that Asus and Lenovo are building new headsets for Meta Horizon OS.

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JANUARY 23, 2024

Like Netflix, YouTube also didn't make an Apple Vision Pro app and is opting out of making its iPad app available. Apple previously announced that iPad & iPhone apps are available on the visionOS App Store "by default" and developers have to intentionally opt-out if they don't want theirs to be. UploadVR David Heaney

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Road to VR

JUNE 4, 2018

At Worldwide Developer Conference today, Apple announced a new avatar system, dubbed ‘Memoji’, the company’s next step into the world of iPhone X animated emojis mapped to a user’s facial movements. Move over Samsung AR Emoji , because Apple looks to have gotten the cutesy Pixar-vibe down pat.

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Road to VR

FEBRUARY 22, 2021

Leaked concept video featuring two Samsung AR devices has come to light. Although just concepts and not functioning products as such, it’s clear the Korean tech giant is gearing up to compete with companies like Facebook and Apple as they inch ever closer to releasing consumer AR headsets.

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FEBRUARY 25, 2024

This will be Zuckerberg's publicly-known trip to South Korea since 2014, when he visited Samsung to finalise the Gear VR smartphone headset partnership. Samsung handled the hardware for Gear VR, Oculus Go was manufactured by Xiaomi, and Oculus Rift S was manufactured and co-designed by Lenovo.

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The Ghost Howls

MARCH 7, 2022

Image by Samsung). Samsung is close to launching an XR device, or maybe two. Last month, we got to know that (according to a rumor) Samsung is working together with Microsoft on new AR glasses, most probably powered by a Qualcomm chipset. Samsung has apparently completed a prototype, and “is deciding the release date”.

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Road to VR

JANUARY 11, 2024

Having gutted its AR hardware team, Google’s broad commitment to “other AR initiatives” all but imply it’s no longer set to compete with Apple on a dedicated XR device, instead focusing on AR apps and OEM partnerships. The writing has been on the wall that Google was set to axe its AR hardware ambitions.

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