The Ghost Howls

OCTOBER 22, 2024

More info (Vive Focus Vision hands-on) More info (Vive Focus Vision teardown) Unity launches Unity 6 Unity has finally launched its new version: Unity 6. Unity 6 is bringing many new features that are helping with cutting-edge technologies like XR and AI. It should cost 15000 yuan, which equates to circa $2100.

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The Ghost Howls

APRIL 5, 2021

The rumors on the Apple Glasses are intensifying. It is not a secret that Apple is working on an XR device: the mystery is when it is going to release it and what it will actually be. The hype is rising, and Apple is playing with it. (My usual terrible image to wish you Happy Easter, if you celebrate it). Top news of the week.

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The Ghost Howls

JANUARY 22, 2021

This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Facebook and Apple will jumpstart the smartglasses ecosystem. Concept of a future AR glass by Apple (Image by iDropNews).

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XR Today - Mixed Reality tag

MAY 2, 2024

Effective May 15, 2024, Unity is introducing Matthew Bromberg as the company’s new Chief Executive Officer, President, and member of the Unity Board of Directors as the firm moves towards deploying its engine as an enterprise-grade RT3D design and collaboration – namely for game development and creating XR applications.

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The Ghost Howls

SEPTEMBER 20, 2021

Xiaomi , one of the biggest smartphone and wearables manufacturers in the world, has announced its smartglasses. Apple VR headset may feature a 3000PPI microOLED display. This week we had a new rumor about the XR headset Apple is working on. Apple Event was not about AR, like, at all. Other relevant news.

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ARPost

FEBRUARY 6, 2023

As pointed out in one of the Unity Developers’ blog posts , aside from the exponential rise of development businesses, we’re also seeing more developer tools, such as the Unity and Unreal engines, becoming more accessible.

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Virtual Reality Unreal Technology Entertainment 400

The Ghost Howls

OCTOBER 11, 2023

More info Apple Vision Pro may have a very slow start The same Ming-Chi Kuo, who probably woke up with a lot of pessimism that day, has also expressed doubts about the widespread success of the Apple Vision Pro. This would mean that Apple’s XR offering should rely for 3 years on a very expensive headset with very low sales.

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XR Today - Virtual Reality

JUNE 13, 2022

Perhaps the biggest competitor to Google in terms of mobile AR advertising opportunities, Apple has also been making significant strides in this disruptive landscape. The Apple brand is investing more than ever in new opportunities intended to unlock the path to the Metaverse and the promotional options hidden within this new space.

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XR Today - Mixed Reality tag

JULY 3, 2023

Today, reports are emerging, sparking speculation over Apple’s Vision Pro production plans. Recent reports are highlighting how Apple’s hardware and manufacturing partners are reducing forecasts surrounding the assembly of Vision Pro devices.

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ARPost

JUNE 11, 2021

Also on the panel were Unity Enterprise Solutions Executive Elizabeth Baron, Holo-Light CMO and co-founder Luis Bollinger, XR Strategist Catherine Henry of MediaMonks, and 8th Wall founder and CEO Erik Murphy-Chutorian. Henry also commented on anticipation of an AR headset from Apple, which she doesn’t predict before late next year.

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Asia Hardware AR Technology 243

AR Insider

MARCH 20, 2020

Confidence signals include Brand spending on sponsored lenses and indicators for Apple’s eventual AR glasses. Apple’s AR Fate. Starting with the first prediction, the thing on everyone’s mind is the if and when of Apple’s rumored AR glasses. Apple’s Quick Look is evolving in the same direction.

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Trends AR Apple Tips 195

XR Today - Mixed Reality tag

AUGUST 30, 2024

’ According to insiders, the La Jolla prototype, initially planned for release in the coming years, used similar display technology to the Apple Vision Pro to offer an alternative to the breakout device. However, Meta cancelled La Jolla due to the cost of the competitive OLED display technology.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

These wearables could easily be adapted for the entertainment and arts sector too. Like Google, Apple has provided developers all over the world with a convenient way to get started with augmented reality. This cloud environment could have an important part to play in the new era of virtual content streaming.

