Road to VR

MAY 11, 2023

Google has announced an upcoming AR game, Space Invaders: World Defense , which is built as a showcase of the company’s latest AR tool. Over the last few years Google has been steadily working on its AR developer toolset, ARCore.

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Tools AR Google Unity 297

XR Today - Augmented Reality tag

MAY 16, 2024

During Google I/O 2024, a developer-focused product showcase, the firm unveiled new Geospatial Creator AR tools to boost location-based immersive experiences this week. Google also leverages its Maps application to allow smartphone users to operate AR content via integrated services such as Street View and Lens.

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Google AR Tourism Singapore 87

VRScout

JULY 19, 2023

One of the most famous video games of all time returns as an immersive AR experience for smart devices. According to Google, enemies will appear from behind nearby buildings and landscapes and react to real-world conditions in real time. Of course, you can always just kick back and capture a few AR selfies.

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ARPost

JULY 10, 2020

Last June, Google released a new 3D ad format called Swirl , which meshes programmatic advertising with next-generation content. Previously available only through Google team, Swirl was released to all brands yesterday , on July 9, making it available to all advertisers. See Also: 6 Brands That Use AR and VR Advertising Successfully.

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Google Real Estate Strategy AR 466

XR Today - Mixed Reality tag

AUGUST 30, 2024

Furthermore, this week, Meta controversially announced the discontinuation of Spark, its well-known AR content creation and development suite for distributing AR content on Meta’s social media services, to focus on AR smart glasses. This move may be part of Meta’s efforts to focus on AR smart glasses in the future.

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The Ghost Howls

SEPTEMBER 7, 2019

The nReal glasses are one of the most interesting AR gadgets of this year. They have been revealed at CES , and I have personally tried them in Beijing some months ago, and in my review , I hig h lighted how they are not only very light and trendy, but they can also provide very bright holograms.

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VRScout

NOVEMBER 1, 2016

During the first-day of the Unite 2016 conference in Los Angeles Tuesday, Unity Technologies unveiled a number of new updates and features to help support VR and AR creators around the world developing interactive 3D, VR and AR experiences. Recruiters can also post jobs and target a pool of highly-sought Unity talent.

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Upload VR

JULY 16, 2024

A group that helped open source a fork of Google's Tilt Brush is doing the same to 3D modeling platform Blocks. Open Blocks follows Open Brush from the Icosa Foundation as an open source version of Google's abandoned VR art tools. The original open source files are already available on Github.

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ARPost

JUNE 15, 2020

According to Statista research , projects for 2023 place AR technology value at more than 18 billion US dollars, while mobile AR user growth should hit 2.4 Meanwhile, AR is useful in many different fields. To do so, you’ll need the right AR SDK. AR object-orientation depends on marker positioning. Location-Based.

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The Ghost Howls

MAY 15, 2023

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. During the keynote, CEO Sundar Pichai and his collaborators announced interesting features both for AR and VR.

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XR Today - Augmented Reality tag

MAY 27, 2024

Google I/O 2024 is one of the tech giant’s most exciting annual events for a few reasons. Not only does it give us plenty of updates on new devices and development tools from Google, but it’s also where the company announces some of its most exciting innovations.

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ARVR

JUNE 29, 2022

VR AR Assicuation Global summit 2020 Between 1st and 3rd of June 2020, we had the annual summit of the VR AR Association. Worldwide Point Cloud to be Used by Users” Immersal : collaboratively turning the world into a point cloud, which is ready for location-based AR content. This is something Google doesn`t yet have.

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AR Insider

MAY 27, 2021

Four Myths About AR Advertising. I’ve been writing about it for over a year, and working on related products at Unity for much longer. From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago. Mike Boland, AR Insider.

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ARVR

JUNE 26, 2020

Story is written in the middle of May 2020, I’ll try to update it as the new versions of Unity/ARCore/ARFoundation come out. Some of it’s features are fragmented between ARCore and ARKit Supported devices. Official documentation is also out of date and ignores newer versions of Unity. Prerequisites Latest Unity 2019.4.x

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AR Insider

JULY 9, 2021

Beyond consumers, AR likewise resonates among brands, retailers, and eCommerce companies. Among retailers and eTailers, few standouts that have leaned into AR product visualization include IKEA, Wayfair, Houzz, and Shopify. But despite all of these benefits, AR adoption is still held back by a few common myths. AR is a Fad; 2.

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AR Case Study Retail Study 370

Road to VR

JULY 17, 2024

Google announced that Blocks , the 3D asset creation tool released for VR in 2017, is following in the footsteps of Tilt Brush by going open source. The Icosa Foundation is also known for developing Open Brush and Google Polygon replacement Icosa Gallery. ” The open source archive of the Blocks code can be found on github.

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Tools Software Google Unity 278

Road to VR

AUGUST 30, 2017

Google released a preview version of ARCore for Android yesterday, the company’s answer to Apple’s ARKit. Built by George Michael Brower with friends at Google Creative Lab. Built with Unity and ARCore. Built by Jane Friedhoff with friends at Google Creative Lab using Unity and ARCore. Morph Face.

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Google Augmented Reality Unity AR 276

AR Insider

JULY 10, 2020

Like other areas of digital transformation, will new habits and discoveries form during this period that are semi-permanent? As she examined in her recent VR/AR Summit talk (video below), this is a strong signal for the long-term growth of eCommerce. ” An important offshoot of this trend involves AR Commerce.

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ARPost

MARCH 3, 2020

Over the past few years, AR and VR technologies have matured significantly. Since 2017, we’ve been able to see significant growth in the adoption of AR and VR across different industries. In 2019, the number of people using AR has increased by 9.1 In 2019, the number of people using AR has increased by 9.1 ARVR Academy.

