Sat.Nov 21, 2020 - Fri.Nov 27, 2020

article thumbnail

Data Dive: Home Depot Boosts Conversions with AR

AR Insider

W e continue to see metrics that validate AR’s ability to boost product sales. This can be in both eCommerce and in-aisle retail contexts. The former is obviously more pertinent in the current environment of lockdowns, but the latter could shine in retail’s “ touchless ” post-COVID era. The latest evidence comes from Home Depot, which reports that its AR product visualization feature boosts conversions 2x-3x over eCommerce benchmarks.

Data 367
article thumbnail

Google’s The Mandalorian AR Experience Lets You Kick It With Virtual Mando

VRScout

New content will roll out every week as part of “Mando Monday’s.” It’s hard to believe we’re already halfway through Season 2 of The Mandalorian. Disney’s modern space western has proven to be one of the best, if not the best, episodic series set within the Star Wars universe (no disrespect to Clone Wars ), offering a fresh look at the franchise while simultaneously introducing immensely popular characters such as bounty hunter Din Djarin and, of course, ̶

AR 545
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A new enterprise headset is awaiting us in 2021…

The Ghost Howls

As you for sure know, this Saturday I have been one of the hosts of the Virtual Reality Day organized by Bob Fine. I have invited and moderated some amazing speakers : Gianluigi Perrone , Ivan Varko, Gijs Den Butter , Louis Cacciuttolo, Rob Cole, and Alvin Wang Graylin. All the speakers have said very interesting things, but the last one, our dear “Mister President” has made a little public reveal of the upcoming strategy of HTC that interests us all.

HTC 545
article thumbnail

Meet Brendan Bradley, the Artist Turning to Virtual Theater

ARPost

In times when most theaters are closed in social distancing efforts, it’s worth thinking twice about live theater. The audience, of course, is potentially in relatively close quarters. However, the actors on the stage are also in tight proximity in their own space on the stage. We know that we can enjoy immersive media, but can we produce virtual theater?

article thumbnail

The Future of eLearning in 2022: A Sensitive Eye for Authentic Translation and Localization

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.

article thumbnail

What Will AR Do for Brand Marketing in 2021?

AR Insider

W hat’s the state of AR as we enter 2021? We spend lots of time tracking the dynamics of the sector, but sometimes it helps to broaden our perspective and step outside of our own bubble. We recently did just this with AR Insider partner Matt Maher for his view on AR growth drivers. As co-founder of digital agency and innovator M7 innovations , Maher is on the front lines of AR experience creation for brand clients like Panera and Chanel.

AR 407

More Trending

article thumbnail

HBO Rolls Out 'His Dark Materials' AR Experience To Bring Characters to the Real World

Next Reality AR

In this year of everything going virtual and remote, it makes even more sense now that Hollywood is leaning heavily on augmented reality. In this case, it's HBO using AR to promote its highly-acclaimed original programming. After developing a series of AR experiences via Snapchat to promote Season 1 of His Dark Materials, HBO has tapped Yahoo to create a web-based AR campaign for the second season of the show.

article thumbnail

Augmented Reality for Remote Worker Training and Collaboration

ARPost

Technology continues to evolve at a rapid pace. In the blink of an eye, it can change the way we operate daily. A sector that has already experienced a drastic shift is the remote work sector. Most remote workers must go through a training process. New technologies, such as augmented reality training, have helped ease the transition. What Is Augmented Reality?

article thumbnail

Are Mobile AR Users Approaching 600 Million?

AR Insider

O ne of the factors that’s always been a confidence signal for mobile AR is the sheer size of the smartphone installed base. Compared to the uphill battle that AR glasses face , mobile AR — though challenged in its own ways — has an easier climb due to ubiquitous hardware. But more important than the smartphone base is the growing share of that universe that’s AR-compatible.

AR 404
article thumbnail

Vive Focus Plus Adds VPN & Remote Device Management

VRScout

HTC addresses security concerns with the latest update to its business-focused headset. . HTC this week launched a new update to its business-focused VR headset, the Vive Focus Plus, introducing several highly-anticipated security and operational improvements that make the enterprise headset even safer and more convenient to use. This includes new device management solutions from VMware and MobileIron that allow users to remotely manage their devices, settings, and applications. . “To addr

HTC 508
article thumbnail

How to Train Employees 65% Faster With Virtual Reality

With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.

article thumbnail

OpenBCI Announces Brain-Computer Interface Designed Specifically for VR/AR Headsets

Road to VR

OpenBCI, the neurotech company behind the eponymous open-source brain-computer interface (BCI), are making a new hardware and software platform specifically for immersive headsets. Called Galea , the company says its new hardware is designed to attach to both AR and VR headsets, arriving with a multiple sensors designed to monitor biometric data streams in real time.

