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This article is the latest in AR Insider’s editorial contributor program. Find out more or contact us to participate here. Authors’ opinions are their own. . On Art & Reality. by Chris Nunes. F luidity. Turbidity. Evolution. Stagnancy. Immobility. Death. Which do you associate with art? Good Art is the vanguard of cultural (r)evolution, moving around and over conservative bulwarks in a way that is fluid, rapid, dizzying.
How VR allowed experiential designer Craig Winslow to visualize Burton’s outrageous public art display. There are very few public art galleries more unique than that of The Neon Museum in Las Vegas, Nevada. Established in 1996, the non-profit organizations primary goals involve the collection and preservation of classic Las Vegas signage for exhibition and cultural enrichment.
How Technology is helping us cope with the global coronavirus fallout. As COVID-19 sweeps through nations, quickly making established ways of working, studying, socializing, and conducting business impractical or even impossible, people turned to technological innovation for alternatives. Here we look at three key areas that have been brought to the forefront during the pandemic but are likely to stay with us for the long-term.
Reading AR/VR books is one of the best ways to keep in touch with the evolution of immersive technologies. These books are great reading material for content creators, developers, as well as people who want to stay in the loop. And, as AR and VR become increasingly complex and penetrate more industries, there are even more insights to write about. What Are the Current Trends in AR/VR Books?
Speaker: Chris Paxton McMillin, President of D3 Training Solutions
To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.
Ernest Cline’s breakout novel Ready Player One is getting a sequel on November 24th, which is slated to delve back into the massive multiplayer VR world of the OASIS. Aptly named Ready Player Two , the upcoming book is being published by Penguin Random House subsidiary Ballantine Books. It’s already available for order on and available for pre-order on Amazon , both in Kindle and hardcover format.
AR-enhanced navigation and 3D stereoscopic displays arriving later this year. German automotive manufacturer Mercedes-Benz has never been shy about its love for immersive technology. In the past the luxury vehicles company has experimented with numerous VR and AR applications, from an AR owners manual and VR car-buying experience to an AR-enhanced vehicle tour and multiple 360-degree videos.
AR-enhanced navigation and 3D stereoscopic displays arriving later this year. German automotive manufacturer Mercedes-Benz has never been shy about its love for immersive technology. In the past the luxury vehicles company has experimented with numerous VR and AR applications, from an AR owners manual and VR car-buying experience to an AR-enhanced vehicle tour and multiple 360-degree videos.
XR Talks is a series that features the best presentations and educational videos from the XR universe. It includes embedded video, narrative analysis and top takeaways. Speakers’ opinions are their own. For a full library of indexed and educational media, subscribe to ARtillery PRO. E commerce spending is up significantly in Q2. That’s not a new notion, given well-known Covid-era shopping constraints.
The biggest ad platform in the world is now open for immersive content. Last June, Google released a new 3D ad format called Swirl , which meshes programmatic advertising with next-generation content. Previously available only through Google team, Swirl was released to all brands yesterday , on July 9, making it available to all advertisers. Users will now be served banner ads that feature 3D models and animations that are interactive and dynamic.
According to the studio behind L.A. Noire: The V.R. Case Files (2017), Rockstar Games is producing a new game which promises to be a “AAA open world title in VR” Video Games Deluxe, a Sydney, Australia-based studio working exclusively with Rockstar, released word via LinkedIn recently , stating that the company is currently hiring staff to build the VR game. “Having finished the critically well received L.A.
Video Game Deluxe is looking for help on a new project for GTA and Read Dead developer Rockstar Games. Earlier today an eagle-eyed Redditor by the name of u/arthlands_vr shared a link to a job listing posted on LinkedIn made by Sydney-based game developer Video Games Deluxe in which the company confirms it is in development of a “AAA open-world” VR game for Rockstar Games ( Grand Theft Auto , Read Dead Redemption , Bully ) and is looking for assistance in the form of senior programme
With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.
This post is adapted from ARtillery Intelligence’s report, Lessons From AR Revenue Leaders, Part III: The Field. It includes some of its data and takeaways. More can be previewed here and subscribe for the full report. A fter Parts I ( Snapchat ) and II ( Niantic ) of this report series, we turn attention in Part III to the broader set of innovators emerging in today’s market.
Customer service is a human-to-human interaction. Clients need help, on-point instructions, and even empathy from the other side of the line. To provide great services, you need to get close to a real, actual interaction with your client. And the best way to do that? Virtual reality and augmented reality services and devices. Even though we’re used to customer service over the internet, let’s see why VR and AR customer service is the future.
