XR Today - Augmented Reality tag

DECEMBER 6, 2024

Lian Jie Su, Principal Analyst at Omdia , explains where AR glasses providers need to focus their attention to optimise sales: Major technology vendors such as Google, Microsoft, Apple, Meta and Qualcomm are looking to bring spatial computing to a range of edge devices, including smartphones, head-mounted displays, AR glasses and robots.

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XR Today - Mixed Reality tag

MARCH 17, 2023

Automotive companies use VR environments to build new vehicles while embedding AR technology into their navigation systems. The Oculus store features a dedicated section for “Oculus for Work”, where companies can access a partnership with Microsoft to bring not only Microsoft Teams but various Office apps into their VR environments.

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ARVR

JANUARY 21, 2022

This past year, Google introduced a few new features for ARCore such as recording and playback APIs. For example, Microsoft Hololens 2 can provide information to the surgeon while allowing them to use both of their hands during the procedure. Because of this, certain features may not be compatible with all Android devices.

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VRScout

SEPTEMBER 19, 2016

You can enjoy the full audio recording below: Episode 28 of the VRScout Report, we got new 360 toys on iOS, Hololens is helping elevator technicians, VR might help you control your dreams, Apple CEO Tim Cook on augmented reality, VR/AR industry funding wrapup, and more… iOS NOW CAN TAKE 360 PHOTOS WITH GOOGLE CARDBOARD CAMERA, TOO.

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AR Insider

MAY 6, 2020

While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens. Microsoft Capture Studio is offering such services scanning celebrities and performers for entertainment and education purposes. Just imagine a world where Siri, Alexa and Google Assistant have bodies.

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XR Today - Mixed Reality tag

APRIL 11, 2023

However, the firm withdrew from Apple’s AR headset development to focus on automotive tools and servers. Numerous firms, including Meta Platforms, Microsoft, and Google shuttered their AR ambitions to focus on developing current extended reality (XR) technologies. It will also develop Apple Watches, iPhones, and AirPods.

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The Ghost Howls

FEBRUARY 18, 2021

We started talking with other professionals in the field, and they always kept saying to us “If Microsoft can’t do it, how can you do it?”. Also, people in entertainment, medical, automotive, military training, and other enterprise sectors are interested in our glasses. But we were motivated, so we started studying the problem.

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ARVR

MARCH 24, 2021

Just as Google began indexing the web 20 years ago, the next evolution could be for someone to index the physical world in potentially more valuable ways. In fact, Google is a natural candidate to build this physical-world index. The Exciting Applications of AR and VR in Automotive 4. And it’s already started.

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ARVR

MARCH 22, 2021

Prominent examples within this technology come in the form of wearable devices such as smart glasses ( Microsoft Hololens, Google Glass, RealWear, etc) and offer many benefits to managers who have chosen to embrace this technology and make it part of their comprehensive process so that they can increase the value of their businesses.

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XR Today - Mixed Reality tag

JUNE 7, 2023

For instance: Microsoft: A pioneer in metaverse spatial computing and XR technologies, Microsoft is one of the market leaders aligning the XR and spatial technology spaces. The company’s HoloLens headsets, Microsoft Mesh , and other emerging tools provide companies with various ways to explore the benefits of immersive interactions.

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XR Today - Mixed Reality tag

JANUARY 30, 2024

The recently released report noted how “Meta employees see the Quest and its software ecosystem emerging as a primary alternative to Apple in the space, filling the role played by Google’s Android in smartphones.”

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ARVR

MARCH 5, 2021

Furthermore, my involvement is primarily confined to one particular social VR platform, AltspaceVR, owned by Microsoft, making most of my experience the product of a niche within a niche within a niche. The Exciting Applications of AR and VR in Automotive 4. until Google Cardboard showed it didn’t have to be.

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Peter Graham

OCTOBER 9, 2019

Product Manager, Mixed Reality & HoloLens, Microsoft ; Kerim Ispir, COO, RE’FLEKT ; and Juergen Lumera, Automotive Service Solutions, AR Product Management & Innovation, Bosch. Main Stage: Enabling immersive exploration with Google Earth VR | Rupert Breheny, VR Manager, Google. Main Stage: 6DoFemale Panel.

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UploadVR Between Realities podcast

DECEMBER 31, 2016

It’s a golden thread that will be woven through so many of the technologies that we’re going to see at CES — everything from automotive to robotics to smartphones to health and fitness. Automotive is certainly a spot where AI is going to be shown prominently. AI has a chance to be the story of the show this year.

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NVidia VR

MARCH 18, 2024

The press release announcing Blackwell includes endorsements from Alphabet and Google CEO Sundar Pichai, Amazon CEO Andy Jassy, Dell CEO Michael Dell, Google DeepMind CEO Demis Hassabis, Meta CEO Mark Zuckerberg, Microsoft CEO Satya Nadella, OpenAI CEO Sam Altman, Oracle Chairman Larry Ellison, and Tesla and xAI CEO Elon Musk.

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VRWorld

JULY 12, 2017

There’s no doubt that the announcements made on this conference might be the clearest direction where VR/MR/AR are heading as an industry, as it will happen after Microsoft Windows 10 Mixed Reality launches, as well as seeing the first sales results of next generation Oculus Rift headset.

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Bernard Marr

JANUARY 4, 2023

Those known to be taking part include Google, Microsoft, LG, Sony, ASUS, Garmin, Panasonic, Nvidia, Intel, Hisense, JBL, and AMD. This year, the growing involvement of the automotive industry is set to see the event become the biggest auto show in the US for the first time.

