XR Today - Augmented Reality tag

JANUARY 18, 2024

Last week, at CES 2024, Ross Rosenberg, the CEO of Magic Leap, and Daniel Diez, the firm’s CTO , spoke to VentureBeat on the current state of Magic Leap’s roadmap following a busy 2023, which saw the firm undergo a major leadership shake-up. ” The firm is ready to leverage a new market.

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Tech Trends VR

MARCH 25, 2019

In a side area, there is a substantial line waiting to try out Magic Leap Click To Tweet. They are Magic Leap. Magic Leap is here at SXSW with FLOOD magazine. Meanwhile, in a side area, there is a substantial line waiting to try out Magic Leap’s Augmented Reality.

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The Ghost Howls

SEPTEMBER 4, 2019

According to the very famous market analysis company Gartner, Augmented Reality is no more an “emerging” technology, but it has graduated as a mature one. The fact that all immersive technologies have been flagged as mature by it means that many more companies will believe in their potential and will want to implement them.

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The Ghost Howls

MAY 11, 2020

Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. Some reports by Business Insider and The Information talk about the current situation of Magic Leap, that seems always more complicated. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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ARPost

DECEMBER 30, 2022

Will Magic Leap 2 AR Glasses Lead the Way to the Metaverse? When Magic Leap released a preview of its new AR glasses, Magic Leap 2, we discussed whether the hardware will attract consumers to the metaverse. Top 5 AR SDKs for Building Augmented Reality Mobile Apps. Top AR/VR Trends for 2022.

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The Ghost Howls

DECEMBER 16, 2019

Magic Leap pivots towards enterprise. At the same time, Magic Leap has also shipped a new runtime for its hardware , with the addition of new nice features like vocal commands. At the same time, Magic Leap has also shipped a new runtime for its hardware , with the addition of new nice features like vocal commands.

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XR Today - Augmented Reality tag

MAY 16, 2024

Looking Glass has launched 16” and 32” spatial displays to provide professionals with greater 3D immersive visualisation options. Marketers creating magical, immersive brand moments. Using Workshop, they could view the installation plans in 3D and, for the first time, with a true sense of scale using Magic Leap 2 headsets.

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XR Today - Augmented Reality tag

JUNE 21, 2024

The Google ARCore platform is one of the most popular augmented reality development kits around. Plus, Google seems to constantly add new immersive features to its apps and tools. Google Glass, one of the first examples of “smart glasses” introduced to consumers, was a massive failure.

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XR Today - Augmented Reality tag

MAY 25, 2023

Augmented reality (AR) is an immersive technology that unlocks a variety of benefits for the retail sector. It is much easier to implement for shops, conferences, and expos than virtual reality (VR). This calculates distance, interactivity, and data anchors across physical and immersive spaces.

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XR Today - Augmented Reality tag

DECEMBER 27, 2022

Many newcomers to the extended reality (XR) landscape are asking the question, “What is Augmented Reality?” Truthfully, it’s the most widely-used form of XR, with virtual and mixed reality coming in second and third, respectively. What is Augmented Reality, Really? How Does AR Work?

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ARPost

NOVEMBER 10, 2022

Yet, with all the hope promised by the “metaverse,” not only do these events fail to optimally leverage the innovation of VR, but they also fall short in using music to help create immersive social spaces for people to gather virtually where they feel connected to each other and their humanity. Possibility for a New Mode of Discovery.

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ARVR

JULY 15, 2020

Source [link] Virtual Reality and Augmented Reality (VR and AR) have had a noticeable presence in the news lately. For example, Chinese technology company Easpeed developed “no-touch” hologram buttons for elevators, to avoid having to touch surfaces and lowering the risk of spreading COVID-19.

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XR Today - Mixed Reality tag

DECEMBER 22, 2022

The immersive industry has created an entire lexicon of new words and phrases, each to distinctly define the emerging technologies reshaping the tech industry. Initially, two key terms, extended reality (XR) and augmented reality (AR), sit on the same spectrum of the tech industry, but need further clarification.

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The Ghost Howls

MARCH 13, 2020

I’ve had the great pleasure of speaking with Lars Bergstrom , a very smart professional that with the Mixed Reality team at Mozilla works every day to improve the WebXR platform, working for a future immersive web that preserves our privacy and doesn’t clutter us with banners and fake news. Mozilla Hubs.

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XR Today - Augmented Reality tag

DECEMBER 4, 2023

US automaker Ford Motor Company recently had one of its patents for an augmented reality (AR) image-generating unit granted. Many of them aim to boost the number of use cases and integrations for immersive technologies, including AR-assisted parking, sharing, sun glare prevention , and vehicle location and search.

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ARPost

AUGUST 2, 2023

Just on the main floor, we had Vuzix promoting their Ultralite turnkey AR solution, Sightful with a screenless Spacetop AR laptop , XREAL presenting XREAL Air glasses , and Magic Leap returning with Magic Leap 2. One example was Ant Reality demonstrating their mixed waveguide solution called Crossfire.

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The Ghost Howls

OCTOBER 18, 2018

Virtual and Augmented Reality. Google Spotlight Stories has always created very interesting immersive content, like the first VR doodle. In this talk, Kane Lee will detail the lessons learned while producing “Crow” This is another talk about immersive storytelling. Visual Storytelling. 2D Drawing. 3D Modeling.

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The Ghost Howls

JANUARY 22, 2021

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities. What about Magic Leap ?

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XR Today - Augmented Reality tag

FEBRUARY 20, 2023

Unlike a VR headset, smart glasses focus on presenting an AR environment which overlays immersive visualizations upon a user’s location. Immersive spatial computing devices such as smart glasses and VR headsets enable users to navigate spatial UI, applications, and immersive environments via RT3D menus.

