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Today a (positive) earthquake hit the virtual reality ecosystem: Meta has just opened up its walled garden, as a strategic move to expand its business in the virtual reality market. It has just authorized other VR OEMs to use its Quest operating system and blurred the lines between the Meta Quest Store and App Lab. Let me tell you everything about this massive news and also analyze with you why this has been a very good idea.
Swisscom wanted to promote the launch of its new “blue” line of consumer services, such as mobile data plans. So it turned to AR. What were the results and strategic takeaways for AR marketing best practices? This post appeared first on AR Insider.
Today Meta made what is likely to be an industry-altering announcement: it plans to open up the Quest operating system to third-party device makers. Asus, Lenovo, and Xbox have been tapped to create new headsets built on the operating system which is being branded ‘Meta Horizon OS’ Meta has just made its biggest strategic move in the XR space since betting the farm on standalone headsets over PC VR.
This week, HaptX gained a Phase 1 Small Business Technology Transfer program grant from the U.S. Department of Health and Human Services, National Institutes of Health, and National Eye Institute to advance research into using haptic solutions to provide accessible XR applications for visually impaired groups. HaptX Founder and CEO Jake Rubin added: Our research team will explore solutions that can significantly improve digital experiences for visually impaired people.
Speaker: Chris Paxton McMillin, President of D3 Training Solutions
To avoid awkward and sometimes disastrous learning content, instructional designers must use authentic translation in the right context to get optimal results. For example, even a simple phrase like “got milk” translates to “are you lactating” in Mexico. Can you imagine what a straight translation might do to your course? With over 317 million people in the US and over 6.7 billion potential customers in the world, personalizing training seems logical.
AR continues to change the ways college students learn, making curriculum more interactive. Yet, as higher ed increasingly leverages this technology, there are ethical and privacy pitfalls. This post appeared first on AR Insider.
AR continues to change the ways college students learn, making curriculum more interactive. Yet, as higher ed increasingly leverages this technology, there are ethical and privacy pitfalls. This post appeared first on AR Insider.
Meta today announced it’s opening its operating system to third-parties , and has named three heavy weights that have pledged support for its newly renamed Meta Horizon OS: Asus, Lenovo, and Microsoft’s Xbox. In a blog post , Meta says it’s tapped ASUS’s Republic of Gamers to develop an “all-new performance gaming headset,” Lenovo to “develop mixed reality devices for productivity, learning, and entertainment,” and Xbox to create its own limited-edition
Headlines are circulating claiming Apple cut Vision Pro production by almost 50% due to weak demand. Here's why they're almost certainly false. The source of these articles is a new note from supply-chain analyst Ming-Chi Kuo, who has been reporting on Apple's supply chain for more than 10 years. Kuo's claims sometimes turn out to be true, but not always , and his latest contradicts not only what we know about Vision Pro production, but what Kuo himself said just a few months ago.
With the arrival of spring comes showers, flowers, and in the technology industry, TSMC's annual technology symposium series. With customers spread all around the world, the Taiwanese pure play foundry has adopted an interesting strategy for updating its customers on its fab plans, holding a series of symposiums from Silicon Valley to Shanghai. Kicking off the series every year – and giving us our first real look at TSMC's updated foundry plans for the coming years – is the S
This week on Reality Bytes, Adobe Premiere Pro integrates GenAI for easy video editing, Phish redefines live music, and a high-tech jump rope launches. This post appeared first on AR Insider.
With a rapidly changing economy, Avangrid Renewables looked to virtual reality to develop a standardized form of immersive training in order to onboard and upskill technicians faster than ever before.
Meta dropped a major announcement yesterday, saying it plans to allow select partners to build third-party headsets that will run Horizon OS (formerly Quest OS). The news is prompting significant discussion within the XR industry, including from Oculus founder Palmer Luckey. Here’s a quick primer for those of you who are newer to XR industry. What eventually became the ‘Quest’ headset and ‘Horizon OS’ platform from Meta started when the company bought a VR startup c
Meta is rebranding its Quest software platform to Meta Horizon OS, and opening it up to third-party headset makers. Headsets running the platform will feature a "Built with Meta Horizon OS" sticker on the box. They'll have access to the same core software and platform services as Meta Quest headsets, including Meta's tracking and mixed reality technology and store.
Optical connectivity – and especially silicon photonics – is expected to become a crucial technology to enable connectivity for next-generation datacenters, particularly those designed HPC applications. With ever-increasing bandwidth requirements needed to keep up with (and keep scaling out) system performance, copper signaling alone won't be enough to keep up.
Ray Ban Meta Smartglasses get smarter, Horizon OS launches and AVP slows down. We have these and other happenings at the intersection of XR and AI through the eyes of Charlie Fink. This post appeared first on AR Insider.
Speaker: Nik Gowing, Brenda Laurel, Sheridan Tatsuno, Archie Kasnet, and Bruce Armstrong Taylor
With 191 country signatories to the Paris Climate Agreement now hard at work in the race to zero carbon by 2050, much of the heavy lifting in ecosystem sustainability falls on the shoulders of the world's densely populated urban centers. This conversation considers how today's AI-enabled simulation media, such as AR/VR, can be effectively applied to accelerate learning, understanding, training, and solutions-modeling to sustainability planning and design.