AR 364
article thumbnail

Virtuality Experience Is the Immersive Remote Conference to Attend in December

ARPost

The next remote conference on XR is coming to a computer or headset near you. This time, it’s Virtuality , taking place everywhere on December 2nd, 3rd, and 4th. Virtuality Goes Virtual. The Virtuality Experience is the VR offering that replaces the physical conference that has historically taken place in France and Argentina. Attendees will be able to access the Manzalab Teemew -enabled environment through PC, Mac, or Quest to network in the virtual halls, attend talks in virtual auditoriums, a

article thumbnail

Case Study: Miller Lite Boosts Engagement with AR

AR Insider

A R continues to evolve and take shape as an industry. Prominent sectors include industrial AR , social , gaming , and shopping. But existing alongside all of them is AR advertising. This includes paid/sponsored AR lenses that let consumers visualize products on “spaces & faces.”. Advertising is one of the most lucrative AR subsectors, on pace to reach $1.41 billion this year and $8.02 billion by 2024.

article thumbnail

‘Animal Crossing: Pocket Camp’ Adds AR, Infuriates Playerbase

VRScout

Players feel scorned after a new update drops support for older devices. Nintendo has introduced a new update to Animal Crossing: Pocket Camp , a mobile spinoff to the companies beloved social simulator, adding two new augmented reality modes that bring the Animal Crossing world to life in the real world. Available now as a free update on iOS and Android devices, AR Camera mode lets you select in-game characters and furniture and place them throughout your real-world environment.

AR 395
article thumbnail

AR/VR Simulations for Sustainable, Regenerative, Circular Cities

Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor

With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.

article thumbnail

Cybershoes for Quest Kickstarter Reaches Funding Goal in First Day

Road to VR

Cybershoes, the makers of a locomotion peripheral for VR headsets, launched a Kickstarter late last week for a new Quest-compatible version of the device. Within only 12 hours of the campaign’s launch, Cybershoes for Quest reached its threshold funding goal of $30,000. Unlike conventional VR treadmills, which require you to stand on a parabolic base and slide your feet with special, low-friction shoes, Cybershoes offers a seated experience that requires the user to slide a pair of shoe-mou

Arizona 363
article thumbnail

How Augmented Reality Can Be Used for Distance Learning

ARPost

In the past decade, the use of AR and VR in the educational setting has continued to increase. It helps educators create an immersive learning environment. This actively engages learners for a better understanding of concepts. These technologies will be more prevalent as distance learning becomes mainstream. Except for a smartphone or a tablet, most augmented reality experiences do not require any additional special hardware.

article thumbnail

XR Talks: Scaling Enterprise AR

AR Insider

W ith the exception of socially-distributed mobile AR lenses, consumer AR mostly isn’t ready for prime time. This is due to cultural readiness and the technology’s underbaked status. But the calculus is different in enterprise environments where AR glasses have a clearer path to adoption. This involves a business case for boosted productivity from line-of-site guidance in functions like assembly, maintenance, and tech support.

AR 381
article thumbnail

Merge Cube AR Teaching Tools Coming To Instagram And Facebook

VRScout

Merge Labs brings its AR-enabled educational cube to social media. When Merge Labs launched their Merge Cube in 2017, the device instantly changed how people could access AR experiences. Instead of an expensive $3,000 headset like Microsoft’s HoloLens, the Merge Cube is a $20 AR-enabled cube that you can toss in a backpack, throw across the room, or drop on the floor without having to worry about it smashing into thousands of tiny pieces.

Tools 387
article thumbnail

Are You Still Watching? How to Create Engaging Presentations for Virtual Learning

Speaker: Richard Goring, Director at BrightCarbon

Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.

article thumbnail

‘Espire 1: VR Operative’ Earned $3M in Revenue in First Year

Road to VR

Espire 1: VR Operative (2019) launched across all major VR headsets this time last year, bringing a mix of high-flying acrobatics and stealth combat to the table. Now developer Digital Lode says Espire 1 has generated “over $3 million in revenue” since its November 2019 launch. While revenue reports around the industry aren’t a usual sight, Espire 1: VR Operative seems to have benefitted greatly from its simultaneous release on SteamVR headsets, PSVR, and Oculus Quest.

