AR Insider

DECEMBER 5, 2022

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Sony's latest moves the rise of generative AI and all the news from the spatial spectrum. This post appeared first on AR Insider.

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AR Insider

OCTOBER 30, 2020

“Vantage” is AR Insider’s editorial contributor program. Authors’ opinions are their own. . W hat’s the latest in web AR? Even though most trick-or-treaters are staying home this year, there’s still lots of spooky fun to be had in augmented reality. A Week in WebAR: Halloween Edition.

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AR Insider

FEBRUARY 28, 2022

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Meta's latest metaverse action, Sony PSVR 2 and VR leisure sports. This post appeared first on AR Insider.

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AR Insider

APRIL 10, 2023

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at Sony's new 3D display, more Meta Schadenfreude and Apple rumor overdrive. This post appeared first on AR Insider.

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AR Insider

FEBRUARY 20, 2023

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This week, we look at the fall of the m-word, Apple rumors, and big moves from Snap and Sony. This post appeared first on AR Insider.

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Road to VR

OCTOBER 14, 2019

Ginza Sony Park, the Japanese tech giant’s Tokyo-based hub for Sony brand promotion, is now playing host to a new Ghostbusters -themed multiplayer experience using a newly revealed Sony AR headset prototype. And yes, they’re shooting proton energy from their hands. Otherwise you can sign up here (Japanese).

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VRScout

NOVEMBER 17, 2021

Ghostbusters: Afterlife ScARe uses AR technology to immerse you deep in Sony Pictures’ new movie, Ghostbusters: Afterlife , as one of the legendary Ghostbusters. , Ghostbusters: Afterlife ScARe uses AR technology to immerse you deep in Sony Pictures’ new movie, Ghostbusters: Afterlife , as one of the legendary Ghostbusters. ,

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AR Insider

OCTOBER 10, 2022

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of Charlie Fink. This post appeared first on AR Insider. This week, we look at Meta Connect, PSVR 2 Projections & news from the spatial spectrum.

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VRScout

OCTOBER 8, 2019

Work together with friends to rid Ginza Sony Park of a ghostly threat. Beginning this weekend in Tokyo, Japan, Ginza Sony Park will be hosting Ghostbusters In The Park , a massive live event celebrating the historic 35th anniversary of Ghostbusters. Image Credit: Sony. Image Credit: Sony. “Be

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AR Insider

APRIL 17, 2020

This article is the latest in AR Insider’s editorial contributor program. Authors’ opinions are their own. . Sony Music Entertainment collaborated with Liverpool-based studio Draw & Code on a WebAR experience for Pink Floyd: The Later Years, that allows fans to experience the band’s music like never before.

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The Ghost Howls

MARCH 21, 2021

Image by Sony Interactive Entertainment). Sony unveils the new controllers of the PSVR2. Sony promises amazing haptic sensations on the controllers, that should be able to provide “impactful, textured, and nuanced” sensations. Facebook reveals its work on the UX of AR of the future. Top news of the week.

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The Ghost Howls

JANUARY 11, 2022

I was afraid that at this CES wouldn’t have been many pieces of news about AR and VR, but actually, we had quite a few interesting ones. This shows that the ecosystem is alive, and notwithstanding the pandemic, there are many XR companies that are pushing the technology forward. Now let’s dig into the best news!

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AR Insider

NOVEMBER 7, 2022

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This post appeared first on AR Insider. This week, we look at PSVR 2, Apple's Reality Construction Kit, and all the news from the spatial spectrum.

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XR Today - Virtual Reality

NOVEMBER 25, 2024

Khronos Group is a non-profit consortium powering royalty-free interoperability for VR, AR, ML, 3D graphics, and other technologies. Update In April this year, Khronos updated its OpenXR API to optimise its support of cross-platform AR/VR/MR application development with its version 1.1. PICO has announced support for OpenXR 1.1,

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AR Insider

FEBRUARY 6, 2023

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This post appeared first on AR Insider. This week, we look at big moves from Meta, Google, Samsung, Qualcomm and several others.

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Road to VR

AUGUST 1, 2024

The standard, which is a framework for constructing and packaging complex 3D scenes, was called the “HTML of the metaverse” by NVIDIA, and expected to “help accelerate the next generation of AR experiences,” by Apple. For Apple’s part, the company sees USD as an important building stone for the XR space.

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AR Insider

MAY 27, 2021

Four Myths About AR Advertising. From upper funnel to purchase, brands are increasingly turning to Augmented Reality to market their products and services online,” was the tale I spun a year ago. For all we knew, 2020 could have been the year that AR ads came and went. Mike Boland, AR Insider. by Tony Parisi. Here’s why.

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VRScout

JANUARY 22, 2022

Company’s like Apple and Meta are leaving Samsung in the virtual dust. According to a new report by The Korea Herald , Samsung is steadily losing its position within the VR/AR space due to its unhealthy “obsession” with foldable smartphone technology. Samsung Galaxy Fold / Image Credit: Samsung.

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AR Insider

SEPTEMBER 29, 2020

This post is adapted from ARtillery Intelligence’s report, AR Advertising Deep Dive, Part I: The Landscape. Prominent sectors include industrial AR , social , gaming , and shopping. But existing alongside all of them is AR advertising. But existing alongside all of them is AR advertising. billion by 2024.

