Road to VR

OCTOBER 30, 2023

Magic Leap, maker of one of the best AR headsets on the market, is making a major change to its leadership with a new CEO that will face the challenge of carving out territory for its transparent AR technology against a growing wave of passthrough AR headsets.

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Road to VR

APRIL 22, 2020

Magic Leap today announced layoffs impacting “every level of the company” and a pivot away from the company’s near-term consumer ambitions and toward the enterprise space. This has made it necessary for us to make the incredibly difficult decision to lay off a number of employees across Magic Leap.

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Road to VR

OCTOBER 11, 2021

Magic Leap today announced that it has raised $500 million in new capital at a $2 billion valuation. This comes ahead of the launch of its upcoming AR headset, Magic Leap 2, which it promises will be smaller, lighter, and tuned to be an “all day” device. The First Details on Magic Leap 2.

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Road to VR

OCTOBER 14, 2021

Magic Leap just gave us the first glimpse of its Magic Leap 2 AR headset earlier this week. Comments from the CEO suggest there will be no consumer headset from Magic Leap in the near-term, but the company says its open to licensing its tech for the consumer space. Image courtesy Magic Leap.

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Road to VR

JULY 7, 2020

Peggy Johnson, Microsoft’s Executive VP of Business Development, is slated to take the reins as the new CEO of Magic Leap, effective August 1st. Magic Leap recently pivoted to the enterprise space after seeing lackluster success with its $2,300 AR headset, Magic Leap 1 (previously known as Magic Leap One Developer Edition).

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VRScout

AUGUST 4, 2019

The Magic Leap One AR headset enters the US Military training program. A new AR training tool developed by Magic Leap Horizons will use Magic Leap One AR headset to deliver various AR military training scenarios to the US Navy. Image Credit: US Navy Research.

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Road to VR

APRIL 25, 2023

Though delayed from its commitment last year, Magic Leap today announced that ML2 now fully supports OpenXR. Magic Leap had planned to deliver OpenXR support for its ML2 headset last year, but it was seemingly delayed until now. Today the company announced that Magic Leap 2 is conformant with OpenXR.

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VRScout

NOVEMBER 3, 2018

Attendees at H&M’s latest fashion show didn’t just see the brand’s hottest looks on the runway – they experienced them up close and personal in AR. For H&M, using AR technology for the Moschino fashion show experience was simply a way to creatively bring the pieces to life. Image Credit: Warpin Media.

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VRScout

FEBRUARY 9, 2020

The annual festival will debut new AR experiences from Magic Leap, Intel, and director Virginia Galloway. Attendees of the SXSW Trade Show in Austin, TX will be the first to experience the next phase of movie and concert entertainment powered by cutting-edge AR technology. Magic Leap’s The Last Light.

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The Ghost Howls

JULY 18, 2022

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. These are all right considerations, but it is also true that Magic Leap has much better visuals. Top news of the week.

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The Ghost Howls

MARCH 14, 2022

It was able to provide an SDK and various templates to make companies create easily robust AR experiences that ran directly from the web, without forcing the user to download an app, as it happens for AR applications made with ARCore/ARKit. Image by Magic Leap). First previews show Magic Leap 2 qualities.

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VRScout

APRIL 22, 2019

When the Magic Leap One (ML1) originally shipped and went to market, I eagerly tried the headset the first moment I could. Just like technology, fashion updates, upgrades and changes almost at lightspeed. The post The Future of Fashion: Magic Leap One Street-Style As You Never Imagined appeared first on VRScout.

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ARPost

JULY 19, 2023

On top of incorporating sustainability with its electric motor engine alongside a dynamic redesign, Vision-One Eleven uses Magic Leap 2 AR glasses for a more immersive car experience. By partnering with Mercedes-Benz, Magic Leap also takes another step towards making AR experiences a part of everyday life.

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VRScout

FEBRUARY 13, 2021

AR prescription glasses arrive Q2 of 2021. Luxexcel, an innovative tech company specializing in 3D printed prescription lenses, has recently announced a new partnership with waveguides developers WaveOptics to develop a line of AR smart glasses that are both fashionable and comfortable to wear. .

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ARPost

JANUARY 25, 2022

Immersive games and apps are now available to an increasingly large number of people, because the technological barriers are now lower than ever. People who own older, average-performing devices can now play VR games and use AR shopping apps. The Positive Impact of Increased AR/VR Accessibility. Magic Leap.

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The Ghost Howls

NOVEMBER 6, 2018

I thought it would have taken me a lot before I would be able to try the Magic Leap One , but luckily this has not been the case. Thanks to a friend and a bit of luck, I’ve been able to test it and so I will be able to give you my impressions on the device … are you interested? Magic Leap One is cool to wear.

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AR Insider

FEBRUARY 8, 2021

This week, we look at Apple’s moves across the spatial spectrum, Magic Leap 2, And Oculus Quest game sales among other items. It’s got 8K resolution and a dozen external cameras and and sensors that offer the possibility of doing pass-through AR. Magic Leap’s next headset to ship in Q4 2021.

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The Ghost Howls

MARCH 16, 2020

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The AR startup is in big troubles : after having overhyped its device for years and having collected billions of investments, it just delivered a HoloLens clone.

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AR Insider

NOVEMBER 12, 2019

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. The company is now expanding this concept to AR. Though VR’s high degree of immersiveness has virtues for the company’s data visualization mission, AR makes more sense in some contexts.