Oculus 364
article thumbnail

Which Startups Are Hiring for Augmented Reality Jobs?

ARPost

In 2019, the demand growth for augmented reality and virtual reality engineers skyrocketed 1400% from the previous year, surpassing the demand for blockchain engineers (the most in-demand skill in 2018). Venture capital investment in augmented reality and virtual reality hit $4.1 billion in 2019, with many billions more being invested in R&D by the likes of Facebook, Apple, Google, Microsoft, Amazon, and many more.

article thumbnail

Google Gifts 5G Android Smartphones with 'the Mandalorian' AR App

Next Reality AR

With the new season of The Mandalorian underway, Google has launched a new AR app that enables some Star Wars fans to connect with virtual characters in between new episodes. That is, as long as you have an Android smartphone. Check that.a 5G Android smartphone. Don't Miss: The Porgs from Star Wars Are Coming to Magic Leap One Available now in the Google Play Store, the app puts the titular character in your physical environment.

Google 341
article thumbnail

Grab ‘Half-Life: Alyx’ Free With HTC Vive’s Black Friday Sales

VRScout

Save big on the latest HTC VR hardware with these sweet holiday deals. ‘Tis the season to be spending and what better gift to give a loved one than the magic of VR? If you’re looking to save a few bucks this holiday season, you may be interested in HTC’s lineup of Cosmos VR headsets, currently on sale via the official Vive website as part of Cyberweek.

HTC 374
article thumbnail

Who C.A.R.E.S.!? How Learning Got Its Bad Rap & What We Can Do About It

Speaker: Treion Muller, Chief Strategy Officer at ELB Learning

Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?

article thumbnail

Oculus CTO Wants Android Apps on Quest, But is “not winning” the Debate Within Facebook

Road to VR

Oculus CTO John Carmack has said publicly that he’d love to open up Oculus Quest to Android apps to boost the headset’s usefulness, but admits he’s “not winning” the debate internally at Facebook. Although the Quest home environment looks nothing like the home screen of your Android phone, the headset actually runs the Android operating system underneath it all.

Oculus 363
article thumbnail

The XR Week Peek (2020.11.23): Many new AR headsets get teased, Link goes 90Hz, and more!

The Ghost Howls

I’m really crunching for two projects I’m working on, but I’m still finding the time to update you of the XR communities about the best news of the week. Not that this week there is much to talk about, actually… but I’m sure you will find here below something that interests you. Top news of the week. (Image by JVC). AR glasses are on the rise. This week we had tons of news about new upcoming augmented reality glasses and smartglasses: Oppo has revealed the second iteration of its augmented reali

AR 262
article thumbnail

The Spaces Between Reality: Understanding Augmented, Virtual and Mixed Reality!

ARVR

We are providing an entry-level guide to understanding Augmented Reality and Virtual Reality applications, the differences between each, and how all of these experiences, when enabled, form what is known as mixed reality. First things first, let’s define the term virtual. It can be used as an overall term to describe other technologies similar to, but different from, an actual Virtual Reality experience.

article thumbnail

‘In Death: Unchained’ Free Update Will Add Ruthless Wave Defense Mode

VRScout

Battle a never-ending horde of demonic creatures in the “Siege of Heaven” update. Superbright’s addicting VR rouge-lite adventure In Death: Unchained is receiving a new update this December in the form of a brand new wave defense mode that will have you mowing down a never-ending stream of unsanctified enemies, from pot belly demons and horrific Abominations to deadly Monks and merciless Temple Knights.

Oculus 373
article thumbnail

The Key to Getting the Best Out of Video-Based Practice & Coaching

Speaker: Micah Eppler, Account Executive for Rehearsal of eLearning Brothers

Did you know that companies such as Paychex, 3M, and Honeywell are getting better results by incorporating video-based practice and coaching within their L&D strategy? From sales pitches to soft skills, learners are becoming top performers by applying and validating knowledge transfer using the unique benefits of video. Whether used as a stand-alone application or integrated with a learning platform, video-based practice and coaching platforms give learners the ultimate opportunity to repeatedly