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Top news of the week (Image by Google) Google acquires HTC Vive engineers for $250M Completely out of the blue (at least from our eyes), Google decided to acquire some XR-related engineers from HTC Vive (together with a non-exclusive license on some HTC IP) for the whopping amount of $250M.
Google Maps is getting a major upgrade. During Google’s 2-hour long 2022 I/O event last week, the company made a number of exciting announcements, including the reveal of a new mid-tier phone as well as a pair of AR glasses capable of translating multiple languages in real-time. .
The heat hasn’t killed me yet, so this week I can still write a new roundup of interesting news about AR and VR. Google starts testing its AR glasses in the wild. Google has announced that it is going to start to test the prototypes of its AR glasses in the wild. More info (Google testing AR glasses?—?Official
Augmented reality apps are becoming more and more powerful with the help of artificial intelligence, which learns context and awareness about what you are trying to achieve. In this guide, we review some AR apps with AI in 2021. How Can Artificial Intelligence and AR Work Together? Others are home goods.
While VR technology may have been absent at this year’s I/O Developer Conference in Mountain View, California, Google did reveal several AR and machinelearning-based updates coming soon to Google Lens. Image Credit: Google. Image Credit: Google.
Earlier today, Google announced the latest addition to its Google Glass hardware line-up with Google Glass Enterprise Edition 2. The company promises the new AR headset will help businesses increase the efficiency of its employees by offering them hands-free access to a world of information in real-time.
Google VR becomes GoogleAR & VR as the company uses its annual I/O event to tease a new wave of augmented technology. Google wasted no time at this years Google I/O Developer Conference , diving head first into some truly jaw dropping projects that are making their way to our devices.
Brought to us by designer and programmer Cyril Diagne, AR Copy Paste is an app available on iOS and Android devices that uses a combination of AR and machinelearning to capture digital clones of real-world physical objects and automatically isolate them from their surrounding environments. Image Credit: Cyril Diagne.
YouTube introduces real-time face filters powered by machine-learning, but there’s a catch. Everyone has a unique story to tell, and now YouTube creators will have the ability to make their stories even more unique through a Snapchat-esque AR selfies. But is AR the right tool for YouTube channel engagement?
In addition to being a fit for the AR company, the live venues came in handy for CEO Evan Spiegel’s “one more thing” moment. Snap does have interests outside of AR, and in the interest of timely publication and manageable article length, a lot of non-AR announcements aren’t covered here. More on “the AR Economy”.
At the same time, Facebook could have an approach similar to the one that Google has with Android: theoretically you can use an Android phone without a Google account, but good luck in doing it : since my phone is Chinese, I don’t have Google services and I can assure you that it is a true pain in the a**. I love the internet.
Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. Of all the floundering sub-sectors of AR, advertising is a bright spot. Brand marketers are attracted to engagement levels and other campaign analytics that continue to roll out, as shown in AR Insider’s Campaign Tracker.
As immersive experiences become increasingly sophisticated, the challenge of efficient text entry remains a crucial barrier to seamless interaction in virtual and augmented reality (VR/AR). Perhaps because it also requires high learning curves.
O ne piece of Snap’s AR master plan that’s increasingly evident is to drive local commerce. AR is inherently conducive to local commerce, as geo-anchoring aspects of the technology provide a foundation for utilities like local search and discovery via location-relevant AR content. Shared and Persistent.
Google has released to researchers and developers its own mobile device-based hand tracking method using machinelearning, something Google R esearch engineers Valentin Bazarevsky and Fan Zhang call a “new approach to hand perception.” in palm detection, researchers claim.
But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Hearables with augmented reality features are becoming ubiquitous thanks to the overall spread of wearables, the contribution of tech giants, and the growing demand for emerging technologies.
This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part I: Snap. A lot can be learned from consumer AR’s early leaders. What are they doing right? How are they engaging users? And how are they making money? What types of AR interactions resonate with consumers?
This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part II: Niantic. Though the company has risen to prominence with its breakout hit, Pokemon Go, the larger play may be its location-based AR gaming platform: The Real World Platform. It includes some of its data and takeaways.
That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Apple signals interest in location-relevant AR through its geo-anchors and Project Gobi. ” But it’s not alone.
VR and ARare far from new educational technologie s. However, the process of their adaptation is rather slow, since the clumsy bureaucratic machines of schools and universities are not able to adapt to changes quickly. So, let’s discuss the five main use cases of AR and VR in modern education. CONCLUSION.
Google’s Playground for Pixel introduces a Playmoji character of the hit rap & RnB sensation. Image Credit: Google Playground. Image Credit: Google Playground. The post Childish Gambino Makes His AR Debut appeared first on VRScout.
This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part III: The Field. Some companies are established players moving into AR ( AR converts ). Some areAR-native players building tools and technologies to advance the state of the art ( AR enablers ).
The most notable updates came from Google, Apple and Facebook, in order of recency. This includes Google’s updates to its visual search efforts; Apple’s Lidar-powered iPhone 12 Pro; and Facebook’s developments in Live Maps, experimental AR glasses … and of course Quest 2.
Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. Visual search is our top pick for AR flavor that could birth killer apps. For those unfamiliar, it’s a sort of cousin of AR that taps into computer vision and machinelearning to identify items you point your phone at.
Reach EDU looks to expand science, tech, engineering, arts, and mathematics through AR robots. Reach Robotics, the creators of the world’s first AR gaming robot, MekaMon launched the next generation of EdTech with a new coding platform – Reach EDU. Learning through play is a key part of the Reach EDU experience.
Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. Visual search is our top pick for AR flavor that could birth killer apps. For those unfamiliar, it’s a sort of cousin of AR that taps computer vision and machinelearning to identify items you point your phone at.
Artie’s analytics engine and deep-learning insights means creators will be able to monitor engagement with their avatars in real-time. Our avatars will actually learn from you, and become increasingly entertaining the more you interact with them,” says Co-founder Armando Kirwin. “Our This article was first published on VRScout.
Augmented Reality has played a huge role at the developer conferences for Microsoft, Apple, Facebook, and Google, which is a great sign that the industry is moving towards spatially-aware computing. Microsoft is the only company to start with head-mounted AR with the HoloLens while the other three companies are starting with phone-based AR.
Image Credit: Google. To help celebrate this momentous occasion, Google has teamed up with Warner Bros. Studios to deliver an official Detective Pikachu Playmoji pack for their Google Playground application. Image Credit: Google.
Kura promises to deliver lightweight AR glasses with astonishing features like 150° FOV, 8K resolution per eye, and outdoor use thanks to some breakthrough innovations they are working on. They could make AR enter a new immersive phase that leads towards mainstream adoption. It’s like 2 years (!!) What is Kura’s story?
” Leading into 2025, the enterprise space is truly understanding what XR technology is and the emerging bussiness use cases for VR/AR/MR. Moreover, Nunez noted that enterprise end-users in areas like manufacturing are moving beyond the POC stages, enabling XR projects to scale from the pilot stage.
billion in 2019, with many billions more being invested in R&D by the likes of Facebook, Apple, Google, Microsoft, Amazon, and many more. It comes without surprise that both Silicon Valley titans and newly launched startups are all vying to hire AR developers, designers, product managers, and many others.
At Google’s big October 4th press conference, the company announced a new Pixel 2 phone and a range of new ambient computing devices powered by AI-enabled conversational interfaces including new Google Mini and Max speakers, Google Clips camera, and wireless Pixel Buds. LISTEN TO THE VOICES OF VR PODCAST.
V isual search is a flavor of AR that could represent a breakout use case. It positions the camera as a search input – applying machinelearning and computer vision magic – to identify items you point your phone at. Seen in products like Google Lens , visual search is all about annotating the world. More from AR Insider….
AR and VR are gearing up for a giant leap forward thanks to advancements in eye-tracking technology. The industry has been experiencing a boom in recent years with hundreds of startups and heavy investment from tech giants including Google, Apple, Samsung, and Facebook. for AR/VR headsets. for AR/VR headsets.
As VR and AR continue to become more mainstream, the expectations of users are also on the rise. Curious to learn more, I reached out to Joe Pavitt, Master Inventor and Emerging Technology Specialist at IBM Research Europe. IBM places its bets on AI-powered audio interactivity as the future of XR. NATURAL LANGUAGE PROCESSING.
Google Lens is great for when you want to quickly translate a menu written in a foreign language, or visually explore the world around you simply using your Android smartphone. Considering however it’s using the full Google Lens suite of tools, we bet a lot more is possible. — Phasedragon (@Phasedragoon) August 22, 2019.
On the other hand, in 2024, investments into AR smart glasses also took place, building the foundation for what many supporters claim will be the next smartphone moment. Many vendors are trying to claim a stake in this seemingly prosperous AR smart glasses market.
Artie’s analytics engine and deep-learning insights means creators will be able to monitor engagement with their avatars in real-time. Our avatars will actually learn from you, and become increasingly entertaining the more you interact with them,” says Co-founder Armando Kirwin. “Our Image Credit: Artie.
common AR industry sentiment is that the smartphone will pave the way for smart glasses. Before AR glasses achieve consumer-friendly specs and price points, AR’s delivery system is the device we all have in our pockets. There, it can stimulate demand for AR experiences. Wearables: Paving the Way for AR Glasses.
Along with the new capabilities the company demonstrated how AR and VR can be leveraged for added intelligence. From this view it became clear that one of the machines responsible for testing the product toward the end of the line was creating a bottleneck in the factory’s output. Enterprise IoT. Image courtesy Oracle.
As the embodied XR technologies (VR, AR, and MR) have emerged out of their infancy over the past few years, the corresponding terminology and its correct application has become bewildering for many. It wouldn’t be too outlandish to predict that eventually, AR will become a redundant term for describing how a smartphone can track a room.
Most of us first encounter AR technology through our phones, in things like mobile games. While some mobile games are just mobile games, others are signs of bigger things to come. Holoscape is believed to be the first massively multiplayer AR game. Think of that poster-child of AR games, Pokémon Go. you may ask.
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