XR Today - Virtual Reality

MAY 12, 2023

While some scepticism still arises around the widespread adoption of XR in its many forms, it appears clear that as generational factors, device optimization, and innovation acceleration progress, as should widespread immersive technology adoption. Metaverse to Contribute 2.8% trillion in global GDP by 2031.

Unity 247

Unity Google Study Africa 247

ARPost

NOVEMBER 5, 2021

A new XR studio system is aiming to revolutionize the entertainment industry. This revolutionary system enables creators to harness the power of immersive technologies and unlock the vast possibilities of virtual production. It also lets them create immersive entertainment like no other. Forging Ahead Into the Future.

Motion Capture 423

Motion Capture Entertainment Immersion Technology 423

VRScout

MARCH 10, 2020

Inside-out tracking provider Antilatency has done some incredible work in the field of location-based entertainment. Each team member can be seen operating the body of their own unique avatars in a custom tech demo environment built on the Unity platform. The content for the technical demo was created in Unity.

Unity 385

Unity Unreal Video Entertainment 385

ARPost

JULY 23, 2021

The COVID-19 pandemic has shown us how important immersive and interactive apps and games are in our everyday life. Immersive games and apps and 3D videos have opened a new world for emotionally exhausted people staying at home 24/7. Mikey Trujillo – Project Manager at Marvel Entertainment, LLC.

Asia 509

Asia China Virtual Reality Entertainment 509

XR Today - Virtual Reality

NOVEMBER 17, 2023

Virtual reality accessories are transforming the immersive technology landscape. Let’s look at some of the best solutions to unlock new levels of immersion. Others open the door to new opportunities for VR content development, training, and immersion. This mask promised to enhance immersion with both smell and haptic feedback.

Virtual Reality 312

Virtual Reality Immersion Haptic Tools 312

VRScout

APRIL 14, 2020

XR experiences in general, have proven themselves to be an amazing tool for everything from workforce training and digital marketing to product visualization, entertainment, and immersive online education. Discover and play indie VR/AR content without having to make a single download.

Education 518

Education Entertainment Unreal Tools 518

Road to VR

APRIL 29, 2019

Essentially, the project is aiming to let users create the same sort of ‘hyper reality’ VR effects that location-based entertainment facilities such as The Void provide; having that physical object match up to an in-game representation makes for a potent shot of immersion to say the least. Image courtesy Tinker Pilot Team.

Immersion 234

Immersion Unity Machine Learning Simulation 234

AR Insider

AUGUST 19, 2020

Technology and Consumer Behavior are Trending Immersive. This article is excerpted with the author’s permission from the Unity Report: Immersive Advertising: How Augmented and Virtual Reality Experiences are Changing Marketing. Find out more or contact us to participate here. Authors’ opinions are their own. .

AR 385

AR Augmented Reality Unity Immersion 385

ARPost

JULY 5, 2022

Job roles are opening up, and the youth and adults alike are becoming more and more interested in the immersive world that AR/VR brings. Immersive technology has yet to hit the mainstream market, but investments in the broad XR industry are already predicted to exceed a market value of $250 billion by 2028.

AR 353

AR Unity Education Course 353

AR Insider

MAY 27, 2021

I’ve been writing about it for over a year, and working on related products at Unity for much longer. Myth-Busting Immersive Advertising. Most marketers have now heard about the different immersive technologies and at least have a vague sense of capabilities. But it doesn’t stop at entertainment. by Tony Parisi.

AR 485

AR Unity Retail Entertainment 485

The Ghost Howls

FEBRUARY 18, 2025

More info (Mentra and Vuzix partner on AugmentOS) More info (AugmentOS official website) News worth a mention (Image by Sony Interactive Entertainment) PSVR 2 had great holiday sales numbers Thanks to the huge price discount from $550 to $350, the sales of PSVR 2 had a huge boost in 2024. on the Prima Immersive app on the Apple Vision Pro.

Hand tracking 290

Hand tracking Apple Video Training 290

The Ghost Howls

APRIL 15, 2025

More info (Reddit post about Altspace rebooting) More info (The website of AltspaceVR) News worth a mention (Image by Meta) Meta to bring VR in-flight entertainment to various airlines Last year, Meta started a pilot program together with Lufthansa to bring VR entertainment on selected flights to people in the Business Class Suite.

Apple 325

Apple Google Entertainment Samsung 325

The Ghost Howls

FEBRUARY 18, 2022

In the first instance, a creator familiar with Unity and 3D modelling softwares can create an XR scene and then upload to STYLY through our Unity Plugin , where a multiformat version of the scene will automatically be created and hosted, allowing anyone to view the scene using a VR HMD, AR smartphone or even WebXR through their browser.

Japan 535

Japan Unity AR Unreal 535

VRScout

JULY 24, 2018

In line with this year’s explosion of talent in virtual and augmented reality, SIGGRAPH 2018 has chosen to expand its focus on VR, AR, and MR by introducing the Immersive Pavilion. The idea behind the Immersive Pavilion is to create a single destination for attendees that are interested in these technologies,” says Jeremias. “In

Immersion 255

Immersion Los Angeles San Francisco Conference 255

ARPost

JANUARY 27, 2021

The release also included software updates to the Vision platform and a number of new Rokid-made applications expanding entertainment offerings. This makes them versatile for industry as well as entertainment applications. Fantasy World is an immersive space that users navigate with voice commands, and head and gesture controls.

