The Ghost Howls

JUNE 13, 2022

Image by Apple). Apple has not announced any glasses at WWDC. Every year, we have the same ritual: we wait for an event by Apple, hoping to hear some news about an upcoming XR device, then nothing happens in this sense, we are disappointed and so we hope for a new reveal next year. Top news of the week. Other relevant news.

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ARPost

JULY 15, 2021

Curated by the analyst, writer, and venture capitalist Mathew Ball and partners, the index includes companies like Cloudflare, Nvidia, Qualcomm, and Unity. The test until we have a wearable is what experiences will make you take your phone out of your pocket or purse and right now a lot of experiences don’t pass that test,” said Bentovim.

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Groups Hardware Wearables Augmented Reality 441

XR Today - Mixed Reality tag

MAY 2, 2024

Effective May 15, 2024, Unity is introducing Matthew Bromberg as the company’s new Chief Executive Officer, President, and member of the Unity Board of Directors as the firm moves towards deploying its engine as an enterprise-grade RT3D design and collaboration – namely for game development and creating XR applications.

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Unity Industry Apple Gaming 120

The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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XR Today - Mixed Reality tag

MARCH 4, 2025

Details Specifications and Speculations This joint venture between Samsung and Google is set to compete with the Meta Quest and Apple Vision Pro. Moohan is notably lighter than the Apple Vision Pros 600-gram weight while maintaining premium build quality and connectivity features.

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XR Today - Augmented Reality tag

OCTOBER 28, 2024

On that note, leading into 2025, the XR market is looking to shift, with interest shifting towards emerging technologies such as AR and MR, with accessible products debuting from firms like Meta and Apple. WEART looks to join this XR product shift with its wearable haptic product.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

Samsung brings with it a broader technology ecosystem that can assist in introducing the large-scale Galaxy user base to XR wearables. Apple also had such abilities with its Vision Pro, accompanying technology portfolio, and partners like NVIDIA.

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XR Today - Mixed Reality tag

DECEMBER 20, 2024

Already, the company is partnering not just with Samsung and Qualcomm but with countless heavyweights like Sony, Magic Leap, and Unity. For instance, Unity is one of the first companies supporting Android XR, and developers can create experiences for the OS using all of Unitys technologies.

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The Ghost Howls

SEPTEMBER 20, 2021

Xiaomi , one of the biggest smartphone and wearables manufacturers in the world, has announced its smartglasses. Apple VR headset may feature a 3000PPI microOLED display. This week we had a new rumor about the XR headset Apple is working on. Apple Event was not about AR, like, at all. Other relevant news.

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XR Today - Virtual Reality

JUNE 13, 2022

Perhaps the biggest competitor to Google in terms of mobile AR advertising opportunities, Apple has also been making significant strides in this disruptive landscape. The Apple brand is investing more than ever in new opportunities intended to unlock the path to the Metaverse and the promotional options hidden within this new space.

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XR Today - Mixed Reality tag

JULY 3, 2023

Today, reports are emerging, sparking speculation over Apple’s Vision Pro production plans. Recent reports are highlighting how Apple’s hardware and manufacturing partners are reducing forecasts surrounding the assembly of Vision Pro devices.

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ARPost

FEBRUARY 6, 2023

As pointed out in one of the Unity Developers’ blog posts , aside from the exponential rise of development businesses, we’re also seeing more developer tools, such as the Unity and Unreal engines, becoming more accessible.

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The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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XR Today - Mixed Reality tag

FEBRUARY 13, 2025

Interestingly, the Android XR ecosystem emerges as Meta pushes its Horizon OS and Apple develops its visionOS. Google and its partners appear to be uniting several significant players in the Android XR ecosystem to create a competitive alternative to the operating systems offered by Apple and Meta.

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XR Today - Augmented Reality tag

DECEMBER 16, 2024

The platform is built to work with Android devices and integrates directly with Google Play Services to provide a consistent framework for developers, similar to how Apples Vision Pro headset can lean on Apples App Store.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

These wearables could easily be adapted for the entertainment and arts sector too. Like Google, Apple has provided developers all over the world with a convenient way to get started with augmented reality. This cloud environment could have an important part to play in the new era of virtual content streaming.

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ARPost

JUNE 11, 2021

Also on the panel were Unity Enterprise Solutions Executive Elizabeth Baron, Holo-Light CMO and co-founder Luis Bollinger, XR Strategist Catherine Henry of MediaMonks, and 8th Wall founder and CEO Erik Murphy-Chutorian. Henry also commented on anticipation of an AR headset from Apple, which she doesn’t predict before late next year.

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AR Insider

MARCH 20, 2020

Confidence signals include Brand spending on sponsored lenses and indicators for Apple’s eventual AR glasses. Apple’s AR Fate. Starting with the first prediction, the thing on everyone’s mind is the if and when of Apple’s rumored AR glasses. Apple’s Quick Look is evolving in the same direction.

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XR Today - Mixed Reality tag

DECEMBER 1, 2023

While spatial computing isn’t an entirely new concept, major market leaders like Apple believe it will shape the future of our digital interactions. Advancements in Hardware and Wearables Spatial computing solutions rely on a combination of intuitive hardware and powerful software.

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XR Today - Mixed Reality tag

NOVEMBER 9, 2023

While spatial computing isn’t an entirely new concept, major market leaders like Apple believe it will shape the future of our digital interactions. Advancements in Hardware and Wearables Spatial computing solutions rely on a combination of intuitive hardware and powerful software.