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XR Today - Mixed Reality tag

NOVEMBER 22, 2024

The Sony vs Samsung skirmish is nothing new. Both Sony and Samsung have clearly demonstrated an interest in extended reality over the years. Sony vs Samsung: The Headset Details We Know So Far Sony has been a lot more forthcoming with its XR plans, and what it wants to accomplish with its upcoming XR device.

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ARPost

JULY 13, 2020

Thus, the latest enterprise AR trends represent a topic of interest for management teams across various industries. What Is the Impact of Enterprise AR on the Business World? AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare.

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AR Insider

APRIL 28, 2022

What are the biggest insights and observations in immersive tech & media this week? Welcome to Reality Bytes, featuring lightning-round video commentary from AR Insider partner, M7 Innovations. This post appeared first on AR Insider.

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The Ghost Howls

JANUARY 16, 2024

It became pretty viral the news that Apple does not want developers to define their apps as AR, VR, or MR, but just as “spatial” when writing the store definitions. The most affected by this “restructuring operation” is the “1P AR Hardware” team, the one working on augmented reality devices. inch 4K OLED microdisplays.

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AR Insider

AUGUST 23, 2021

W eb AR continues to elevate its value proposition to AR developers in search of the optimal vessel. billion devices globally — the greatest of any mobile AR platform. This applies to AR, as each mobile platform has varying installed bases and active user bases. Web AR: Best Practices & Case Studies.

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XR Today - Augmented Reality tag

JANUARY 22, 2025

While tech giants race to claim their slice of the spatial computing pie, Sony’s new XYN platform (that’s “zin” to you and me, by the way) is on the cusp of its full release. Yiotis Katsambas, VP of Technology at Sony Pictures Animation said: With XYN, Sony is entering a new dimension of creativity.

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AR Insider

FEBRUARY 27, 2023

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights of author and futurist Charlie Fink. This post appeared first on AR Insider. This week, we look at the PSVR2 launch and ups & downs across the XR sector.

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VRScout

APRIL 18, 2019

A comprehensive breakdown of the VR/AR patent process. Virtual and artificial reality technologies are changing the world. In the very near future, virtual reality headsets are expected to significantly shift the way consumers work, experience entertainment, make purchases, and participate in social activities.

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Next Reality AR

NOVEMBER 23, 2020

With the new season of The Mandalorian underway, Google has launched a new AR app that enables some Star Wars fans to connect with virtual characters in between new episodes. The app is compatible with 5G Pixel devices and other select 5G Android devices from Samsung, LG, OnePlus, Motorola/Levovo, Oppo, Sharp, Sony, and Xiomi.

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ARPost

JUNE 23, 2020

But, have you ever heard of an AR try-out experience? So, Bollé decided to go beyond an AR try-on to make an AR try-out. The experience works on Instagram, one of big three social networks hosting AR experiences. AR is routinely used for try-on and certainly enhances the buying experience. Finding the AR Try-Out.

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AR Insider

MARCH 1, 2021

This week, we look at Sony’s tease for PSVR2, new features in Snapchat’s Lens Studio, and a whole slate of new AR glasses emerge. Let’s dive in… Sony Confirms New Playstation VR2 for PS5 with New Controllers. Currently, there are over 1.5M Leaked Concept Videos Show Samsung’s Take On AR Glasses.

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The Ghost Howls

APRIL 19, 2022

I almost forgot about it, when a few days ago I got contacted by the company, because it is now back to business, and it has even just released a new version of its player, with interesting features, like passthrough AR support. The post Moon VR Player returns with passthrough AR mode appeared first on The Ghost Howls.

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VRScout

APRIL 4, 2023

Sony announced a new addition to its growing lineup of Spatial Reality Displays. Available for purchase next month, the ELF-SR2 is a 27-inch 4K display that can supposedly deliver immersive 3D content without the need for additional hardware, such as augmented reality (AR) glasses or a VR headset.

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ARPost

DECEMBER 26, 2019

However, it’s finally caught up with them in the form of a mobile web-based AR experience. Creating the AR Experience. Earlier this month, Sony Music Entertainment released a comprehensive 18-disk box set titled The Later Years. To increase anticipation, Sony teamed up with Draw & Code , a British XR studio.

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AR Insider

AUGUST 12, 2019

Data Point of the Week is AR Insider’s dive into the latest spatial computing figures. Sony is the market share leader for VR hardware revenues according to the latest report from Strategy Insights. Sony [PSVR] is making the same play… Oculus could tap into that market with something that’s even more convenient.”.

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VRScout

JANUARY 4, 2022

Rumors are circulating that the highly-anticipated console VR headset could be available for purchase this holiday season. 008, a respected Chinese supply chain analyst, Chinese hardware manufacturer Goertek will soon begin mass production of Sony’s PlayStation VR 2 headset. According to a report by ????008,

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VRScout

NOVEMBER 30, 2018

Your friendly neighborhood Spider-Man returns to AR for some superhero selfies. Spiderman: Into the Spider-Verse’ arrives in theaters December 14th and if early reviews are any indication, Marvel may have yet another hit on their hands. Naturally, Sony has engaged in an all-out media blitz in advance of the much anticipated release.

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VRScout

JANUARY 20, 2019

CBS Sports technology make-over includes 115 cameras and AR. CBS Sports have announced plans to use AR during their coverage of Super Bowl LIII at Mercedes-Benz Stadium in Atlanta, Georgia, promising to enhance your football experience like never before. Will something like that happen during Super Bowl LIII?

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