Facebook ads have a problem. It's called digital redlining.
Mashable VR
MAY 3, 2022
Specific targeting can lead to a potential audience that's smaller, like parents living in Tucson, Arizona, while broad targeting includes categories like gender and age. On Facebook, users can take two general approaches to creating a target audience: specific and broad. Meta hasn't disclosed how well this actually works. In the U.S.,
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