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XR Today - Virtual Reality

NOVEMBER 25, 2024

Khronos Group is a non-profit consortium powering royalty-free interoperability for VR, AR, ML, 3D graphics, and other technologies. Update In April this year, Khronos updated its OpenXR API to optimise its support of cross-platform AR/VR/MR application development with its version 1.1. PICO has announced support for OpenXR 1.1,

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Next Reality AR

JUNE 25, 2021

The Paris-based technology conference Viva Technology, which hosted the likes of Apple's Tim Cook and Facebook's Mark Zuckerberg, is now over. But there are still a few more treats to discover from the annual gathering. Namely, from new Magic Leap CEO Peggy Johnson.

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Road to VR

DECEMBER 13, 2019

Magic Leap’s next-gen AR headset, Magic Leap 2, is officially slated to launch sometime in 2021. Some of this likely comes as response to a damning report recently released by The Information that alleges the company only sold 6,000 Magic Leap One headsets in the first six months after launch.

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VRScout

JULY 12, 2021

Bet on games of Blackjack and Roulette in this blockchain-powered virtual casino coming soon to major VR & AR devices. XR technologies are changing the way we interact with each other and eliminating the need for expensive equipment,” said XR Casino CEO Dan Martinez in an official release. Image Credit: XR Casino. “XR

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ARPost

FEBRUARY 21, 2020

If you follow Magic Leap, you’re probably aware that they recently launched a program for MR app developers. The program helps to give developers access to Magic Leap hardware, as well as special workshops. See Also: AR and MR Headsets and Glasses 2019 and 2020 Overview. A Quick Review of Magic Leap.

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VRScout

FEBRUARY 17, 2019

The opening collection of the show, created by one of the upcoming designers, Gerrit Jacob, uses innovative Magic Leap spatial computing technology alongside Three’s 5G network, which will bring the designer’s inspirations to life on the catwalk and will remain installed for future use by the students. “My

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VRScout

AUGUST 31, 2021

Since then we’ve seen a variety of interactive AR games make their way to the standalone headset, from martial arts simulator Crazy Kung Fu to VR puzzler Gravity Labs. I ported my AR Piano Learning App to the Quest using the new Passthrough API from OculusQuest. Feature Image Credit: Dominik Hackl.

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VRScout

APRIL 20, 2023

Immersive technology could play a major role in the future of automotive manufacturing. Earlier this year we reported on the Audi activesphere , a unique concept vehicle featuring a virtual user interface powered by augmented reality (AR) technology. For more information check out the full update here.

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ARPost

JUNE 26, 2019

UK fans of immersive technology are in for a treat: Mercedes has created a roadshow like no other. Also, it utilizes proprietary Magic Leap technology – an innovative leader on the XR market. Of course, this innovative and massive mobile AR/VR experience needs more than just software and immersive headsets.

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VRScout

MARCH 25, 2022

Snap Inc’s AR Spectacles glasses are nothing short of black magic. The latest Spectacles design was the first to include built-in AR (augmented reality) functionality, allowing the wearer to interact with existing Snapchat AR Lenses straight from the glasses in real-time. .’s

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VRScout

JULY 23, 2019

Undersea , a new spatial computing AR experience developed for the Magic Leap One headset, is set to premiere next week at the 46th annual SIGGRAPH computer graphics conference in Los Angeles. With each Magic Leap Studios project on Magic Leap One, we expand the ever-evolving potential of immersive experiences.

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Road to VR

APRIL 8, 2019

AT&T and Magic Leap formed a partnership last year which looked a lot like the one between Cingular (now merged with AT&T) and Apple which led to the launch of iPhone. Magic Leap’s marketing for its first AR headset, the Magic Leap One ‘Creator Edition’, has been… curious, to say the least.

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XR Today - Virtual Reality

JULY 29, 2024

Meta is making big moves to scale its smart glasses and AI investments, as the two technologies are becoming closer as parallel use cases emerge. Meta AI has built-in Meta Llama technology and has been updated to enable your smart glasses to share your worldview and bring you text translations, fashion tips, and more.

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VRScout

NOVEMBER 25, 2021

Dent Reality, a London-based start-up behind a pioneering AR platform, has raised £2.5m ($3.4m) in funding to expand its pioneering work across the retail sector. The Dent Reality team has been working with Marks & Spencer, a major UK retailer, to run tests of the technology at its Westfield London store in White City.

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ARPost

MAY 3, 2022

Get ready to see the future of augmented reality with the next generation of AR glasses. The two companies combine their technologies to bring us the next level of AR experiences through state-of-the-art augmented reality and mixed reality wearables. Dispelix Waveguide Technology. Avegant LED Light Engine Technology.

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VRScout

JUNE 21, 2020

US Courts says Magic Leap has failed to state their claims against Nreal. Back in June of 2019, Magic Leap filed a lawsuit against Nreal claiming the company stole technology and design that belonging to the Florida-based AR company. The last several months have been rocky for Magic Leap.

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VRScout

MARCH 19, 2022

Who needs luck when you have technology? A new video featuring a unique AR (augmented reality) filter is turning heads online and kickstarting discussions around the impact of immersive technology on the gambling industry. That said, as AR continues to evolve so too will the design of the devices themselves.

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ARPost

JULY 7, 2021

Technology continues to converge with our everyday lives and, in many ways, it’s almost like a beautiful form of illusionary art as realities are overlayed and we can engage in ways not previously possible. There are almost magical qualities to live AR as it’s used to enhance and guide our viewing and training experiences.

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