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UNAIDS Launches Educational 360-Degree Series Ahead Of World AIDS Day

VRScout

UNAIDS partners with Google & Makhulu Media for a series of VR films about HIV testing. The data coming back from the study we have commissioned are very positive,” says case study researcher and Makhulu Media co-producer Sydelle Willow Smith. You can learn more about the program right here.

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How Will AR Transform Shopping?, Part II

AR Insider

IAB’s Zoe Soon points to Google, Apple and Facebook’s massive AR investments , which have accelerated the cultural learning curve. Meanwhile, the third myth — AR is vertical-specific — can be quickly countered with the range of applicability we’re seeing in case studies from whiskey to wall art.

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Google’s Daydream Impact Project Aims to Bolster Philanthropic Efforts With VR

Road to VR

Google’s newly announced Daydream Impact program is a philanthropy project that provides organizations, nonprofits, and advocates for change with resources, tools, and training to create immersive VR content to support their cause. SEE ALSO 1,350 Student VR Education Study Measures Attitudes, Interest in VR Learning & Building.

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AR: Coming to a Shopping Mall Near You

AR Insider

With AR’s more common visual connotations, we likewise see activity such as Google Lens and Live View, which contextualize local storefronts. Web AR: Best Practices & Case Studies. Brookfield could also take a page from Google’s book in offering AR with a clear value exchange. Activation Energy.

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How is Google Cultivating AR Marketing?

ARVR

These questions were tackled in a recent report by ARtillery Intelligence, containing narrative analysis, revenue projections, and campaign case studies. But greater impact could come from the web’s most traveled destination: Google. More specifically, Google continues to enable search results to come to life in 3D and AR.

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Immersive Learning: Expert Roundtable

XR Today - Virtual Reality

Training and education continue to lead the enterprise-grade AR/VR/MR technology sector. As adoption rises in business settings such as healthcare, aviation, and construction, VR training and education applications have always driven this curve. Alex Howland Tech is changing at an exponential rate, and so too is education.

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Looking Forward to AWE Asia 2023

ARPost

This is followed by “ifland: A Case Study on Telco Collaboration in Building a Global Metaverse Platform” presented by SK Telecom Vice President Ikhwan Cho and Deutsche Telekom Senior Director of XR and the Metaverse Terry Schussler. Day Two also starts off with keynotes. In between those sessions, the substages look pretty promising.

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