Meta is full steam ahead on its mixed reality platform, however Head of AR Glasses hardware Caitlin Kalinowski says in a new interview with Android Central that its first augmented reality glasses will offer a real “wow” moment to users thanks to its “high field of view immersion.” Meta CEO Mark Zuckerberg revealed in late 2021 the company was working on Project Nazare , which is set to be the company’s “first fully augmented reality glasses.” Since th
Alien: Rogue Incursion was just announced, a new made-for-VR game in the Alien franchise. The game is being developed by Survios in collaboration with 20th Century Games. Survios has been developing VR games for over 10 years now. It's the developer behind Raw Data, Battlewake, Electronauts, Sprint Vector, and Creed: Rise to Glory. Survios says Alien: Rogue Incursion will be "the biggest, most ambitious VR game we have developed in our decade-long history". 0:00 / 0:49 1× Here's how it describes
Last week, Siemens, in collaboration with enterprise XR software provider BILT, leveraged Apple Vision Pro headsets to provide on-site electricians with XR instructional overlays. The partnership also gives BILT a place as the newest member of its Xcelerator Ecosystem for scaling enterprise XR solutions. Andreas Matthé, CEO of Electrical Products at Siemens Smart Infrastructure , noted that the partnership “is a great example of how we are maximizing digitalization to enable the next generati
Marco Tempest embodies Arthur C. Clarke's famous dictum: “Any sufficiently advanced technology is indistinguishable from magic.” His latest work is an AI-fueled retrospective of Ada Lovelace, the first computer programmer. This post appeared first on AR Insider.
Remote meetings are here to stay - and many are BORING. If you are trying to engage your learners (or any audience), compelling content is critical. But trying to create stimulating content with the same tools you’ve always had is hard, right? Thankfully, wrong! Terrific tools in PowerPoint along with visual assets help you create the kind of dynamic content you need to capture your remote audience’s attention, with functions that allow for interactive sequences and navigation.
Independent tech analyst Ming-Chi Kuo maintains Apple may be reducing Vision Pro shipments for its international debut by a wide margin due to demand falling “sharply beyond expectations” in the US market. Kuo, a respected figure in supply chain leaks and analysis, says in and in a new blog post that Apple has cut 2024 shipments for Vision Pro to 400–450k units—significantly lower than the reported 700–800k units or more expected for worldwide production this year. “Apple cut
Meta's Head of AR Glasses Hardware claims they give the same "Oh my God, wow! I can't believe this!" reaction as the original Oculus Rift. The claim comes from an interview Caitlin Kalinowski gave to Android Central. Kalinowski was previously the Head of VR Hardware at Oculus for the consumer Oculus Rift, Oculus Touch, Oculus Go, Rift S, Oculus Quest, Quest 2, and Quest Pro.
This week, Meta opened its Meta Horizon OS [the operating system powering the Quest product portfolio] to third-party developers, allowing a more comprehensive range of developers to create applications for the firm’s portfolio of XR products. Meta’s open approach comes as Apple establishes a walled garden ecosystem to support its spatial computing vision.
What can developers expect when building experiences for Apple Vision Pro? 8th Wall's Ian Curtis goes hands-on with four pros and four cons for Vision Pro development. This post appeared first on AR Insider.
Speaker: Treion Muller, Chief Strategy Officer at ELB Learning
Since when has learning and development (L&D) become such a negative experience with its intended learners? Could it be because learners have been conditioned by very poor learning experiences over the past two decades, combined with the kinks of technological innovation? Or is it because learning has typically been designed as a one-size-fits-all solution, despite the fact that humans are not clones?
As part of Meta’s huge announcement today, the company says its rebranding the Quest Store to the Meta Horizon Store. In doing so, the company plans to make it easier for developers to get their content onto the platform. As it stands today, the Quest Store only includes apps that Meta has allowed into the store on an individual basis. Then there’s App Lab, which acts like an ‘unlisted’ store; customers can buy and download content from App Lab, but only if they know the
Meta is partnering with Microsoft's Xbox to create a "limited edition Meta Quest" headset. The announcement comes as Meta also announced it's rebranding the Quest software platform to Meta Horizon OS, and letting third-party hardware companies such as ASUS and Lenovo make headsets running it. Meta Horizon OS Will Run On Headsets From ASUS & Lenovo Meta is rebranding its Quest software platform Meta Horizon OS, and it will also run on new headsets from ASUS, Lenovo, and more.
When JEDEC released its DDR5 specification (JESD79) back in 2020, the standard setting organization defined precise specs for modules with speed bins of up to 6400 MT/s , while leaving the spec open to further expansions with faster memory as technology progressed. Now, a bit more than three-and-a-half years later, and the standards body and its members are gearing up to release a faster generation of DDR5 memory, which is being laid out in the newly updated JESD79-JC5 specification.
Today, workplace professionals are leveraging haptic glove devices to suit necessary use cases such as training, virtual prototyping, marketing, and entertainment. What haptic gloves provide is an evolution from a traditional XR controller input with a joystick. The technology elevates the overall user experience and adds value via realistic simulated feelings of pressure, weight, texture, and heat.
Speaker: Micah Eppler, Account Executive for Rehearsal of eLearning Brothers
Did you know that companies such as Paychex, 3M, and Honeywell are getting better results by incorporating video-based practice and coaching within their L&D strategy? From sales pitches to soft skills, learners are becoming top performers by applying and validating knowledge transfer using the unique benefits of video. Whether used as a stand-alone application or integrated with a learning platform, video-based practice and coaching platforms give learners the ultimate opportunity to repeatedly
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