Tue.Mar 19, 2024

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Case Study: Selling Oat Milk with Social AR

AR Insider

AR brand marketing works across a range products, and we can add oat milk to the list. How did Silk boost sales with an interactive campaign? We examine in the latest AR marketing case study. This post appeared first on AR Insider.

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New VR Publisher Unveils ‘VRIDER’ Superbike Racing Game, Coming to Quest and PC VR

Road to VR

VRAL Games, the publisher behind the SBK superbike mobile franchise, announced it’s publishing its first VR motorcycle racing game, coming to Quest and SteamVR headsets later this year. Called VRIDER, the multiplayer game is set to be the official title of the Superbike World Championship , bringing 12 licensed circuits, 23 official riders, and five official superbikes model: Ducati Panigale V4 R, BMW S100RR, Kawasaki Ninja ZX 10RR, Honda CBR1000RR, and Yamaha YZF R1.

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HoloLight Co-founder Speaks on NVIDIA Omniverse and OpenUSD Integration

XR Today - Virtual Reality

Cloud-based XR streaming is a big story to come out of NVIDIA GTC 2024. To empower workers with Omniverse digital twin creation and immersive collaboration, NVIDIA is introducing CloudXR APIs and Graphics Delivery Network (GDN) frameworks to democratise XR content creation for use cases such as warehouse and automotive design and notably allowing headsets such as the Apple Vision Pro to run the service.

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Sequel to Classic Adventure Game ‘MYST’ is Coming to VR This Year

Road to VR

Cyan Worlds announced that RIVEN (1997) , the sequel to iconic adventure game MYST (1993), is also getting VR support when its bespoke remake launches later this year. The studio today revealed it’s releasing both flatscreen and VR modes sometime in 2024 when the game releases, having just updated its store page on Steam (also available on GOG ) to include mention of VR headset support.

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The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

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Immersive Spaces: Expert Roundtable

XR Today - Virtual Reality

Increasingly, the earth’s population is occupying immersive and virtual spaces. Ever since the mid-20th century debut of video games, generations of gamers have immersed themselves in exciting digital spaces. Now, in 2024, with the rise of XR and spatial computing technology, new types of end-users are leveraging digital spaces for emerging use cases outside of the gaming sector.

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SK Hynix Starts Mass Production of HBM3E: 9.2 GT/s

Anand Tech

SK Hynix said that it had started volume production of its HBM3E memory and would supply it to a customer in late March. The South Korean company will be the second DRAM producer to announce mass production of HBM3E, so the market of ultra-high-performance memory will have some competition, which is good for companies that plan to use HBM3E. According to specifications, SK Hynix's HBM3E known good stack dies (KGSDs) feature a 9.2 GT/s data transfer rate, a 1024-bit interface, and a bandwidth

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[Industry Direct] Is Standalone VR Holding Back PC VR?

Road to VR

Industry Direct by Rein Zobel, Creative Director & Co-founder at Maru VR Productions Industry Direct is our program for sponsors who want to speak directly to the Road to VR newsletter audience. Industry Direct posts are written by sponsors with no involvement from the Road to VR editorial team. Links to these posts appear only in our newsletter and do not intermix with our on-site editorial feed.

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Noctua Launches 145mm Tall Chromax.black NH-D12L CPU Cooler

Anand Tech

Today, Noctua announced the launch of its NH-D12L chromax.black CPU cooler, an all-black version of the existing NH-D12L. The cooler sports not only a coat of mattte black paint, but also a relatively short height of 145mm, which Noctua says makes the NH-D12L suitable for slimmer cases and 4U server racks. Having launched in 2022, the NH-D12L is essentially a shorter version of the NH-U12A, which stands at 158mm tall.