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Entertainment Augmented Reality Unity Virtual Reality 118

XR Today - Mixed Reality tag

DECEMBER 1, 2023

While spatial computing isn’t an entirely new concept, major market leaders like Apple believe it will shape the future of our digital interactions. Advancements in Hardware and Wearables Spatial computing solutions rely on a combination of intuitive hardware and powerful software.

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Trends Wearables Haptic Eye Tracking 115

The Ghost Howls

FEBRUARY 22, 2021

And it also makes me super-happy that no one is about Facebook and Apple… I was getting pretty bored in writing newsletters only about these two companies! This week in XR hasn’t had any explosive news, but it was interesting nonetheless: in particular we had cool info on AR glasses, with some news from Kura, Lynx, and Samsung.

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Samsung AR Augmented Reality Eye Tracking 468

ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT as of 2/3/20 Apple Inc. AAPL) As we previously detailed in depth, Apple has been discreetly working on a number of AR/VR products for several years now and is planning to release its own AR smart glass and AR/VR hybrid headset. One-year price performance for FB as of 2/3/20 Alphabet Inc.

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XR Today - Mixed Reality tag

NOVEMBER 9, 2023

While spatial computing isn’t an entirely new concept, major market leaders like Apple believe it will shape the future of our digital interactions. Advancements in Hardware and Wearables Spatial computing solutions rely on a combination of intuitive hardware and powerful software.

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Trends Wearables Eye Tracking Software 107

ARVR

SEPTEMBER 22, 2022

Since location anchors are dependent on Apple Maps data, this means that if the city is not supported by Apple Maps, functionality for location anchors may be limited. By using these architectural features in conjunction with Apple Maps Look Around data, a user’s location can be better approximated for location anchors.

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XR Today - Augmented Reality tag

DECEMBER 12, 2024

Interestingly, the Android XR ecosystem comes as Meta pushes its Horizon OS and Apple with its visionOS. Google and its partners may be uniting several major players in the Android XR ecosystem to create a competitive alternative to Apple and Meta OS offerings.

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Magic Leap Apple Samsung Google 71

AR Insider

OCTOBER 31, 2019

The incumbents have an advantage with existing mapping such as Google Maps, Earth, Street View, Apple Maps and the Indoor Maps Program, and Bing Maps but there are also significant geographic data players such as Foursquare and OpenStreetMap. In another scenario, we may see game engines dominant, like Unity or Unreal.

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Magic Leap AR Microsoft Apple 165

XR Today - Mixed Reality tag

JULY 18, 2024

Campfire recently announced the upcoming launch of its enterprise XR software for Apple Vision Pro headsets. Campfire points out that the rapid growth of its MR application on Meta Quest 3 reflects a strong demand for virtual collaboration within the Meta portfolio, highlighting competition between Apple and Meta in enterprise usability.

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Apple Immersion Magic Leap Tools 90

ARVR

AUGUST 11, 2020

Introduction Augmented Reality Glasses are smart wearables that put virtual content right in front of our eyes. Also, there are rumors going all around Twitter that Apple will be launching Augmented Reality glasses in 2023. Source What can Vuzix Smart glasses mean for the current Android Developers?

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XR Today - Virtual Reality

SEPTEMBER 13, 2024

There’s plenty of great software available for developers who want to build impressive virtual worlds, like the Unity and Unreal kits. However, developers can overlay real-world images with virtual assets using software SDKs and toolkits from companies like Unity. We need incredible content. What is a Virtual Reality Camera?

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XR Today - VR Headsets tag

DECEMBER 12, 2023

In our discussion, we discussed the following: Virtualware’s VIROO solution and latest client in the XR training sector Why VRaaS is a key component of industry upskilling Additional partnerships with Unity Technologies Thoughts on the future of the Apple Vision Pro and Meta Quest 3 Thanks for watching.

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XR Today - Augmented Reality tag

JUNE 21, 2022

Last Tuesday, China Daily interviewed the CEO of Apple, Tim Cook, at the Worldwide Developer Conference (WWDC). During the brief chat, Tim Cook favourably spoke about the potential of augmented reality (AR) on Apple devices. For example, Unity runs its humanities fundraiser and awards showcase. Where is Apple’s AR Headset?