The Under Presents is hosting a limited time immersive theater show to Oculus Quest and Rift-owning audiences soon that takes William Shakespeare’s play The Tempest and puts you into the story like never before. The Under Presents is a different kind of VR experience altogether. In the base version of the game you explore the world by recursively spawning and sort of being your own AI throughout the narrative.
Ernest Cline returns with a follow-up to his 2011 sci-fi cult favorite. Exciting new for all you Ready Player fans. Penguin Random House imprint Ballantine Books today confirmed that a follow-up to Ernest Cline’s breakout hit Ready Player One will be arriving on store shelves this November. Available for pre-order via Amazon , both hardcover and Kindle, R eady Player Two will serve as a direct sequel to the original 2011 novel, returning players to the OASIS, a massively-multiplayer online
Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor
With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.
Data Dive is AR Insider’s weekly dive into the latest spatial computing figures. Running Mondays, it includes data points, narrative insights and takeaways. For an indexed library of data, reports, and multimedia, subscribe to ARtillery Pro. W earables continue to be one of the fastest-growing product categories in consumer tech. This is notable given that all-things hardware are constrained during Covid-era lockdowns.
Right now, most of us experience virtual reality through headsets. The video aspect can feel immersive. The audio aspect can feel immersive. However, “immersion” should involve all of the senses. Touch is engaged through the science of haptics. Some controllers incorporate haptics but incorporating the technology into wearable devices is the next step that some producers are exploring.
While Oculus doesn’t offer much publicly in the way of understanding how well individual apps are performing across its VR storefronts, it’s possible to glean some insight by looking at apps relative to each other. Here’s a snapshot of the top 20 Oculus Quest games and apps as of July 2020. Some quick qualifications before we get to the data dump: Paid and free apps are separated.
Tabletop gaming meets next-gen technology in this live action RPG series. A handful of popular Twitch streamers, well-known cosplay artists, and producers are teaming up on a brand new Dungeons & Dragons campaign which will be broadcasted in real-time across Twitch, YouTube, and Facebook Live. Unlike the dozens of other D&D-based live streams littering the web, however, this one-of-a-kind RPG series will incorporate real-time visual effects powered by mixed reality and projection mapping
Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.
Remember that earth-shattering climate report from a couple years ago that said we have to massively cut emissions by 2030 to ensure we don’t exceed 1.5 degrees Celsius (2.7 degrees Fahrenheit) threshold of global warming above pre-industrial temperatures? Well, there’s a chance we’ll cross that benchmark a lot sooner… Read more.
Military contractor, Engineering & Computer Simulations (ECS), has received a grant from the federal Small Business Innovation Research program—likely ranging from $500,000 to $1.5 million—to pilot a virtual reality training program for U.S. Army medics. Founded in 1997, ECS is a Florida-based contractor which builds digital training and other tech solutions for the U.S. military.
An authentic festival experience featuring live music, original art, and a general sense of lawlessness. For the first time in its iconic 50 year history, event organizers were forced to cancel the 2020 Glastonbury Music Festival due to concerns over the ongoing COVID-19 outbreak. Normally held in Somerset, England, the five-day celebration of contemporary arts has spent the past 15 years establishing itself as one of the biggest music festivals in the world thanks to a regular lineup of jaw-dro
Speaker: Treion Muller, Chief Strategy Officer at ELB Learning
Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?
R/conspiracy never sleeps, every day on the internet is a zombie march through a waking nightmare, and as a result, there is a new Pizzagate. The elements: home furnishing e-commerce platform Wayfair, exorbitantly-priced cabinets, a human trafficking theory, and a string of letters you should never type into Yandex.… Read more.
Grabbing objects in VR may be one of the medium’s most fundamental interactions, but making it work well isn’t as easy as you might think. Developers often need to spend time hand animating the hand model so that it appears to hold each object in a realistic way. Developer Luca Mefisto is building a smart tool which uses Quest’s hand-tracking to enable developers to motion-capture hand-poses, making the whole ordeal quicker, more realistic, and ultimately more immersive for pla
Superhot: Mind Control Delete is four times larger than the original, will be free to existing owners. Yesterday, Superhot Team announced a direct sequel to its time-bending 2016 hit which is scheduled to arrive later this month on PC, PlayStation 4, and Xbox One. According to the team, players will embark on a brand new adventure within the Superhot universe four times larger than that of the original.
Speaker: Micah Eppler, Account Executive for Rehearsal of eLearning Brothers
Did you know that companies such as Paychex, 3M, and Honeywell are getting better results by incorporating video-based practice and coaching within their L&D strategy? From sales pitches to soft skills, learners are becoming top performers by applying and validating knowledge transfer using the unique benefits of video. Whether used as a stand-alone application or integrated with a learning platform, video-based practice and coaching platforms give learners the ultimate opportunity to repeatedly
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