Road to VR

APRIL 8, 2019

AT&T and Magic Leap formed a partnership last year which looked a lot like the one between Cingular (now merged with AT&T) and Apple which led to the launch of iPhone. Magic Leap’s marketing for its first AR headset, the Magic Leap One ‘Creator Edition’, has been… curious, to say the least.

Magic Leap 231

Magic Leap Samsung Education Entertainment 231

Road to VR

FEBRUARY 10, 2022

Microsoft’s enterprise-focused HoloLens 3 may be dead in the water, as a recent report maintains that internal divisions have hobbled the company’s efforts to release its next AR headset as planned. The post Report Casts Doubt on HoloLens 3, Microsoft Says AR Headset is “doing great” appeared first on Road to VR.

Microsoft 298

Microsoft AR Samsung Magic Leap 298

Road to VR

JANUARY 31, 2020

Spatial , a New York-based startup behind the eponymous real-time AR/VR collaboration platform, has secured $14 million in additional financing, bringing its overall funds to $22 million. Existing Spatial investors also include the likes of Samsung NEXT, Baidu Ventures, and LG Ventures to name a few.

AR 288

AR Magic Leap New York Augmented Reality 288

The Ghost Howls

JANUARY 2, 2019

It’s the beginning of 2019, and this means that this is that time of the year when we all make predictions for this year in AR and VR! Jokes apart, what has happened in AR in 2018… and what can you expect to happen in 2019? More or less AR in 2018 has gone as I predicted in 2017. Magic Leap.

Augmented Reality 397

Augmented Reality Magic Leap Leap Motion AR 397

The Ghost Howls

MAY 23, 2023

He said that Apple is going to “ make VR into something everybody wants before it’s something that everybody can afford ”, like the original Oculus The trademark XROS has been registered by a shell company owned by Apple. Magic Leap has factories in the US and Mexico able to produce AR glasses.

Apple 309

Apple Magic Leap Machine Learning Samsung 309

The Ghost Howls

JUNE 23, 2019

But for now, let me do a recap of the best news of the past week in AR and VR! Oculus has teased the OC6. Oculus has just announced the dates for the Oculus Connect 6. Oculus is going to announce something not only about VR but also about AR. Magic Leap is suing nReal. Top news of the week.

Magic Leap 171

Magic Leap HTC AR Oculus 171

The Ghost Howls

JULY 10, 2023

Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm. It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days!

Samsung 210

Samsung Apple Las Vegas China 210

The Ghost Howls

JANUARY 19, 2020

Are you ready to read some interesting AR and VR news from the week that has just finished? Oculus Go price cut down to $150. Facebook has permanently cut down the price of the Oculus Go to $150 , the same price that made it sell incredibly well on Amazon during the Cyber Monday. Top news of the week. Image by Engadget).

AR 203

AR Oculus Magic Leap Microsoft 203

ARPost

AUGUST 4, 2020

Are you ready to give VR meditation apps a go? Then here are our recommendations for you: 1. Devices: HTC VIVE, Oculus Rift. It takes the user through a series of magical landscapes, from deep seas to tropical forests. Devices: Samsung Gear VR, Oculus Go. Devices: Samsung Gear VR, Oculus Go.

Magic Leap 427

Magic Leap Iceland Machine Learning Samsung 427

Road to VR

NOVEMBER 2, 2017

Khronos Group , the consortium behind the OpenXR project which aims to standardize the way applications communicate with AR and VR headsets, just added Microsoft to its ranks. There are however too reluctant holdouts left; Apple and Magic Leap, but it remains to be seen what either are bringing to the table.

Microsoft 272

Microsoft Magic Leap AR Groups 272

The Ghost Howls

SEPTEMBER 3, 2023

The main one regards the 4 devices we were waiting for this year , which in our opinion should have changed everything: Quest 3, Apple Vision Pro, Google-Samsung Headset, and PSVR 2. There was (and still is) quite a good hype for these headsets, exactly as there was hype for what was Oculus Santa Cruz, the codename of the Oculus Quest.

Apple 413

Apple Samsung Eye Tracking Google 413

The Ghost Howls

SEPTEMBER 21, 2019

The Oculus Connect 6 is approaching. Next week, on 25th and 26th, Oculus will hold its main yearly event , and as always, it will talk about the milestones reached by the company and then it will show future hardware and software. What will Oculus announce? This is where the next chapter for AR and VR begins.

Oculus 339

Oculus AR Augmented Reality Apple 339

Road to VR

JUNE 22, 2023

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017.