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Augmented Reality China Apple AR 87

ARVR

JULY 17, 2020

However, some of the underlying technologies, principles and potential paint for a very interesting picture on how a country with over a billion people could have access to consumer grade wearable computing. Connect to your smartphone, with split rendering of visuals via an affordable, light weight wearable glass that’s on you.

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Augmented Reality Wearables Hardware AR 130

The Ghost Howls

FEBRUARY 18, 2021

Will a little startup be able to beat the big behemoths like Apple and Facebook? indoor vs outdoor) USB-C connection to a compact wearable computing pack for the computational power PC version works with Windows, but we’re doing our best to support Android and Linux. The official computational unit runs Android.

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XR Today - Augmented Reality tag

MAY 15, 2024

They can automatically scale performance to different devices and wearables, giving you room to grow. Since Apple’s VisionOS kit focuses on mixed reality, I’ll leave that solution out. Apple ARKit Apple’s ARKit is one of the most popular augmented reality kits available, particularly for developers focusing on mobile AR apps.

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XR Today - Mixed Reality tag

AUGUST 8, 2022

For many developers, not just in the gaming space, but throughout the world, Unity stands as one of the most powerful environments for development. Currently one of the world’s most popular development platforms for gaming brands, Unity is investing heavily into the XR environment.

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Gaming Unity Augmented Reality Microsoft 88

VRWorld

JULY 19, 2017

“e-skin apparel is completely different from other wearable devices in the sense that first and foremost it’s still just a shirt that anyone can wear. ” According to the company, Xenoma’s Software Development kit (SDK) enables development of apps using Java SDK, Visual C# and Unity Engine.

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Machine Learning AR Unity Japan 85

XR Today - Mixed Reality tag

NOVEMBER 15, 2023

Although spatial technology has existed for some time, companies like Apple have spawned new interest. Sensors use IoT technology and can be built into everything from standalone systems to wearable headsets and smartphones. Countless companies are beginning to explore this landscape, from Microsoft and Apple to Unity and Magic Leap.

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Machine Learning Wearables Tools Magic Leap 95

XR Today - Augmented Reality tag

OCTOBER 28, 2024

On that note, leading into 2025, the XR market is looking to shift, with interest shifting towards emerging technologies such as AR and MR, with accessible products debuting from firms like Meta and Apple. WEART looks to join this XR product shift with its wearable haptic product.

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Haptic Training Hand tracking Simulation 91

ARVR

JUNE 29, 2020

The Smart-Accessory Revolution A Pew Research Center survey conducted at the beginning of 2013 showed that only 51% of adults in the United States owned a smartphone, 6 years after the launch of the 1st-generation Apple iPhone. Another survey conducted mid-June 2019, 4 years since the debut of the Apple Watch, showed that roughly 1-in-5 U.S.

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Augmented Reality Magic Leap Survey AR 130

XR Today - Mixed Reality tag

APRIL 15, 2024

Moreover, RT3D development services like Autodesk VRED, Blender, Godot, NVIDIA’s Omniverse, StereoKit, Unreal Engine, and Unity support OpenXR integration. The new stereo-foveated rendering improves eye-tracking features, and the feature is widespread – already finding a home on Unity, Unreal, and NVIDIA Omniverse.

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XR Today - Augmented Reality tag

JUNE 7, 2023

Apple’s Vision Pro device is coming in under a year if predictions are correct. An infinite digital canvas is how Apple sees its immersive product. Apple invites users to leverage Vision Pro as a tool to enhance their personal or professional workflows. visionOS is the framework empowering Apple’s infinite canvas.

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XR Today - Mixed Reality tag

JULY 11, 2024

Meta’s open approach contrasts Apple’s closed ecosystem for its spatial computing vision. While Apple is creating a closed ecosystem for its hardware, Meta is taking an open approach, providing developers with a customizable framework for specific solutions, which was only boosted with the Ocean launch.

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Real Estate Magic Leap Tourism Hardware 106

XR Today - Augmented Reality tag

JULY 11, 2022

Unity and Magic Leap. As one of the major development platforms for vendors and companies creating in XR, Unity has taken the world by storm. Unity’s intuitive environment makes it easy to produce a wide range of powerful experiences in VR, MR, and AR. It will be interesting to see what Valve delivers next.

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