Tue.Oct 22, 2024

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The XR Week Peek (2024.10.22): Quest 3S has been launched, Ray-Ban Meta shows consumer appeal, and more!

The Ghost Howls

What a great week for XR with the release of the Quest 3S! I have already started playing with this little toy, and I will write my impressions very soon on this blog (probably Friday or Monday). Tonight, I also can’t wait to play a bit of Batman as soon as it becomes available! What about you? Are you going to play it, too? Let me know! Top news of the week (Image by Meta) Meta had a successful launch of Quest 3S Quest 3S is now shipping to the houses of people who ordered it.

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Can ‘Generative XR’ Streamline Creator Workflows?

AR Insider

In the last installment of this series, we looked at the user-facing integrations of XR and AI, such as digital-assistant functions for smart glasses. Now we switch gears to creator-facing functions. This post appeared first on AR Insider.

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Meta Explains Why It Sees Wide Field-of-View Headsets as a ‘bad tradeoff’

Road to VR

Meta CTO Andrew Bosworth revealed last week a mysterious wide field-of-view (FOV) headset prototyped in the Redmond, Washington-based Reality Labs offices. Bosworth now reveals the research prototype had something close to a 210-degree FOV, however wide FOV displays are a critical tradeoff the company isn’t ready to make. And if you were hoping this was the wide FOV Quest yet to come, you’ll probably be disappointed.

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Disguise Receives £1.2M for XR Advertising and Marketing Solution

XR Today - Virtual Reality

Disguise has been given £1.2 million in funding to support innovative marketing and advertising technologies via the MAX-R alliance, which includes the major UK TV broadcaster BBC. Snapchat Adds New AR and ML Tools for Advertising What is Out-of-Home (OOH) advertising? The Next Step in Marketing XR Advertising Case Study in Focus: VIVE and Rinnai America The award-winning immersive experience company, Disguise, is working to streamline productions and reduce costs and license requirements for f

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Top NFL QB Credits VR Training as a Big Part of His Success, Calling It a “flight simulator” for Football

Road to VR

The Washington Commanders’ offensive coordinator Kliff Kingsbury is all-in on VR training, something the team’s star quarterback Jayden Daniels credits for accelerating his development, the New York Times reports. A former quarterback for Texas Tech himself, the intense realism was clear to Kingsbury from the snap. “The first time I put [the VR headset] on, I backed into the wall,” Kingsbury told NYT. “It felt like the [pass] rush was coming.

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VIROO 2.6: Empowering Business with a Robust Ready-to-run XR Solution

XR Today - Mixed Reality tag

Virtualware has recently announced VIROO version 2.6, which is an updated version of the company’s enterprise-grade XR as a Service (XRaaS) platform. This platform provides multiple ready-to-use applications for users, and tools for developers to create and distribute their own custom multi-user XR applications. VIROO makes it easy to create, distribute, and manage custom XR applications while handling infrastructure updates automatically, allowing organizations to focus on innovation.

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Meta Interaction SDK Now Supports Unreal Engine And Non-Meta Headsets

Upload VR

Meta's Interaction SDK now supports Unreal Engine, and the Unity version now supports non-Meta headsets. Meta Interaction SDK provides standard common hand interactions and elements that support controllers and hand tracking. The SDK includes direct object grabbing and holding, distance grabbing, pokable 2D and 3D buttons, teleportation , gesture detection, and since the latest version even includes Horizon OS UI Set , a high-level UI framework that by default matches the system theme.

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8 Workplace Trends That Will Define 2025

Bernard Marr

The landscape of work is undergoing a seismic shift, propelled by technological breakthroughs and evolving societal dynamics. Much like the ever-changing realms of fashion and music, workplace trends serve as a barometer for the direction and velocity of this transformation, offering us a glimpse into the future of our professional lives. As we navigate through economic uncertainties, demographic changes in the workforce, and rapidly evolving employee expectations, it’s crucial to understa

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Escape Simulator VR Gets Free Talos Principle DLC Today On Steam & Quest

Upload VR

Escape Simulator VR launched a free DLC based on The Talos Principle, and it's out now on Quest and Steam. Following its recent arrival on Quest, Pine Studio's puzzle game Escape Simulator VR just launched new DLC in collaboration with Devolver Digital and Croteam. This latest crossover focuses on The Talos Principle , which you may recall received its own VR adaptation back in 2017.