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XR Today - Mixed Reality tag

MARCH 22, 2024

IDC has predicted the number of augmented reality (AR) and virtual reality (VR) headset shipments to rocket upwards due to the rise of mixed reality (MR). For more predictions, check out XR Today’s Prediction series for 2024 based on ten of the world’s top authorities in immersive technologies. million units.

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Road to VR

JULY 23, 2021

Here’s some examples and explanations of the features developers can use: Composition: You can composite Passthrough layers with other VR layers via existing blending techniques like hole punching and alpha blending.

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ARPost

FEBRUARY 6, 2023

See Also: Redefining the Future of Location-Based Entertainment With HTC VIVE Focus 3 and The Park Playground “Virtual reality is often perceived as being limited to the world of gaming. Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel.

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InstaVR

SEPTEMBER 20, 2019

VR, AR, MR, XR — those are just a few of the acronyms used to talk about exciting new immersive technologies. There are some obvious big differences in AR & VR — Augmented Reality (AR) is still largely phone-based, mainly used for placing CGI objects over real-time video, and requires an always-on, strong internet connection.

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XR Today - Virtual Reality

NOVEMBER 17, 2022

For example, brands like Nike have dived head-first into Metaverse and Web3 technology. Although primary, extended reality (XR) firms like Meta face ongoing hurdles with their refocused Metvaerse and immersive hardware ambitions. The Metaverse will rely on rapid data processing to scalable power worlds and intuitive experiences.

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Immersive Authority

JUNE 30, 2016

Unless you’ve been studying immersive technologies very closely, you may not have seen the rising use of the term Mixed Reality. Everyone probably has a good idea of what Virtual Reality is all about. It’s the immersion of a user into a fully virtual environment, by means of a VR headset.

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XR Today - Mixed Reality tag

JANUARY 12, 2023

Going forward, I think we’ll see more examples of MR gaining rapid adoption in the enterprise space, particularly as Varjo, HTC Vive, Magic Leap, Microsoft, and other leaders continue to innovate. 4. Magic Leap will Release More Affordable Headsets. 5. A Year of Immersive Collaboration.

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XR Today - Augmented Reality tag

FEBRUARY 8, 2023

Augmented reality (AR) solutions have grown in popularity over the last few years, utilising mostly consumer-facing smartphone platforms. These have appeared across Google’s ARCore, Niantic’s Lightship AR developer kit (ARDK), Snap Lens, Meta’s Reality system, and Apple’s ARKit platforms, namely for smartphones.

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Bernard Marr

OCTOBER 24, 2022

I recently spoke with Emma Ridderstad, CEO of Warpin Media , an immersive technology solutions company focused on bringing the Enterprise Metaverse to forward-thinking organizations. Shoppers could put on Magic Leap augmented reality glasses to turn plain black t-shirts into customized apparel that they could actually take home with them.

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Upload VR

NOVEMBER 2, 2023

Back in 2016, designer and filmmaker Keiichi Matsuda released Hyper-Reality, a concept film that imagined an augmented reality future where physical and virtual realities have merged, resulting in a "city saturated in media."

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ARPost

APRIL 29, 2021

The platform, which won last year’s Auggie Award for Best Enterprise Solution, is compatible with MR headsets like HoloLens and Magic Leap. See Also: Which Startups Are Hiring for Augmented Reality Jobs? It’s in beta for tethered VR and Nreal, though it also works with iOS and Android devices as well as via browser.

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Tech Trends VR

FEBRUARY 17, 2019

Magic Leap makes you look like a Minion, and even though I personally think the HoloLens looks much cooler (hey, what can I say, I’m a geek) I will also admit that it feels on the heavy side after prolonged use. Are we finally getting closer to affordable, good-looking AR wearables? VRScout (@VRScout) January 24, 2019.

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UploadVR Between Realities podcast

JANUARY 14, 2017

CES 2017, the big tech trade show in Las Vegas last week, was loaded with augmented reality smartglasses, which layer digital animations and information on top of the real world. Mainstream venture capitalists pumped up startups in virtual and augmented reality in the third quarter, with a record $2.3

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XR Today - Virtual Reality

NOVEMBER 29, 2023

Despite the 2022 Metaverse boom that swept imagination and scepticism equally, 2023 was tough during H1 for the immersive industry. Betsy Gilbert: The term spatial computing has been in use for several years and has been used by Magic Leap, Microsoft, Apple and others to describe interactions with virtual objects in 3D space.

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XR Today - Mixed Reality tag

JUNE 8, 2023

The global industrial extended reality (XR) market is expected to reach $60 billion by 2030, findings from ABI Research revealed this week. ABI’s Enterprise and Industrial XR Training report found that enterprises have been increasingly tapping virtual and augmented reality (VR/AR) devices over the last five years.

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Tech Trends VR

MARCH 7, 2018

Will we see a gold rush in the publishing industry as major players move to invest in Immersive Technologies? Immersive technologies are set to play a key role in modernizing our education, allowing legacy systems to finally move away from models that date back to the 1800s into something more suited for the digital age.

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ARVR

JUNE 25, 2021

How Augmented Reality (AR) is Reshaping the Food Service Industry 3. After years of excitement over the impending era of world-immersive AR, there’s growing consensus that the technology is still far from bringing that dream to a pair of glasses that most people will wear. How VR could bring transhumanism to the masses 2.

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Road to VR

JANUARY 24, 2019

Fable, founded by former Oculus Story Studio alumni, today announced a distinct pivot in their focus, moving from an immersive storytelling studio to a “virtual beings” company which plans to build persistent, AI-powered, characters which can interact naturally with viewers. “Lucy is always Lucy if she’s in AR or VR.

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