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Augmented Reality and Hearables: Where the Two Technologies Meet

ARPost

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Hearables with augmented reality features are becoming ubiquitous thanks to the overall spread of wearables, the contribution of tech giants, and the growing demand for emerging technologies.

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The XR Week Peek (2025.01.29): Google acquires HTC engineers, Meta plans to release Oakley smartglasses, and more!

The Ghost Howls

Top news of the week (Image by Google) Google acquires HTC Vive engineers for $250M Completely out of the blue (at least from our eyes), Google decided to acquire some XR-related engineers from HTC Vive (together with a non-exclusive license on some HTC IP) for the whopping amount of $250M.

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Why is Augmented Reality Taking Such a Long Time to Gain Popularity?

ARPost

Here’s a thought-provoking statistic: 70% of Snapchat users (almost 130 million) spend three or more minutes a day using augmented reality. All those dancing hot dogs, rainbows coming out of users’ mouths, and even face masks (later removed from the apps) are only possible thanks to augmented reality. Probably not.

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5 Industries Which Could Benefit From Augmented Reality Post COVID

ARPost

Augmented reality has been making waves in a number of industries including healthcare, events, and sports. It’s been pivotal in aiding remote experts during COVID-19, for example, allowing them to view the physical world in video and annotate objects during video calls. Healthcare. Travel and Tourism.

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Google Launches Augmented Reality Filters on Meet App for Mobile

Next Reality AR

Since the start of the COVID-19 pandemic, Google has packed new functionality into Google Meet to compete with Zoom, Microsoft Teams, and other video conferencing platforms. Don't Miss: Snap Releases Lens Studio 4.0

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My predictions for augmented reality in 2021

The Ghost Howls

Two days ago, I’ve given you my predictions for virtual reality in 2021 (read it, in case you missed it). Now it’s time to make some forecasts about its companion technology, that is augmented reality! This commercial video about Google Glasses led me to immersive realities. Nu Eyes AR glasses.

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How Fuse.it Is Reshaping Advertising With Augmented Reality

ARPost

Augmented reality has come a long way over the years. See Also: Google Swirl Redefines Advertising With Its 3D Ad Format. Powered by artificial intelligence and cutting-edge video technology, it enables brands of all sizes to create new interactive experiences for their audiences. Augmented Reality in Advertising.