ARPost

OCTOBER 20, 2021

The concept of augmented reality is no longer new. In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. It is worth exploring the different trends that are surging in the augmented reality market.

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ARPost

SEPTEMBER 28, 2020

Augmented reality has come a long way over the years. See Also: Google Swirl Redefines Advertising With Its 3D Ad Format. Augmented Reality in Advertising. Augmented Reality in Advertising. to ask about their patented augmented reality solution. Content Creation With Augmented Reality .

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ARPost

APRIL 6, 2021

Augmented reality has been thriving on social media in the past few years. An app called Spotselfie has been using augmented reality to enhance the online experience by blurring the divide between the real and virtual world. How Is Augmented Reality Changing Social Media? Just like with Google Glass.

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ARPost

SEPTEMBER 25, 2020

In the AR industry, this news left some open-mouthed: augmented reality is officially out of Gartner’s Hype Cycle. After climbing up the curve steadily year by year in the cycle, augmented reality took a steep ride down to the trough of disillusionment in 2018. Augmented Reality’s Journey in the Cycle.

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ARPost

MAY 12, 2020

French startup KaviAR Tech has launched “the world’s first augmented reality teleportation app”, according to the company, called KaviAR Gate. See Also: 3 Applications of Augmented Reality in the Travel Industry. We talked about his vision for the future of the company, augmented reality, and more.

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ARPost

DECEMBER 16, 2019

Thankfully, researchers and pediatric specialists are exploring virtual and augmented reality initiatives to improve patient care. Virtual and augmented reality developers are also doing their part to contribute to patient care. Virtual and augmented reality have come a long way.

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The Ghost Howls

JANUARY 23, 2020

After having written my predictions for virtual reality in 2020 , let’s see what will be the trends for this year in augmented reality. Let me be very honest: I’m not expecting that much from this year in augmented reality. Google Maps has now AR features. nReal glasses (Image by nReal).

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The Ghost Howls

NOVEMBER 15, 2022

The design also reminded me a bit more about other smartglasses, like Google Glass. Personally, I love the idea behind these glasses of democratizing augmented reality and creating a community around it. The post OpenAR brings accessible augmented reality to students and developing countries appeared first on The Ghost Howls.

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ARPost

JUNE 29, 2020

Augmented reality brings endless opportunities to a variety of industries. Plus, amidst this global health crisis, augmented reality gives brands the means to thrive without putting consumers at risk. Augmented Reality in the Cannabis Industry. The cannabis industry is no exception.

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VRScout

AUGUST 1, 2020

Download Bookful from the App Store and Google Play to begin your immersive reading adventure. The post Bookful Expands Its Massive Augmented Reality Library With Mattel’s Thomas & Friends And Barbie appeared first on VRScout. Image Credit: Inception VR.

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VRScout

DECEMBER 14, 2020

Google has expanded its lineup of 3D animals available via Google Search with 50 new creatures. In a video released on Twitter, the company showcases just a handful of the augmented reality animals now accessible via the Google app and compatible Chrome browsers. Image Credit: Google.

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ARPost

APRIL 27, 2022

Augmented reality is among the biggest trends these days, and you may hardly meet anyone who is not familiar with it. Google ARCore. ARCore is developed and launched by Google. See Also: Developing AR Apps with Google's ARCore. Pricing : Free. It supports AR app development for both iOS and Android platforms.

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VRScout

SEPTEMBER 15, 2022

Google has been using augmented reality (AR) technology for quite some time to bring everything from wild animals to the planets and moons of our solar system to life in your living room. The aforementioned 3D models are accessible now using Google Search in the web browser. Image Credit: Google.

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VRScout

JULY 19, 2022

Keep a look out for Google’s AR glasses next time you’re out for a stroll. This past January, reports began circulating that Google was in the development of its own augmented reality (AR) glasses that enable wearers to blend virtual graphics with the real world. Image Credit: Google.

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ARPost

MARCH 4, 2021

Google did the math on e-commerce. A recently released report from Google compiles and contextualizes the results of six polls conducted through Ipsos on how people actually view and interact with AR-enabled e-commerce. Naturally, the report specifically mentioned Google Lens. But, do people use them?

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VRScout

MAY 18, 2022

Google Maps is getting a major upgrade. During Google’s 2-hour long 2022 I/O event last week, the company made a number of exciting announcements, including the reveal of a new mid-tier phone as well as a pair of AR glasses capable of translating multiple languages in real-time. . Image Credit: Google.

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The Ghost Howls

DECEMBER 9, 2024

A VPS system detecting visual features in the surrounding environment (Image by Google) VPS stands for Visual Positioning System. GPS together with the sensors on the phone is all that we need to orient ourselves on a 2D map like Google Maps that we use every day. What is VPS?

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VRScout

JANUARY 21, 2022

According to The Verge , Google is currently in development of its own AR device capable of blending virtual graphics over the real world, citing “two people familiar with the project.” The original Google Glass / Image Credit: Robert Couto Photography. Image Credit: Google Inc.

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VRScout

DECEMBER 2, 2020

Google has instructed users to download their personal libraries before June 30, 2021. VR content creators woke up today with a shocking email from Google stating that the company would be shutting down their 3D model sharing platform Google Poly. Google Poly is shutting down!! Um…… WHAT?!?!?!?!

