Next Reality AR

AUGUST 7, 2018

With the official launch of Magic Leap One expected by the end of summer (translation: days from now), Magic Leap's hype machine just took a big hit with the sudden loss of a key marketing executive. Gattis's resume includes stints at HTC, Qualcomm, Microsoft, and TiVo.

Magic Leap 170

Magic Leap HTC Microsoft 170

The Ghost Howls

JANUARY 18, 2023

HTC Vive XR Elite HTC Vive XR Elite (Image by HTC Vive) The star of the event has for sure been the Vive XR Elite, HTC’s latest flagship headset. One is the high cost: HTC markets it as a consumer device, but at that price, not many consumers are going to buy it, so it will be a prosumer one.

AR 435

AR Magic Leap Razer Augmented Reality 435

The Ghost Howls

FEBRUARY 11, 2021

These augmented reality devices are manufactured by Chinese company Realmax and are characterized by a very wide field of view. While many other AR glasses (like Nreal Light or HoloLens 2 ) have a Field Of View in the 50° ballpark, RealMax glasses have always had ones above 100° , for a more immersive augmented experience.

AR 504

AR Leap Motion Augmented Reality Controllers 504

VRScout

SEPTEMBER 8, 2018

After the release of Magic Leap One earlier this month – the most anticipated launch in the sector – the industry’s best minds have shifted to content. . That trend has been keenly anticipated by the VR/AR Global Summit. The VR/AR Global Summit is poised to bring together apps from different corners of the sector.

AR 273

AR Magic Leap Conference North America 273

The Ghost Howls

OCTOBER 26, 2020

A new FCC listing appears for an HTC Vive headset. While Oculus is getting all the glory for the Quest, its competitors are not sleeping. And in fact, a new request to FCC for a new device has arrived from HTC. Since HTC has always made announcements during the CES, I think it will be announced in January.

HTC 446

HTC Oculus Conference China 446

The Ghost Howls

FEBRUARY 18, 2021

Kura promises to deliver lightweight AR glasses with astonishing features like 150° FOV, 8K resolution per eye, and outdoor use thanks to some breakthrough innovations they are working on. They could make AR enter a new immersive phase that leads towards mainstream adoption. It’s like 2 years (!!) What is Kura’s story?

AR 541

AR China Augmented Reality Technology 541

AR Insider

OCTOBER 6, 2020

This post is adapted from ARtillery Intelligence’s report, AR Advertising Deep Dive, Part I: The Landscape. Prominent sectors include industrial AR , social , gaming , and shopping. But existing alongside all of them is AR advertising. But existing alongside all of them is AR advertising. billion by 2024.

AR 318

AR Survey Exercises Magic Leap 318

Road to VR

APRIL 17, 2018

Developer Lee Vermeulen didn’t wait for VR headsets like the Vive Pro to get an AR function , but rather strapped a stereoscopic Zed Mini to his original HTC Vive in effort to push Modbox forward into augmented reality. ” Modbox AR Experiments. Drone battle in the living room anyone?:

AR 323

AR Head Mounted Display Augmented Reality Magic Leap 323

ARPost

FEBRUARY 8, 2023

Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. The Magic Leap 2 was released in September last year with an entry price point of $3,299. The most immersive enterprise AR device is now available. Let’s take a look at the technology coming our way. Built for enterprise.

Hardware 362

Hardware Magic Leap Eye Tracking Hand tracking 362

The Ghost Howls

DECEMBER 9, 2019

Let’s start this week with a bunch of cool news about the past week in AR and VR! The best news of the week has not been the release of a new fantastic VR headset or AR glass, but of a technology that will make a new generation of XR headsets possible: I’m talking about the XR2 chipset by Qualcomm. Image by Magic Leap).

Magic Leap 217

Magic Leap AR Virtual Reality Augmented Reality 217

Road to VR

NOVEMBER 2, 2017

Khronos Group , the consortium behind the OpenXR project which aims to standardize the way applications communicate with AR and VR headsets, just added Microsoft to its ranks. There are however too reluctant holdouts left; Apple and Magic Leap, but it remains to be seen what either are bringing to the table.

Microsoft 279

Microsoft Magic Leap AR Groups 279

The Ghost Howls

APRIL 19, 2021

On the client side, the system will become compatible with iOS devices, and a Magic Leap client has also been developed. HTC is going to launch its headset on May, 11th. HTC is keeping rising the hype for its new upcoming headset. Google is hiring waveguide developers for AR. I hope to see many more in the future!