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XR Today - Mixed Reality tag

JULY 18, 2024

Campfire recently announced the upcoming launch of its enterprise XR software for Apple Vision Pro headsets. Campfire points out that the rapid growth of its MR application on Meta Quest 3 reflects a strong demand for virtual collaboration within the Meta portfolio, highlighting competition between Apple and Meta in enterprise usability.

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The Ghost Howls

FEBRUARY 22, 2021

And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies! This week in XR hasn’t had any explosive news, but it was interesting nonetheless: in particular we had cool info on AR glasses, with some news from Kura, Lynx, and Samsung.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

Interestingly, the Android XR ecosystem is emerging as Meta promotes its Horizon OS and Apple introduces its visionOS. Google, along with its partners, is working to unite several key players in the Android XR ecosystem to provide a competitive alternative to the offerings from Apple and Meta.

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XR Today - Virtual Reality

SEPTEMBER 13, 2024

There’s plenty of great software available for developers who want to build impressive virtual worlds, like the Unity and Unreal kits. However, developers can overlay real-world images with virtual assets using software SDKs and toolkits from companies like Unity. We need incredible content. What is a Virtual Reality Camera?

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XR Today - Augmented Reality tag

MAY 15, 2024

They can automatically scale performance to different devices and wearables, giving you room to grow. Since Apple’s VisionOS kit focuses on mixed reality, I’ll leave that solution out. Apple ARKit Apple’s ARKit is one of the most popular augmented reality kits available, particularly for developers focusing on mobile AR apps.

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XR Today - Augmented Reality tag

JUNE 21, 2022

Last Tuesday, China Daily interviewed the CEO of Apple, Tim Cook, at the Worldwide Developer Conference (WWDC). During the brief chat, Tim Cook favourably spoke about the potential of augmented reality (AR) on Apple devices. For example, Unity runs its humanities fundraiser and awards showcase. Where is Apple’s AR Headset?

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Augmented Reality China Apple AR 110

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT as of 2/3/20 Apple Inc. AAPL) As we previously detailed in depth, Apple has been discreetly working on a number of AR/VR products for several years now and is planning to release its own AR smart glass and AR/VR hybrid headset. One-year price performance for FB as of 2/3/20 Alphabet Inc.

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XR Today - VR Headsets tag

DECEMBER 12, 2023

In our discussion, we discussed the following: Virtualware’s VIROO solution and latest client in the XR training sector Why VRaaS is a key component of industry upskilling Additional partnerships with Unity Technologies Thoughts on the future of the Apple Vision Pro and Meta Quest 3 Thanks for watching.

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ARVR

SEPTEMBER 22, 2022

Since location anchors are dependent on Apple Maps data, this means that if the city is not supported by Apple Maps, functionality for location anchors may be limited. By using these architectural features in conjunction with Apple Maps Look Around data, a user’s location can be better approximated for location anchors.

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XR Today - Mixed Reality tag

AUGUST 8, 2022

For many developers, not just in the gaming space, but throughout the world, Unity stands as one of the most powerful environments for development. Currently one of the world’s most popular development platforms for gaming brands, Unity is investing heavily into the XR environment.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

Interestingly, the Android XR ecosystem is emerging as Meta promotes its Horizon OS and Apple introduces its visionOS. Google, along with its partners, is working to unite several key players in the Android XR ecosystem to provide a competitive alternative to the offerings from Apple and Meta.

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XR Today - Mixed Reality tag

NOVEMBER 15, 2023

Although spatial technology has existed for some time, companies like Apple have spawned new interest. Sensors use IoT technology and can be built into everything from standalone systems to wearable headsets and smartphones. Countless companies are beginning to explore this landscape, from Microsoft and Apple to Unity and Magic Leap.

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ARVR

AUGUST 11, 2020

Introduction Augmented Reality Glasses are smart wearables that put virtual content right in front of our eyes. Also, there are rumors going all around Twitter that Apple will be launching Augmented Reality glasses in 2023. Source What can Vuzix Smart glasses mean for the current Android Developers?

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AR Insider

OCTOBER 31, 2019

The incumbents have an advantage with existing mapping such as Google Maps, Earth, Street View, Apple Maps and the Indoor Maps Program, and Bing Maps but there are also significant geographic data players such as Foursquare and OpenStreetMap. In another scenario, we may see game engines dominant, like Unity or Unreal.

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XR Today - Mixed Reality tag

APRIL 15, 2024

Moreover, RT3D development services like Autodesk VRED, Blender, Godot, NVIDIA’s Omniverse, StereoKit, Unreal Engine, and Unity support OpenXR integration. The new stereo-foveated rendering improves eye-tracking features, and the feature is widespread – already finding a home on Unity, Unreal, and NVIDIA Omniverse.

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XR Today - Augmented Reality tag

JUNE 7, 2023

Apple’s Vision Pro device is coming in under a year if predictions are correct. An infinite digital canvas is how Apple sees its immersive product. Apple invites users to leverage Vision Pro as a tool to enhance their personal or professional workflows. visionOS is the framework empowering Apple’s infinite canvas.

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ARVR

JULY 17, 2020

However, some of the underlying technologies, principles and potential paint for a very interesting picture on how a country with over a billion people could have access to consumer grade wearable computing. Connect to your smartphone, with split rendering of visuals via an affordable, light weight wearable glass that’s on you.

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