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The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. These are all right considerations, but it is also true that Magic Leap has much better visuals. Top news of the week.

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Luxexcel & WaveOptics Partner To Bring AR-Powered Prescription Lenses To The Masses

VRScout

By merging the work being done at Luxexcel and WaveOptics, the two companies are promising an AR headset that is more streamlined than existing solutions such as Nreal or Magic Leap. From there, designers create a ‘smart layer’ that can embed technology such as WaveOptics waveguides, holographic films, and even an LCD screen.

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Leaping Into the AR Magicverse?

Tech Trends VR

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There’s only so much “we know something you don’t know” you can take before it starts to become annoying, but Magic Leap simply would not take a hint.

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With Music In New Realities, We Can Go Deeper Together

ARPost

The 2018 Sigur Rós and Magic Leap collaboration, Tónandi , demonstrated what can be possible with an immersive and interactive AR music experience, though not currently available on all platforms. Possibility for a New Mode of Discovery. Music and… Miniature Golf? VR game Walkabout Mini Golf. Guest Post.

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VIEW Conference 2018 will host amazing XR talks and workshops

The Ghost Howls

Of course the other ones are pretty cool and pretty inherent to AR and VR, too (for instance all the talks about graphics can be useful also for the graphics of XR applications, of course). And of course, my will is to report you all that I’ve learned there and also to give you awesome interviews. More details.

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Magic Leap’s John Gaeta talks about the future of cinema, storytelling and mixed reality

The Ghost Howls

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. People knew it was not possible to do that: the film resonated because only in a simulation, only in virtual reality you can cheat time and space. Magic Leap glasses.

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Spatial Beats: Oculus, Google & Snap

AR Insider

Seems like they’re zeroing in on Maps as the sweet spot for XR and tossing everything else, like their Daydream headset, their investment in Magic Leap, Poly, and finally Tilt Brush, overboard. Of course, for long term success, there has to be a source of recurring revenue, which leads us to this next story.

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