HTC 509

HTC Oculus Unity Augmented Reality 509

ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

Magic Leap 322

Magic Leap Hardware Software North America 322

XR Today - Virtual Reality

OCTOBER 5, 2022

In the AEC environment, XR solutions are quickly becoming a critical part of the modern workflow. AR and MR solutions can make it easier to show projects to clients, giving them an insight into what a finished result might look like. There are even tools available with built-in hand and eye tracking. Magic Leap.

Construction 319

Construction Magic Leap Unity Architecture 319

The Ghost Howls

JANUARY 22, 2021

2021 is going to be an interesting year for AR. This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Can this count as AR having become mainstream?

Augmented Reality 508

Augmented Reality Magic Leap AR Apple 508

ARPost

NOVEMBER 10, 2022

Given the investment in this virtual space by companies including Meta, HTC, ByteDance’s Pico, and soon… Apple with their anticipated headset likely to be announced in 2023 , the AR/VR market is a major player in the music industry, even spawning the “Best Metaverse Performance” category in the 2022 MTV VMAs.

Virtual Reality 448

Virtual Reality Magic Leap Iceland AR 448

Road to VR

MARCH 18, 2018

GDC is here once again, all next week we’ll have boots on the ground bringing you the latest VR/AR news. Held annually in San Francisco, Game Developers Conference has undeniably been a focal point for VR the industry, and as augmented reality continues to heat up, we expect it to be increasingly important for AR as well.

AR 276

AR HTC San Francisco Oculus 276

XR Today - Mixed Reality tag

NOVEMBER 22, 2022

Magic Leap 2 reviews have surfaced after the successor to the Magic Leap 1, which launched in the early 2000s, debuted in September this year. Unlike the second version, the first iteration spent most of its early years in stealth mode, teasing its Magic Leap 1 headset in 2018. Inside Magic Leap 2.

Magic Leap 108

Magic Leap AR Pennsylvania Portugal 108

Road to VR

MARCH 19, 2017

“2016 marked an important step for the AR and VR headset market with product finally arriving in end users’ hands and on their heads,” noted Ramon Llamas, research manager with IDC’s Augmented and Virtual Reality team. billion in 2021. Meanwhile, VR headsets grow from $2.1 billion in 2016 to $18.6

AR 279

AR Magic Leap Virtual Reality Samsung 279

XR Today - Virtual Reality

NOVEMBER 25, 2024

Khronos Group is a non-profit consortium powering royalty-free interoperability for VR, AR, ML, 3D graphics, and other technologies. Update In April this year, Khronos updated its OpenXR API to optimise its support of cross-platform AR/VR/MR application development with its version 1.1. PICO has announced support for OpenXR 1.1,

Immersion 293

Immersion Magic Leap Groups Virtual Reality 293

AR Insider

AUGUST 9, 2021

If you really want to understand the putative metaverse, listen to this conversation with Viacom/CBS futurist Ted Schilowitz and Magic Leap founder Rony Abovitz. HTC, a strategic partner and shareholder of VR Education, has also started selling its ENGAGE-based product, VIVE Sessions, in China. link] Dissections in VR are FREE.

Real Estate 480

Real Estate Magic Leap New York Education 480

Road to VR

FEBRUARY 25, 2022

HTC released a video showing off its vision of the metaverse, a reflection of what the company thinks virtual spaces will look like in the near future. Some ideas are inevitable. HTC’s most recent concept video isn’t at fault for shooting for the stars. And… it’s not a great look. Follow the Leader.

HTC 359

HTC Magic Leap Video China 359

Road to VR

MARCH 21, 2018

We go hands-on with Budget Cuts, Google presents ARCore and Maps API-enabled apps, Squanch Games’ Daydream exclusive title announced, and Magic Leap talks about developing games for a spatial computing platform. Light and shadow plays a bigger role in the stealth system, and there are more objects to pick up and interact with.

Magic Leap 213

Magic Leap Google Gaming AR 213

XR Today - Virtual Reality

NOVEMBER 24, 2022

Shopify found viewing 3D products in AR improved conversion rates by 250%, and 42% of online shoppers say they want to use XR to make transactions online feel like shopping in-store. Magic Leap. Magic Leap has quickly emerged as one of the major market leaders in the Augmented Reality hardware environment.