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XR Today - Augmented Reality tag

AUGUST 2, 2023

As industry verticals like healthcare, military, remote guidance, warehouse picking, automotive , and others, augmented reality has a promising future among XR devices. This is due to several “false starts” with Google Glass , Microsoft HoloLens2, and Magic Leap, although the companies remain potential customers.

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Bernard Marr

NOVEMBER 6, 2023

These have evolved rapidly thanks to the emergence of online giants like Amazon and Google, digitally-native niche players like AirB’n’B, Expedia and Netflix, and heavy investment by established industry leaders such as Walmart and Tesco. It has also fundamentally affected many traditional business models.

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XR for Business Podcast

APRIL 28, 2020

And we're also tackling a couple other industries, automotive. We did a project just using Google's hand tracking library. Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. So we're seeing that in the automotive space, for example, that-- I'll make it more broad than automotive.

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Hand tracking Automotive Haptic AR 78

XR for Business Podcast

APRIL 28, 2020

And we're also tackling a couple other industries, automotive. We did a project just using Google's hand tracking library. Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. So we're seeing that in the automotive space, for example, that-- I'll make it more broad than automotive.

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Hand tracking Automotive Haptic AR 78

XR for Business Podcast

APRIL 28, 2020

And we're also tackling a couple other industries, automotive. We did a project just using Google's hand tracking library. Alan: With Facebook now working on AR, and you've got Magic Leap, and Microsoft's Hololens. So we're seeing that in the automotive space, for example, that-- I'll make it more broad than automotive.

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Hand tracking Automotive Haptic AR 60

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. Bob: I know that’s one of the main reasons why the automotive industry is one of the very early, big adopters and investors in the hardware and software. And when you hit on automotive, I was like, “wow.

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XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. Bob: I know that’s one of the main reasons why the automotive industry is one of the very early, big adopters and investors in the hardware and software. And when you hit on automotive, I was like, “wow.

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United States Conference China Training 78

XR for Business Podcast

AUGUST 7, 2019

One of the things that was demoed there, there was a presentation from Microsoft about the new Hololens 2. Bob: I know that's one of the main reasons why the automotive industry is one of the very early, big adopters and investors in the hardware and software. And when you hit on automotive, I was like, "wow. Really simple.

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United States Conference China Training 60

XR for Business Podcast

JUNE 29, 2019

And we’re already seeing that with the launch of HoloLens 2, and Microsoft really listening to the customers and saying, “hey, we understand that everyone can use this a little differently,” so they had a huge contract — a half a billion dollar contract — with the U.S. military, and the U.S.

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XR for Business Podcast

JUNE 29, 2019

And we’re already seeing that with the launch of HoloLens 2, and Microsoft really listening to the customers and saying, “hey, we understand that everyone can use this a little differently,” so they had a huge contract — a half a billion dollar contract — with the U.S. military, and the U.S.

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XR for Business Podcast

AUGUST 28, 2019

” Because that’s the one way you’re going in to make sure this thing — like any system, like, look at how Slack and Microsoft Teams have been pushing that the last three or four years — it takes time for these things to get through. There’s some awesome stuff happening, say, in the automotive space.

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XR for Business Podcast

AUGUST 28, 2019

” Because that’s the one way you’re going in to make sure this thing — like any system, like, look at how Slack and Microsoft Teams have been pushing that the last three or four years — it takes time for these things to get through. There’s some awesome stuff happening, say, in the automotive space.

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Ireland Technology Training Groups 78

XR for Business Podcast

AUGUST 28, 2019

Because that's the one way you're going in to make sure this thing -- like any system, like, look at how Slack and Microsoft Teams have been pushing that the last three or four years -- it takes time for these things to get through. There's some awesome stuff happening, say, in the automotive space. It was a great prototype.

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Ireland Technology Training Groups 60

XR for Business Podcast

OCTOBER 2, 2019

And you can think about how automotive companies, so the automotive sector, they might want to have in-car gaming experiences, or outside of the car gaming experiences. So Microsoft, as you know, we support ARKit- and ARCore-enabled devices. They might be willing to optimize their warehouses. Darius: Yes. Yes, exactly.

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XR for Business Podcast

OCTOBER 2, 2019

And you can think about how automotive companies, so the automotive sector, they might want to have in-car gaming experiences, or outside of the car gaming experiences. So Microsoft, as you know, we support ARKit- and ARCore-enabled devices. They might be willing to optimize their warehouses. Darius: Yes. Yes, exactly.

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AR Augmented Reality Google Technology 78

XR for Business Podcast

OCTOBER 2, 2019

And you can think about how automotive companies, so the automotive sector, they might want to have in-car gaming experiences, or outside of the car gaming experiences. So Microsoft, as you know, we support ARKit- and ARCore-enabled devices. They might be willing to optimize their warehouses. Darius: Yes. Yes, exactly.

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AR Augmented Reality Google Technology 60

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

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Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 5, 2019

I feel like some products, such as Google Cardboard, and some of the lower-end pieces of hardware, have actually done more harm than good to the reputation of virtual reality. People get in it, and they see, "this as a medium-to-low-quality image or video that I'm sitting in," and there's not much interaction if it's a Google Cardboard.

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Augmented Reality Virtual Reality Technology Training 78

XR for Business Podcast

AUGUST 19, 2019

Outside of that, we’ve worked with companies like PayPal, Microsoft, Accenture. How many in the automotive? We tried to making a Google Cardboard thing,” and they made a little marketing kitschy thing. We have a number of reports available. How many in the travel industry are using?

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XR for Business Podcast

AUGUST 19, 2019

Outside of that, we’ve worked with companies like PayPal, Microsoft, Accenture. How many in the automotive? We tried to making a Google Cardboard thing,” and they made a little marketing kitschy thing. We have a number of reports available. How many in the travel industry are using?

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