Strategy 340

Strategy Microsoft Magic Leap Apple 340

Road to VR

MARCH 19, 2017

“2016 marked an important step for the AR and VR headset market with product finally arriving in end users’ hands and on their heads,” noted Ramon Llamas, research manager with IDC’s Augmented and Virtual Reality team. SEE ALSO What VR Headset Makers (not analysts) Have Actually Said About Sales Expectations.

AR 270

AR Magic Leap Virtual Reality Samsung 270

XR Today - Augmented Reality tag

AUGUST 20, 2024

Following the landmark VR headset adoption trend kicked off by accessible Meta Quest 2 headsets, interest is shifting to the next big trend in XR: AR smart glasses and mixed reality headsets. Interestingly, the report shows how the market has a fairly even split of AR/VR software and hardware vendors contributing to overall growth.

Trends 86

Trends AR South Korea Augmented Reality 86

The Ghost Howls

JUNE 13, 2022

Meta delays its plans for AR glasses. Meta has not officially answered this report, but Andrew Bosworth, the CTO of the company, has indirectly commented on it: “ We’re going to ship wrist wearables and AR glasses that bring completely new tech?—?like Other relevant news. Image by Meta). like EMG?—?to This is anyway good news.

AR 314

AR Apple Microsoft Ukraine 314

VRWorld

OCTOBER 9, 2017

Secretive augmented-reality start-up Magic Leap is partnering with online comic book publisher Madefire to deliver mixed reality comics to Magic Leap’s devices when they launch. The Magic Leap version will apparently feature spatial sound and comics will appear much crisper and more readable on it.

Magic Leap 40

Magic Leap Head Mounted Display New York Augmented Reality 40

The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! Image by Oculus). The Oculus Quest is now one year old. We’ll see….

Oculus 248

Oculus Apple Hand tracking Magic Leap 248

The Ghost Howls

MARCH 26, 2018

In my opinion , the true error is with the Vive 1 , that will get a price that is higher than the one of all the competitors… and that will cost as much as a Samsung Odyssey, notwithstanding its far lower features. Oculus Go showcased. The Oculus Go (Image by Oculus). Vive Focus comes to the west.

AR 165

AR Magic Leap Oculus Virtual Reality 165

ARPost

JUNE 28, 2021

Spatial was on our list of AR remote work platforms. The company’s own co-founders, Anand Agarawala and Jinha Lee, have their own impressive pasts including working at Google, MIT, Microsoft, and Samsung. The platform works on just about any device, from HoloLens and Magic Leap to desktop and mobile, and even an Nreal beta.

Magic Leap 283

Magic Leap Controllers Samsung Microsoft 283

EnterpriseWear

DECEMBER 4, 2018

This year was going to be the year of augmented reality, but by the end of 2018 market analysts were pointing to 2020 or 2021 as the “golden year” of AR. Magic Leap finally dropped to mixed reviews and BrainXchange published its Definitive Guide to Adopting Wearables, AR and VR in Enterprise.

Magic Leap 58

Magic Leap Training Wearables Immersion 58

TechCrunch VR

JANUARY 30, 2020

Other investors include Expa, Lerer Hippeau, Leaders Fund, Samsung NEXT and Andy Hertzfeld (of Macintosh fame). “We wanted to open that up, but we thought that it would be years out before we did, since it doesn’t make sense for an AR/VR platform to do something like that until there is actual market demand.

Magic Leap 124

Magic Leap AR Amazon Augmented Reality 124

Road to VR

AUGUST 26, 2019

Ang is promising to showcase a number of VR headsets in his library, including Oculus Quest, Oculus Rift S, Samsung Odyssey Plus, Vive Pro, HP Reverb, Valve Index, Pimax 5K Plus, Pimax 5K XR, HTC Vive Cosmos, and StarVR One, a headset intended for the enterprise sector.

Germany 197

Germany Magic Leap Samsung Oculus 197

The Ghost Howls

OCTOBER 26, 2020

While Oculus is getting all the glory for the Quest, its competitors are not sleeping. FCC certifications are requested before releasing an electronic device in the US (to certify that it is safe to be used), so this is a clear sign that HTC is going to release a new headset soon. Other relevant news.

HTC 410

HTC Oculus Conference China 410

The Ghost Howls

OCTOBER 19, 2020

This has been the week of the launch of the Oculus Quest 2, and this event has been so big that basically, it will take half of this roundup to describe. There are so many pieces of news about it that today’s newsletter could have been called the Quest 2 Week Peek :). Facebook releases the Oculus Quest 2. Top news of the week.