Retail 270

Retail Magic Leap Unity Tools 270

ARPost

AUGUST 4, 2020

Are you ready to give VR meditation apps a go? Then here are our recommendations for you: 1. Devices: HTC VIVE, Oculus Rift. It takes the user through a series of magical landscapes, from deep seas to tropical forests. If you are interested in this practice, Tai Chi Trainer XR is the right choice for you.

Magic Leap 427

Magic Leap Iceland Machine Learning Samsung 427

The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

Course 294

Course Magic Leap AR Oculus 294

Road to VR

JUNE 22, 2023

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017.

Strategy 362

Strategy Microsoft Magic Leap Apple 362

Tech Trends VR

MARCH 11, 2019

So many green pigs that must be got, yet so little time… Rovio and Resolution Games have brought out a fully immersive version of their popular Angry Birds franchise for the HTC VIVE and Oculus Rift. Angry Birds VR Now Available On Oculus Rift & HTC Vive via @alicebonasio [link] pic.twitter.com/AB2V4Bldbj.

Magic Leap 276

Magic Leap Trends HTC Entertainment 276

The Ghost Howls

SEPTEMBER 24, 2019

Jeri has been in the R&D of Valve Software when Abrash was still there, so she knows a lot about AR and VR. Part of all of this is merit of Jeri (Image by HTC). After Valve, I started an AR company called CastAR where we were doing augmented reality very similar to the technology we’ll be talking about today.

AR 351

AR Augmented Reality Magic Leap Gaming 351

ARPost

JUNE 8, 2022

Awards also go to the winner of the startup pitch competition, Best in Show VR, Best in Show AR, and there’s also the Awesome Award. All these four awards are decided at the conference. Magic Leap VP Product Marketing and Developer Programs, Lisa Watts, presented the Auggie for Best Enterprise solution to Avataar.

Magic Leap 429

Magic Leap Tools Entertainment Conference 429

XR Today - Virtual Reality

JUNE 9, 2022

In the manufacturing space, mixed reality headsets and AR solutions can allow users to access the support of remote specialists wherever they are. What’s more, in endless enterprise environments, companies are using XR to improve company culture, facilitate meaningful discussions, and improve meetings. Magic Leap.

Magic Leap 225

Magic Leap Unity Microsoft Tools 225

XR Today - Mixed Reality tag

OCTOBER 1, 2022

AR tech firm Magic Leap is set to launch in 19 countries across the world, Lisa Watts, Vice President of Product Marketing and Developer Programs for Magic Leap announced at the Immerse Global Summit (IGS) 2022 Europe on Madeira Island, Portugal. Magic Leap 2 stands on the shoulders of giants and the force.

Magic Leap 104

Magic Leap Trends Hardware Europe 104

The Ghost Howls

AUGUST 27, 2018

Magic Leap has created lots of hype, but in the end it is just a dev-kit). Header image by HTC). Virtual Reality has many applications in which it is already useful. It will just take time. But for now, let’s just enjoy this little success.

Virtual Reality 366

Virtual Reality Magic Leap Augmented Reality Education 366

Road to VR

OCTOBER 6, 2017

Like in The Diamond Age from influential sci-fi author Neal Stephenson —who coincidentally is the Chief Futurist at mysterious AR startup Magic Leap—AI isn’t sufficiently convincing enough for users in virtual experiences, so troupes of actors play out the roles of NPCs to make the story more flexible and realistic. .”

Magic Leap 279

Magic Leap HTC AR Oculus 279

The Ghost Howls

JUNE 7, 2021

This week has not been very important for AR and VR: no major event has happened. BUT today is the day of the WWDC, and who knows if Apple will tease something about AR glasses. A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or Magic Leap (do you remember when we all thought that $2.5B

Magic Leap 368

Magic Leap AR Tips China 368

ARPost

FEBRUARY 27, 2023

Day Two Day two only has one proper keynote scheduled, this time with Magic Leap. Last year, the company’s Head of Product Management, Jade Meskill, took the stage to talk about the Magic Leap 2 and “augmented enterprise.” That makes the expo floor a great intro.

Magic Leap 327

Magic Leap Haptic AR New York 327

ARPost

AUGUST 2, 2023

3 Trends That Will Shape the Future of XR Let’s dive in and explore the main three trends that stood out and are bound to shape the narrative for the future of XR. Main Focus on AR There was a lot of discussion this year about artificial intelligence and how it will enable XR rather than replace it. digital clothing.

Trends 289

Trends Magic Leap Haptic AR 289