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Top news of the week (Image by Google) Google acquires HTC Vive engineers for $250M Completely out of the blue (at least from our eyes), Google decided to acquire some XR-related engineers from HTC Vive (together with a non-exclusive license on some HTC IP) for the whopping amount of $250M.
Top news of the week (Image by Google) Google announced Android XR The most important news of the week, and one of the most important of the whole year, has been the official announcement by Google of Android XR. Google has entered the field, bringing new validation to XR, and also new competition in the space.
But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Hearables with augmentedreality features are becoming ubiquitous thanks to the overall spread of wearables, the contribution of tech giants, and the growing demand for emerging technologies.
Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmentedreality! This commercial video about Google Glasses led me to immersive realities.
Apple’s massive leap into augmentedreality with no additional sensors or hardware, only the phone in your pocket, seemingly opened up the largest AR platform in the world overnight. Google has been investing heavily on the hardware side with Tango, requiring specialized devices to augment our reality.
The concept of augmentedreality is no longer new. In the last couple of years, AR has experienced tremendous growth and popularity as big technology giants like Google, Amazon, Apple have adopted the technology. It is worth exploring the different trends that are surging in the augmentedreality market.
Samsung’s 2023 Unpacked event was all about the company’s Galaxy S23 hardware, although at the end of its hour-long presentation the South Korean tech giant announced it was working with Qualcomm and Google to develop an XR device. HoloLens), virtual reality (e.g. Meta Quest 2), and mixed reality (e.g.
Well the fun isn’t over quite yet, as Chinese tech giant Lenovo has officially unveiled their new Phab 2 Pro, the first phone to support the state-of-the-art Google Tango technology. The new platform features several significant improvements, but the most impressive innovation is by far the incredibly smooth augmentedreality.
Rumors about an impending set of Samsung Smart Glasses have been circulating for a while now. Samsung’s team has dropped plenty of hints that the company is planning on entering the XR market. Recent leaks suggest that Samsung could enter the “smart wearables” market sooner than we thought. So, what does all of this mean?
After having written my predictions for virtual reality in 2020 , let’s see what will be the trends for this year in augmentedreality. Let me be very honest: I’m not expecting that much from this year in augmentedreality. Google Maps has now AR features. nReal glasses (Image by nReal).
Available now for pre-order, the Nreal Light AR smart glasses connect with compatible Android smartphones to bring your favorite apps, such as Instagram, Twitter, YouTube, and Google Chrome, to life in augmentedreality. Unfortunately, this deal is exclusive to LGU+ customers in South Korea; at least for the moment.
Samsung announced last month it was partnering with Google and Qualcomm to develop an XR device, something the company said at the time was “not too far away.” ” Google is building the software, while Samsung builds the hardware.
After the mobile augmentedreality platforms of ARKit and ARCore moved Google's previously groundbreaking Project Tango (the AR platform that gave us the first smartphones with depth sensors) into obsolescence in 2018, we've seen a bit of a resurgence of what was then a niche component for flagship devices.
Company’s like Apple and Meta are leaving Samsung in the virtual dust. According to a new report by The Korea Herald , Samsung is steadily losing its position within the VR/AR space due to its unhealthy “obsession” with foldable smartphone technology. Samsung Galaxy Fold / Image Credit: Samsung.
Passthrough camera access is a hot topic in the XR community right now and while the positions of Meta, Apple, and Pico are known, everyone is wondering what Google will do with Android XR. But what about Google and Android XR? 2025 so seems suited to be the year when new possibilities in mixed reality will be unlocked.
The company revealed its first iteration of Project Aria back in 2020, showing off a sensor-rich pair of glasses which the company used internally to train its machine perception systems, ultimately tackling some of the most complex issues in creating practical, all-day augmentedreality glasses of the future.
Samsung is reportedly planning to unveil some new augmentedreality smart glasses in early 2025. That is according to the Korean news publication Yonhap News Agency, which believes the AR glasses will be showcased alongside its Samsung Galaxy S25 launch event Galaxy Unpacked.
Yesterday, during Samsung’s Upacked event, the technology giant gave a short but sweet insight into the future of its elusive but attention-grabbing Moohan headset. Samsung revealed the information on the device alongside its broader ecosystem updates, putting into perspective the value of a firm like Samsung in the XR space.
In May 2024, the Google I/O event revealed a few interesting insights into the tech giants future product roadmap. The company mainly highlighted AI, introducing new versions of Google Gemini, tools for building AI assistants, and more. With Project Astra, Google introduced its vision for the future of smart assistants.
It’s been rumored that Samsung is working on a smart ring that can be used in tandem with a pair of custom augmentedreality (AR) glasses, and based on a recently uncovered trademark filing by Samsung registering the names “Galaxy Ring” and “Galaxy Glasses,” it appears as though the gossip could be true.
Android users with flagship-level phones could soon have access to a host of similar AR functions however thanks to Google’s ARCore , which was announced a few months after Apple’s ARKit. The post Amazon Brings AugmentedReality Product Previews to iOS App appeared first on Road to VR.
Samsung has revealed the first-ever headset code-named Project Moohan for use on the new Android XR operating system. Project Moohan will provide a spatial canvas for users to explore the world via Google Maps, watch sports on YouTube or plan holidays, and more.
