XR Today - Mixed Reality tag

JANUARY 23, 2024

SPIE achieves this via a series of seminars, technical conferences, an exhibition floor, and a series of courses the event holders run alongside the primary conference date. At the end of the day, industry events are simply another tool in the belt of business leaders, and XR events are only as valuable as one makes them.

San Francisco 117

San Francisco Conference Magic Leap Industry 117

The Ghost Howls

SEPTEMBER 23, 2024

Apple makes an exception because it is a fashionable brand itself and it has already a wide network of stores where people can buy its devices. They are going to VR villages in Kenya making seminars and training sessions to show youngsters the potentialities of VR and how they could express themselves through it.

Unity 377

Unity Kenya Samsung AR 377

Hypergrid Business

MAY 5, 2017

If you think of Apple, you probably think of their stylish designs and usability. Or the story of Facebook being launched from a college dorm room, or Apple starting out in a garage. Apple is well known for being secretive about their new products, and this helps create buzz around them. KFC’s Colonel Sanders, for example.

Examples 101

Examples Burma Apple Magic Leap 101