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Road to VR

JANUARY 21, 2022

Bernard Kress, principal optical architect on Microsoft’s HoloLens team, has left the company to take on the role of Director of XR Engineering at the recently formed Google Labs. Now Kress is back at Mountain View working on Google’s next AR headset.

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Next Reality AR

JULY 6, 2021

The Chromecast TV streaming lineup from Google is one of the more popular products in the category, primarily due to its low price tag and broad app support. The latest edition in the lineup, Chromecast with Google TV, elevates the platform from a casting dongle to a full-fledged smart TV device and Apple TV alternative.

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AR Insider

MARCH 18, 2021

Welcome to Reality Bytes , featuring lightning-round commentary from AR Insider partner M7 Innovations. We continue the narrative this week with Maher’s look at Google’s Career Certificate, Disney’s MagicBand transition and Audi’s AR windshields. See the quick summary below, followed by embedded video.

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Next Reality AR

FEBRUARY 12, 2021

After the mobile augmented reality platforms of ARKit and ARCore moved Google's previously groundbreaking Project Tango (the AR platform that gave us the first smartphones with depth sensors) into obsolescence in 2018, we've seen a bit of a resurgence of what was then a niche component for flagship devices.

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ARPost

JULY 10, 2020

Last June, Google released a new 3D ad format called Swirl , which meshes programmatic advertising with next-generation content. Previously available only through Google team, Swirl was released to all brands yesterday , on July 9, making it available to all advertisers. This level of immersion with content is only possible in 3D.

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The Ghost Howls

FEBRUARY 26, 2022

Today I perform a dive in my past and I review the Google Glass Enterprise Edition 2! Google Glass Enterprise Edition 2 Video Review. Do you want to discover everything about the Google Glass Enterprise Edition 2 but you don’t like reading walls of text? Google Glass Enterprise Edition 2. Can I try it?”

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VRScout

DECEMBER 10, 2020

Google has partnered with Red Bull TV to launch a brand new AR-enhanced on-demand video experience following Canadian-born climber and paraglider pilot Will Gadd as he scales the legendary ice caps of Mount Kilimanjaro in an effort to show the devastating impact of climate change on the rapidly-changing environment.

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Road to VR

JULY 20, 2022

Google announced that the company will be conducting real world tests of its early AR prototypes starting next month. ” Some of the key areas Google is emphasizing are things like real-time translation and AR turn-by-turn navigation. ” Critically, Google says the research prototypes look like “normal glasses.”

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The Ghost Howls

FEBRUARY 6, 2025

Passthrough camera access is a hot topic in the XR community right now and while the positions of Meta, Apple, and Pico are known, everyone is wondering what Google will do with Android XR. But what about Google and Android XR? 2025 so seems suited to be the year when new possibilities in mixed reality will be unlocked.

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VRScout

APRIL 7, 2020

Back to the Moon was first released in 2018 as a first-of-its-kind collaboration between Nexus Studios , Google Spotlight Stories , Google Arts & Culture , Cinématèque Française , and Google Doodles. Download Back to the Moon in AR through the free Google Spotlights Stories app on Android or iOS. Image Credit: Google.

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The Ghost Howls

JULY 25, 2022

Google starts testing its AR glasses in the wild. Google has announced that it is going to start to test the prototypes of its AR glasses in the wild. What is relevant about this piece of news is that Google has just confirmed its strong commitment to augmented reality. More info (Google testing AR glasses?—?Official

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Road to VR

APRIL 8, 2025

As immersive experiences become increasingly sophisticated, the challenge of efficient text entry remains a crucial barrier to seamless interaction in virtual and augmented reality (VR/AR). XR needs its own ‘swipe typing’ moment, which made one-finger typing on smartphones much more efficient.

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Road to VR

FEBRUARY 6, 2023

Samsung’s 2023 Unpacked event was all about the company’s Galaxy S23 hardware, although at the end of its hour-long presentation the South Korean tech giant announced it was working with Qualcomm and Google to develop an XR device. HoloLens), virtual reality (e.g. Meta Quest 2), and mixed reality (e.g.

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XR Today - Mixed Reality tag

DECEMBER 20, 2024

In May 2024, the Google I/O event revealed a few interesting insights into the tech giants future product roadmap. The company mainly highlighted AI, introducing new versions of Google Gemini, tools for building AI assistants, and more. With Project Astra, Google introduced its vision for the future of smart assistants.

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The Ghost Howls

DECEMBER 16, 2024

Top news of the week (Image by Google) Google announced Android XR The most important news of the week, and one of the most important of the whole year, has been the official announcement by Google of Android XR. Google has entered the field, bringing new validation to XR, and also new competition in the space.

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Road to VR

MAY 5, 2022

Google is adding to its portfolio of XR microdisplay designs and talent, as the company announced it’s acquired microLED (µLED) designer Raxium. The Information’s report held Raxium was sold to Google for $1 billion, however official details of the acquisition are still murky. Image courtesy Raxium, Google.

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Road to VR

FEBRUARY 27, 2025

The company revealed its first iteration of Project Aria back in 2020, showing off a sensor-rich pair of glasses which the company used internally to train its machine perception systems, ultimately tackling some of the most complex issues in creating practical, all-day augmented reality glasses of the future.

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ARPost

JUNE 4, 2020

Augmented reality is here to stay, and the number of smartglasses that will become available in the next two years announce a decade of change regarding smartphones and tablets. Smartglasses will allow for a handsfree browsing of augmented reality content, enhancing our user experience with handsfree branded content.

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