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Education AR Google Industry 268

VRScout

AUGUST 29, 2017

AR is happening. Apple’s massive leap into augmented reality with no additional sensors or hardware, only the phone in your pocket, seemingly opened up the largest AR platform in the world overnight. Google has been investing heavily on the hardware side with Tango, requiring specialized devices to augment our reality.

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Augmented Reality Google AR Samsung 287

AR Insider

JUNE 3, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . 5 things you need to know before designing 3D models for AR. But, creators who keep these five things in mind will be more successful with their augmented reality (AR) projects. by Andy Gstoll.

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Tips AR Unity Tools 333

XR Today - Augmented Reality tag

MAY 22, 2023

Augmented reality (AR) is becoming increasingly common in everyday life. Endless smartphone apps now feature AR functionality. As companies search for more immersive ways of connecting with their clients in a digital world, AR represents one of the most accessible forms of extended reality.

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Google Unity AR Augmented Reality 96

The Ghost Howls

OCTOBER 12, 2020

At the same time, Facebook could have an approach similar to the one that Google has with Android: theoretically you can use an Android phone without a Google account, but good luck in doing it : since my phone is Chinese, I don’t have Google services and I can assure you that it is a true pain in the a**. Image by Google).

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XR Today - Augmented Reality tag

MAY 29, 2024

An augmented reality workshop isn’t just an excellent tool for developers and vendors planning to create AR apps. With workshops, business leaders can empower team members to create and customize AR apps for collaboration, product development, and more. billion by 2031.

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Augmented Reality Education AR Unity 87

The Ghost Howls

AUGUST 28, 2023

First of all, Google has to keep the work on the headset very secret also internally , because Samsung is afraid that Google will steal its expertise to build a competing product. Google is working in parallel to build the Android XR operating system for this headset and a Micro XR operating system for AR glasses.

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The Ghost Howls

MARCH 1, 2024

Anyway, with the end of the life of Quest 2, this cycle finished and a new one started with Quest 3, Apple Vision Pro, Google and Samsung announcing their own headset, and other companies chasing them (e.g. Huawei and Pico are rumored to be working on an Apple Vision Pro competitor).

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Trends Apple Google Unity 438

The Ghost Howls

DECEMBER 26, 2023

Speaking with the journalist Alex Heath, Boz claimed that Meta will unveil a very expensive prototype for AR glasses already in 2024. Considering that many companies are working on XR devices, saying that Meta is going to show the most advanced thing created by humankind is pretty bold. All of this sounds very… futuristic.

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UploadVR Between Realities podcast

FEBRUARY 28, 2017

At GDC 2017, Unity held a keynote discussing their impact on the gaming industry, future updates to the engine, and much more. The two played a match against each other, which was won by the Green Ranger of course, and then they shared another announcement for Unity 5.6. For Android and iOS, 5.6 as part of the beta as of today.

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ARPost

OCTOBER 29, 2019

Since the market size of augmented reality solutions is expected to reach $209 billion by 2022, it’s no surprise AR is a trend for a handful of industries like gaming, media and entertainment, advertising, and others. What Is a Location-Based AR Application? Influence of AR on Various Domains. Healthcare. Entertainment.

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Road to VR

JUNE 12, 2023

So let’s get the obvious over first; Apple Vision Pro is Apple’s first generation attempt at AR glasses using a Mixed Reality VR headset. Make no mistake, this no compromise MR device appears to get many things right for AR at a premium cost. No doubt (and if rumors are true) there were many debates at Apple HQ about VR.

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Next Reality AR

MARCH 26, 2018

Since Google's ARCore 1.0 Both Google's (ARCore) and Apple's (ARKit) augmented reality solutions are for their supported existing devices — without requiring additional hardware. This is a major leap forward for AR developers since there are millions of these devices already in the public's hands.

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UploadVR Between Realities podcast

OCTOBER 20, 2016

The very first Vision VR/AR Summit was home to keynote addresses from established leaders in the emerging industries, leaders such as Gabe Newell of SteamVR, Palmer Luckey of Oculus, and Dr. Richard Marks of PlayStation VR. This second Vision Summit will be the debut of the official Vision VR/AR Awards – Asia. Best AR Experience.

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Asia Unity Technology AR 100

Road to VR

AUGUST 29, 2017

In an answer to Apple’s recently released ARKit , a developer tool used for making augmented reality apps and games that run on newer iPad and iPhones, Google today released a preview of a new Android-compatible software development kit (SDK) called ARCore. Nougat and above. Virtual objects remain accurately placed.

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XR Today - Mixed Reality tag

SEPTEMBER 29, 2022

John A Cunningham, Head of Government & Aerospace at Unity. John A Cunningham, Head of Government and Aerospace at Unity Technologies , delivered his keynote speech exploring the concept at the event, which gathered roughly 500 businesses, analysts, media partners, and executives at the sunny destination of Madeira Island, Portugal.

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Next Reality AR

MAY 11, 2018

One of the primary factors that separates an augmented reality device from a standard heads-up display such as Google Glass is dimensional depth perception. In the previous tutorial on building an AR. This can be created by either RGB cameras, infrared depth cameras, or both, depending on the level of accuracy you're aiming for.

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ARPost

AUGUST 13, 2021

Available through the App Store and Google Play , visitors to the garden can share memories, convey anger, express their sorrow, explore their feelings, or simply experience the moment in honor of Breonna. Lady PheOnix pointed out the generous support they received from Microsoft , Unity , and Metastage.

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Road to VR

MAY 1, 2017

During the opening presentation at today’s Unity Vision Summit, Nathan Martz, Developer Platforms Product Manager at Google, took to the stage to talk about new tools that the company is releasing to help developers create high-performance apps for Daydream, Google’s high-end Android VR platform. Instant Preview.

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