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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The Rise Of Physical AI: When Intelligent Machines Meet The Real World

Bernard Marr

At the cutting edge of artificial intelligence , a groundbreaking fusion is taking place: the marriage of AI with the physical world. This phenomenon, known as physical AI, is not just an incremental step forward—it’s a giant leap into a future where intelligent machines seamlessly interact with and manipulate their environments. As we stand on the brink of this technological revolution, it’s crucial to understand what physical AI entails and how it’s set to reshape our world.

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Hitman 3 VR: Reloaded Patch Claims Stability & Visual Improvements

Upload VR

A new update for Hitman 3 VR: Reloaded is now live with promised stability and visual improvements. Following last month's troubled launch for Hitman 3 VR: Reloaded on Quest 3, which developer XR Games admitted had "not met our own high expectations," the studio has now released the Version 1.2 update. Promised changes include stability improvements, visual upgrades like increased level of detail (LOD) limits and adjusted lighting, plus various bug fixes.

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AI Can Now Reason: What It Means For Business And Beyond

Bernard Marr

The artificial intelligence landscape is constantly evolving, with each new breakthrough pushing the boundaries of what’s possible. Recently, the announcement of AI models with enhanced reasoning capabilities has sparked discussions about the future of this technology and its potential impact across various sectors. While several companies are working on such advancements, OpenAI’s introduction of their o1 model series has brought this topic to the forefront of tech conversations.

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Maestro Hosts A New Audience On SteamVR Today

Upload VR

Maestro brings the classical music-focused VR rhythm game to Steam today. Developed by Double Jack, Maestro sees you play as a conductor leading an orchestra across the Paris classical music scene, featuring 15 songs ranging from Beethoven's The 5th Symphony and Wagner's The Ride Of The Valkyries. Following last week's Quest launch, it's out today on PC VR with support for controllers and hand tracking.

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AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

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Pitch Perfect: Announcing Our Partnership With Wrexham AFC and Wrexham AFC Women

Oculus

The players of the world’s third-oldest professional Football Club came out carrying new Meta Quest 3 headsets today as Wrexham AFC announced Meta Quest as.

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AI And Cucumbers: The Amazing Ways Kraft Heinz Is Using Artificial Intelligence

Bernard Marr

In the world of consumer packaged goods, few names carry as much weight as Kraft Heinz. With a portfolio of brands that have been staples in pantries for generations, the company faces unique challenges in maintaining efficiency across its vast supply chain. But in an age where artificial intelligence is transforming industries, Kraft Heinz is proving that even the most traditional products can benefit from cutting-edge technology.

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EON Reality Launches Groundbreaking XR Initiative to Empower NGOs in the Global South

EON Reality

IRVINE, CA – October 22, 2024 – EON Reality, the world leader in AI-assisted Virtual Reality and Augmented Reality-based knowledge transfer for industry and education, announces a transformative initiative aimed at empowering non-governmental organizations (NGOs) across the Global South through cutting-edge XR technology. The “XR for Social Impact” initiative seeks to address critical challenges in digital literacy, skill development, and NGO capacity building in develop

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The 5 Most In-Demand Skills In 2025

Bernard Marr

In 2025, success in business and careers will hinge not on what you know but on how effectively you can leverage skills that drive innovation and value creation. As AI and digital connectivity reshape industries at breakneck speed, those who can adapt and harness these transformative forces will seize the most lucrative opportunities. Let’s explore the fusion of technical expertise and human-centric abilities that will be indispensable for thriving in 2025, whether you’re a fresh gra

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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The Next Breakthrough In Artificial Intelligence: How Quantum AI Will Reshape Our World

Bernard Marr

In the ever-evolving landscape of technology, a new frontier is emerging that promises to reshape our world in ways we can scarcely imagine. This frontier is Quantum AI , the powerful fusion of quantum computing and artificial intelligence. It’s a field that’s generating immense excitement and speculation across industries, from finance to healthcare, and it’s not hard to see why.