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Can VividQ Unlock Holographic AR?

AR Insider

Vergence accommodation conflict and focal mismatch make it difficult for AR glasses to project images at the correct distance and focus. VividQ is cracking the code with its unique approach to computer-generated holography. This post appeared first on AR Insider.

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WayRay Designing AR-Powered Ride-Share Car For Zoomers

VRScout

” WayRay, a Swiss technology company specializing in holographic AR, this week unveiled the Holograktor, an all-electric ride-hailing vehicle that incorporates various AR components to offer passengers in a next-gen commuting experience. The post WayRay Designing AR-Powered Ride-Share Car For Zoomers appeared first on VRScout.

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Panasonic’s AR HUD Could Be The Future Of Automotive Safety

VRScout

Revealed earlier this week during the all-digital showcase, this futuristic heads-up display uses a combination of AR visuals and AI technology from the companies SPYDR cockpit domain controller to deliver crucial information in real-time without distracting the driver.

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Researchers Are Using Laser Beams To Create 3D Holograms

VRScout

Researchers at BYU have created a free-floating 3D hologram that uses lasers and a tiny particle floating in the air to create digital images which can be viewed without the need of a dedicated AR headset. BYU’s Holography Group uses a laser beam to trap a small particle in the air. Here’s how it works.

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HoloLens Optics Chief Joins Google Amid Reported Push for Upcoming Google AR Headset

Road to VR

A report by The Verge maintains Google is also now gearing up to produce an AR headset that could directly compete with similar offerings from the likes of Apple and Meta. Now Kress is back at Mountain View working on Google’s next AR headset.

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China Looks To Better The Treatment Of Wildlife With First ‘VR Zoo’

VRScout

That’s the logic behind the Guangzhou Zoo’s VR exhibit, a bold initiative that removes live animals and replaces them with AR, VR, and holographic laser projection exhibits. Perhaps, rather than subject endangered creatures to horrible living conditions, it would be best to remove these animals from the equation entirely.

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Akonia Uses Holography To Create Transparent Augmented Reality Display

UploadVR Between Realities podcast

The company now plans to use holography to make inexpensive transparent displays for augmented reality smartglasses. We’ve used lenses for hundreds of years, and we hope holography will give us a new way to manipulate light.”. Akonia is not unique in its attempt to use holography in this manner.