Oculus 320

Oculus AR Apple Gaming 320

The Ghost Howls

FEBRUARY 28, 2022

It is not that Meta is abandoning its goal of having its operating system (and so freeing itself from Android and iOS), it is that it realized that designing an operating system that is optimal both for AR and VR is not going to work. Magic Leap 2 has inside-out tracked controllers. More info (Meta’s Builder Bot? Some XR fun.

Magic Leap 410

Magic Leap Haptic Machine Learning Sony 410

Upload VR

JUNE 9, 2023

Yes, Google might still be resurgent with Android, powered by Owlchemy's insights and Samsung's hardware , and other companies might surprise with a novel strategy too. Analog Concerns Oculus Rift prototype demo with Xbox controller, 2012. Headsets are transporters. Transparent AR Is Dead In Some Places.

Apple 145

Apple California Wearables Hand tracking 145

UploadVR Between Realities podcast

NOVEMBER 4, 2016

The VR and AR markets are full of companies of various sizes with many roles in the VR industry, when you consider how many verticals there are it can get confusing. Additionally, many of these companies are still privately owned or in their infancy. Apple – NASDAQ: AAPL – AR/VR headset. Unconfirmed.

Industry 100

Industry Magic Leap Samsung Amazon 100

Road to VR

MAY 1, 2017

It’s a belief that started at least as far back as when he advised and invested in Oculus prior to the company’s 2014 acquisition by Facebook. What I’m not here to do today is to convince you that AR and VR is going to be a big thing. billion in 2016 alone. I’m going to assume we agree on that.

Unity 276

Unity Head Mounted Display Industry AR 276

The Ghost Howls

OCTOBER 7, 2024

As a tech guy, of course, I’m all in for retro compatibility, and I would still love to sometimes attach my Oculus DK2 to my laptop and remember the good old times playing Tuscany. If you are the product manager of Microsoft Windows, and you are in a moment where tech companies are shrinking their budgets, you have to cut features.

Microsoft 336

Microsoft Samsung Apple Unity 336

The Ghost Howls

JANUARY 22, 2021

2021 is going to be an interesting year for AR. This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. Can this count as AR having become mainstream?

Augmented Reality 478

Augmented Reality Magic Leap AR Apple 478

XR Today - Mixed Reality tag

JUNE 1, 2023

We Repeat: The Metaverse Is Not Dead Inbar’s avatar told audiences that augmented and virtual reality (AR/VR) technologies were “no longer buzzwords,” but had become “an integral part of our daily lives.” His presentation would set the tone for the resurging XR sector.

Industry 87

Industry Magic Leap Technology Immersion 87

UploadVR Between Realities podcast

OCTOBER 15, 2016

Side note that AR will be much bigger than VR, in both the diversity of use cases and market size (analysts predict $30B for VR versus $90B for AR by 2020), but I still believe that most homes will have a dedicated VR space for total immersion. Check out the bottom of this post for a list of VR inspiration. Body movement.

Haptic 100

Haptic Magic Leap Eye Tracking Simulation 100

VRWorld

JULY 14, 2016

With the introduction of Google Cardboard and the Daydream VR platform, Oculus and HTC discrete VR headsets and GearVR headsets for even smartphones like the Samsung’s Galaxy S7, the first tentative steps towards virtual reality gaming are being taken. Virtual Reality Gaming isn’t coming, it’s already here.

Las Vegas 40

Las Vegas Magic Leap Virtual Reality Google 40

TechCrunch VR

FEBRUARY 12, 2020

VR/AR startup valuations reach $45 billion (on paper). While there are more AR platforms than just these companies, they represent the top of the pyramid for three different types of AR roadmap. Let’s see what this could mean for the future of AR. Contributor. Tim Merel is managing director of Digi-Capital.

Augmented Reality 76

Augmented Reality Microsoft Apple AR 76

The Ghost Howls

JANUARY 14, 2020

As it is a tradition of this blog , I have read everything I could about the AR and VR technologies showcased there, and I’ve condensed all the news in a single article , that you can skim fast until you find a topic you are interested in. If instead, you need a consultancy about AR/VR for your business, feel free to contact me.

AR 266

AR Eye Tracking Machine Learning Controllers 266

Immersive Authority

JUNE 30, 2016

Samsung Gear VR, Google Cardboard and Oculus Rift are popular solutions that enable this form of immersive experience (in conjunction with a number of controllers and sensors). Everyone probably has a good idea of what Virtual Reality is all about. When immersed in VR a user cannot see the real physical world around them.

Augmented Reality 58

Augmented Reality Magic Leap Virtual Reality Virtual Environment 58