Ahead of Mobile World Congress (MWC) next week, Google announced it’s bringing ARCore , it’s augmentedreality SDK, out of preview and to a number of flagship smartphones in its 1.0 ” Here’s the 13 different models ARCore is supporting now: Google’s Pixel, Pixel XL, Pixel 2 and Pixel 2 XL.
Samsung has secured a trademark with the UK’s Intellectual Property Office for ‘Samsung Glasses’, which could mean we’re finally seeing some movement from the South Korean tech giant to release an XR headset. The post Samsung Files XR ‘Glasses’ Trademark in the UK appeared first on Road to VR.
In 2024, Meta made its commitment clear by highlighting its related success via its EssilorLuxottica partnership , and on the other hand, Samsung spent the year teasing audiences with an XR device to rival Meta’s and others, while the device is still yet to hit the market, Samsung appears ready to debut the product in 2025.
Google has reportedly shelved a multi-year project that sought to commercialize an AR headset, known as Project Iris. Provided the report is true, it appears Google will now need to rely on Samsung to compete with Meta and Apple in XR. Project Iris was said to ship as early as 2024.
It’s not certain at this time if Apple will be delving into VR too, maybe with a hypothetical headset akin to Samsung’s Gear VR or Google Daydream. iPhones already work with Google Cardboard, but the company hasn’t said anything to make us think that an Apple-built VR solution is around the corner.
Samsung spent 2024 doing many things, one of which was continually teasing its forthcoming XR headset. Despite a lack of foundation directly in the XR market, Samsung’s interest in AR/VR/MR hardware caught the interest of many market observers. This is a massive opportunity for Samsung.
Several major firms are taking to the event to showcase the latest in their AR/VR/MR endeavours, with a headline-stealing showcase coming via Samsung’s Moohan exhibition. At MWC 2025, Samsung showcased many products, from its mobile AI suite to new smartphones. The hardware design reflects Samsungs ecosystem-first approach.
Zappar, a London-based developer in the AugmentedReality space, is announcing the closing of its Series A funding round. They have also successfully crowdfunded a Google Cardboard-inspired $30 Mixed Reality solution called ZapBox. “Zappar’s mission is to democratise augmentedreality.
Google released a preview version of ARCore for Android yesterday, the company’s answer to Apple’s ARKit. Developers looking to use ARCore to create augmentedreality apps can start building right now on both the Pixel line and Samsung S8 line. Built with Unity and ARCore. Portal Painter. Hidden World.
In an answer to Apple’s recently released ARKit , a developer tool used for making augmentedreality apps and games that run on newer iPad and iPhones, Google today released a preview of a new Android-compatible software development kit (SDK) called ARCore. Nougat and above.
This week, the dedicated team over at patentlyapple discovered a new Samsung patent application highlighting the firm’s continued work towards an upcoming XR headset for the Galaxy ecosystem. The header noted how a Samsung XR device for the Galaxy ecosystem is due in 2025.
I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. This is huge because we know that Samsung is able to always deliver good hardware.
On Friday, at IFA 2018 in Berlin, Samsung invited attendees into the residence of Family Guy's Griffin family to learn all about its "smart home" products via augmentedreality. "If
The Sony vs Samsung skirmish is nothing new. Both Sony and Samsung have clearly demonstrated an interest in extended reality over the years. Samsung introduced the Gear VR headset in 2015, followed by the Odyssey headset. Samsung, on the other hand, hasn’t revealed a lot of information about its headset at all.
Google has announced the launch of Android XR, a platform designed to support the creation of mixed reality (MR) applications. The initiative builds on ARCore, Googles existing augmentedreality framework. Google has partnered with several hardware manufacturers for Android XR, including Samsung and Qualcomm.
This week, we had quite a lot of interesting news about all the major players: Apple, Meta, Google, and Valve. There is a lot to unpack, so make sure to read this roundup of news till the end where there will also be a giveaway of keys for a cool mixed reality game! Another device they are working on together is XR glasses.
Voice-activated digital assistants from Amazon, Apple, and Google currently have the upper hand for home automation integrations, but a new augmentedreality mobile app promises to give homeowners and renters visual control over their connected appliances.
Samsung to Reveal AR Glasses Prototype According to the Korean news publication Yonhap News Agency, Samsung is planning to unveil new augmentedreality smart glasses in early 2025. The glasses are expected to be showcased during the launch event for the Samsung Galaxy S25, known as Galaxy Unpacked.
Google is diving head-first back into the world of extended reality and this time, the company is going big. While it might not be ready to show off any physical products just yet, Google has officially laid out its vision for a brand-new unified Android XR ecosystem.
According to the Korean outlet JoongAng (which we all read every day), Samsung headset is codenamed “Infinite” and will be announced at a Samsung Unpacked event happening in the second half of 2024. After that, the headset will be released in December of the same year. I’m very curious to see what this will turn out to be.
This year’s Game Developers Conference (GDC) is nearly upon us, and now that talks for the week-long event are published on the GDC website , it appears Google will be taking the stage to introduce a number of new products and tools for game devs. ” Google most recently released its 1.0
Google recently surprised tech enthusiasts by showcasing prototype AR glasses during a TED talk hosted by Shahram Izadi , Google’s head of augmentedreality and extended reality. The result is a more wearable device that might still deliver impressive performance.
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