Facebook ads have a problem. It's called digital redlining.
Mashable VR
MAY 3, 2022
When that company chooses a platform like Google or Facebook to push out those ads, it will look for ways to siphon its ad coverage to those specifically targeted groups. Specific targeting can lead to a potential audience that's smaller, like parents living in Tucson, Arizona, while broad targeting includes categories like gender and age.
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