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Myst Sequel Riven Is Coming To VR In 2024

Upload VR

Cyan Worlds is following up its outstanding VR-first Myst remake with Riven for release in 2024. Rebuilt in Unreal Engine 5, Riven is 1997's sequel to the atmospheric puzzle game Myst. Regarded as one of the 20th century's most iconic and highest selling video games, the 1993 title helped herald the CD-ROM format in that decade. Confirmation of the sequel's imminent arrival this year for VR and flatscreen platforms is sure to make some long-time fans of the series consider making a leap to tryin

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How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

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SK hynix Platinum P51 Gen5 SSD with 238L NAND Spotted at GTC

Anand Tech

SK hynix is set to unveil their first Gen5 consumer NVMe SSD lineup shortly, based on the products at display in their GTC 2024 booth. The Platinum P51 M.2 2280 NVMe SSD will take over flagship duties from the Platinum P41 that has been serving the market for more than a year. Similar to the Gold P31 and the Platinum P41, the Platinum P51 also uses an in-house SSD controller.

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EON Reality to Transform Gabon’s Educational and Industrial Landscape with 10,000 Bespoke VR and AR Courses and a New Spatial AI Center

EON Reality

“Empowering Gabon’s Future: EON Reality’s XR and AI Initiative Reshapes Education and Industry.” IRVINE, CA – March 19, 2024 – EON Reality, a global leader in Virtual Reality (VR) and Augmented Reality (AR) knowledge transfer for industries and education, proudly announces its ground-breaking entry into Gabon. This initiative includes the launch of Gabon’s very first Spatial AI Center, set to revolutionize both the educational sector and various industries ac

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XR Leaders Speak on Samsung, LG, Apple Entering XR Device Marketplace

XR Today - Big XR News tag

Watch on YouTube. XR Today’s Rory Greener is joined by a group of experts in this episode of Big XR News. In this episode, we’re joined by: Amy Peck, CEO of EndeavourXR Jay Latta, Speaker and Founder of The Fusionists Kevin O’Donovan, Co-Chair VRARA Industrial Metaverse & Digital Twin Committee, VRARA Jennifer Wolf, Executive Officer, Learning Technology Standards Committee at the IEEE In this discussion, they go over the year ahead, including upcoming industry events, hardware r

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Petre Shotadze Tbilisi Medical Academy Advances Medical Education with EON Reality’s EON-XR and EON-AI Solutions

EON Reality

Innovative Medical Academy in Georgia Becomes a Beacon of Technological Transformation in Healthcare Education IRVINE, CA – March 18, 2024 – EON Reality, a global leader in spatial artificial intelligence and immersive learning solutions , today announces that the prestigious Petre Shotadze Tbilisi Medical Academy (TMA) has adopted its advanced EON-XR and EON-AI platforms to revolutionize the future of medical training and education.

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Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

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Alex Westner (Xander) on How Caption Glasses are Changing Lives for People with Hearing Loss

The AR Show

Alex Westner is the CEO and co-founder of Xander, a company at the forefront of using augmented reality (AR) technology to create innovative solutions for individuals with hearing loss. Xander's product, live captioning AR smart glasses, allows users to engage in conversations with real-time transcriptions displayed directly in their field of vision.

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Exploring Space with Mixed Reality: The HoloLens Adventure

CraneMorley

Back to Blog Page The Space Systems Command (SSC) of the U.S. Space Force has solidified its collaboration with Microsoft Corporation to forge ahead with the development of an Integrated, Immersive, Intelligent Environment (I3E). This collaboration represents a quantum leap in leveraging cutting-edge technology to augment the capabilities of the Space Force and revolutionize the landscape of space exploration.

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EON Reality Catalyzes Learning and Professional Evolution in Greece: Offering Over 10,000 AI and XR Courses and Unveiling Greece’s Premier Spatial AI Hub

EON Reality

Empowering Greece’s Future: EON Reality Unveils Revolutionary XR & AI Educational Hub Irvine, CA – March, 19 2024 – EON Reality, a pioneer in VR (Virtual Reality) and AR (Augmented Reality) educational solutions globally, proudly announces its groundbreaking entry into Greece. This strategic move inaugurates Greece’s first-ever Spatial AI Center, poised to revolutionize education and professional training nationwide with a focus on Spatial AI, XR, and immersive technologies

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