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AR has penetrated almost all the industries: automotive, professional services, education and training, retail, architecture, and healthcare. Already, several top-level companies like LG, Apple , and Sony are joining the market of AR hardware producers, dominated so far by Microsoft and MagicLeap.
Upload reported that Sony showcased PlayStation to some selected partners , but no one could speak about what he/she has seen. More info (GDC roundup 1) More info (GDC roundup 2) More info (GDC roundup 3) More info (Moss to be published on many platforms) More info (Manus Quantum Metagloves) More info (Sony showcasing PSVR).
Image by Sony). Sony believes in VR, and we definitely believe at some point in the future, VR will represent a meaningful component of interactive entertainment. So, PSVR2 probably won’t launch before 2022 : Sony can afford that also because it has no competition in the console VR space , so there is no need to rush.
In the past the company has worked with brands like Coca-Cola and Sony Pictures to create AR advertising campaigns, while its platform can also be used for architectural apps, and educational experiences. This content can be accessed by scanning a QR-like code found on products in the real world.
Image by Sony, from Road To VR). Sony announces PS5, it supports PSVR. With an online livestream of around 1 hour, Sony has finally unveiled the design of the PlayStation 5. But Sony has confirmed that while we wait for it, the PS5 will be able to work with the current PSVR device. Header image by Sony).
It’s been called the AR Cloud by many, the Magicverse by MagicLeap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. MagicLeap are the highest-profile, with both a device and a platform, and more recent entrants include Ubiquity6, AIReal and Placenote.
They had some hype a few years ago, also because MagicLeap, in the beginning, hinted at the fact that it would have used them, but then they revealed themselves to be too unpractical for AR.
The event sees leading XR firms such as Meta, Google, and MagicLeap actively participating in many of the event’s esteemed keynotes and exhibition spaces. Yesterday, Google and Mojo Vision representatives introduced the event, kicking off the monumental event with an opening keynote.
Additionally, the growing popularity of AR and VR in architecture, engineering and construction has implications for the future of airport renovations and new airport design. Very recently, Air New Zealand announced a partnership with MagicLeap and Framestore to develop MR content highlighting New Zealand as a travel destination.
A decent budget for Microsoft and Facebook… but something impossible for companies like HTC or MagicLeap (do you remember when we all thought that $2.5B In the meanwhile, at Computex, AMD has also announced three new graphics chips for laptops, using its latest RDNA 2 architecture: RX 6600M, RX6700M, RX6800M.
Uniting the Industry Multiple companies, from Meta Platforms, Qualcomm, NVIDIA, Microsoft, HTC VIVE, ByteDance, Sony and even massive telecoms like Nokia and T-Mobile are chipping in to increase adoption rates for spatial technologies. Startups, experts, and even researchers are equally contributing to its development.
From the health industry, architecture, engineering, and construction (AEC), and others, AR is a valuable tool for professionals and how they design, collaborate, and innovate. Groups like the Royal Shakespeare Company have already begun exploring the future of immersive theatre with companies such as Epic Games and MagicLeap.
Most people know Xu due to his dispute with American virtual reality company MagicLeap. In June 2019, MagicLeap accused Xu of stealing AR glasses technology when he was an engineer working at the firm. However, in June 2020, a U.S. federal court threw out the case as #MagicLeap failed to make any viable claim.
When we move to a 5G network, there are some fundamental changes on the overall architecture of the mobile network, that allow us to reduce significantly the latency of the connections as well. So I would say that one of the most important ones — if not the most important one — is actually related to latency.
When we move to a 5G network, there are some fundamental changes on the overall architecture of the mobile network, that allow us to reduce significantly the latency of the connections as well. So I would say that one of the most important ones — if not the most important one — is actually related to latency.
When we move to a 5G network, there are some fundamental changes on the overall architecture of the mobile network, that allow us to reduce significantly the latency of the connections as well. So I would say that one of the most important ones -- if not the most important one -- is actually related to latency.
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