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My perception of the XR landscape in China in 2024

The Ghost Howls

You may know that this is my third week in China and I’ve toured a few cities to enjoy good food and the company of some friends, but also to meet some companies and some professionals working in XR. China is not an exception to these economic conditions. The Quest 2 has been the headset that disrupted the XR market in the West.

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Oculus Go Launches in China Under Xiaomi Branding

Road to VR

Oculus previously announced earlier this year that Oculus Go , the company’s 3DOF standalone headset, would officially launch in 23 consumer markets, although China would be receiving its own version with Xiaomi branding. Image courtesy Xiaomi, Oculus.

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HTC announces XR Suite and teases the future of collaboration and workplace

The Ghost Howls

This night I woke up at 3am to participate in HTC Vive’s event on ENGAGE because I read that it was an “HTC VIVE LAUNCH EVENT” and I was super-confident in the launch of the Cosmos XR or at least of the Cosmos Play. Some of these key players, like ENGAGE, are companies in which HTC already invests into.

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HTC Partners to Stream VR Games to Vive in China, Cutting VR-Ready PCs Out of the Equation

Road to VR

Oculus and HTC have already reduced the prices of their respective headsets, with the Oculus Rift now selling for $500 and HTC Vive for $600. While it only hosts “a few dozen” games, apps and a library of 360 videos at the moment, HTC says more content will be added over time, of course sourced from Viveport.

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HTC Announces Layoffs Amid Coronavirus Pandemic

Road to VR

HTC has confirmed that it’s laying off staff in order to streamline its business amid the coronavirus (COVID-19) pandemic. An HTC spokesperson confirmed this with Road to VR, citing a direct impact of the coronavirus pandemic. However, HTC remains under tremendous pressure,” the HTC spokesperson told Road to VR.

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China shows its masterplan to lead Virtual Reality in 2025

The Ghost Howls

We all know that China is a country that is betting big on Virtual Reality. The Chinese VR ecosystem is very active and it is evolving pretty fast: this summer I have been in China and I met some cool startups that are working on software (e.g. Me and Dabo of Langzou VR, discussing about his company and the educational system in China.

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HTC Says Vive Price Drop Wasn’t a Reaction to Oculus

Road to VR

Next to Oculus’ big $400 Summer of Rift sale, the $800 HTC Vive felt as if it was in another price bracket altogether. Despite the close timing, HTC says the price cut wasn’t a reaction to Oculus. See Also: HTC is set to reveal a mobile standalone Vive headset later this year. Image courtesy HTC.

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