Software 322

Software Gesture Control Entertainment Unity 322

The Ghost Howls

SEPTEMBER 25, 2023

Immersed is a reliable company, but it never shipped a headset, so I’ll feel more confident when the first people receive their units. Let’s see what happens… some people are afraid this may become a DecaGear 2, but personally, I think that Immersed can deliver. of our revenues with Unity.

Unity 411

Unity Machine Learning Eye Tracking Hand tracking 411

ARPost

FEBRUARY 1, 2022

See Also: The Rise of Virtual Avatars: From Social Media to Business and Entertainment. This includes being able to play as your Bitmoji in games on the platform, but also making the Bitmoji available to Unity developers – an update announced at the 2021 Partner Summit. Not only the stage will be virtual.

Filming 419

Filming Unity Entertainment Virtual Reality 419

ARPost

JUNE 18, 2021

Developers of immersive games and apps, rejoice! Immersive experiences are in greater demand in all fields: for home entertainment, for training in various industries, and for retail and marketing. An Epic Games MegaGrant Brought VIRTUOSO SDK to the Unity World. VIRTUOSO SDK (VSDK): Making XR Development More Streamlined.

Unreal 371

Unreal Leap Motion Unity Haptic 371

VRScout

JUNE 26, 2023

“By taking advantage of the space around the user, spatial computing unlocks new opportunities for our developers, and enables them to imagine new ways to help their users connect, be productive, and enjoy new types of entertainment. We can’t wait to see what our developer community dreams up.”

Tools 508

Tools Apple Singapore Simulation 508

The Ghost Howls

FEBRUARY 12, 2021

On the software side, we’ll be enabling users to bring tightly time-locked data into development engines like Unity and by building on open-source protocols like BrainFlow , the raw data will be available in most common programming languages as well. There are obvious applications in the world of entertainment.

Gaming 546

Gaming Data Eye Tracking Unity 546

ARPost

FEBRUARY 13, 2023

Orlando then became the epicenter of experiential entertainment when Walt Disney came to town. This collision of creative entertainment and technological advancements formed the foundation of the innovative ecosystem that exists here today,” he adds. See Also: One of America’s Biggest VR/AR Centers Is… Orlando?

Florida 493

Florida Government Education Simulation 493

Road to VR

MAY 1, 2017

Brandon Bray, Principal Program Manager at Microsoft, took the stage at Unity’s Vision VR/AR Summit 2017 to show a little more of what Microsoft has planned for the VR side of things when the first Windows Holographic headsets come later this year. image courtesy Unity Technologies.

Microsoft 279

Microsoft Unity AR Construction 279

ARPost

MARCH 9, 2023

The VR app is part of Flipside XR’s goal to impact the entertainment industry using virtual and augmented reality. Advanced Flipside creator tools – Fully customized sets, props, and characters are possible with Flipside’s advanced creator tools through its Unity plug-in.

Motion Capture 397

Motion Capture Tools Jordan Virtual Reality 397

XR Today - Virtual Reality

OCTOBER 27, 2022

Yoom got its capital from representatives of various entertainment giants, including Interscope Records, Beats Electronics, and Finneas O’Connell, a Grammy Award-Winning Artist. Additionally, the international extended reality (XR) firm adds that its volumetric service applies to gaming, TV, and location-based entertainment (LBE).

Los Angeles 295

Los Angeles Machine Learning Unity Entertainment 295

VRScout

SEPTEMBER 16, 2022

If watching decades of sci-fi movies and television like Star Wars and Back to the Future has taught me anything, it’s that holograms are the future of communication and entertainment. Despite its many features, the device is relatively easy to use, even for those brand new to immersive technology.

Video 441

Video Unreal Software Unity 441

ARPost

SEPTEMBER 15, 2020

Although its well-known applications lie in gaming and entertainment , its potential isn’t limited to these industries. Tech startup XpertVR is perhaps one of a handful of companies pushing the boundaries in this field, providing businesses with unique immersive solutions. What Is XpertVR? Drew MacNeil, co-founder of XpertVR.

Virtual Reality 373

Virtual Reality Simulation Data Retail 373

ARPost

NOVEMBER 15, 2021

The Best Art or Film award was presented by General Immersive CEO Ray Mosco and went to Peaceful Places by Gold Enterprises. The award for Best Developer Tool was presented by Khronos Group President Neil Trevett to Mixed Reality Toolkit for Unity (MRTK-Unity) by Microsoft. ?. ” Best Location-Based Entertainment.

Tools 451

Tools Healthcare AR Unity 451

ARPost

FEBRUARY 18, 2022

Viewers also visited in immersive platforms AltspaceVR, ENGAGE, Hubs, Frame, and VR-Land. This year, WebXR showed us some immense innovations and that raised the bar for immersive experiences.”. The award went to Secret Sky , an immersive album created by Active Theory for recording artist Porter Robinson.

Immersion 403

Immersion Augmented Reality Education Software 403

VRScout

SEPTEMBER 18, 2017

Last year, the inaugural VR On The Lot brought together major players from Hollywood, Silicon Valley, Europe, and China for a two-day exploration of the intersection between entertainment and technology. Roy Taylor , Corporate Vice President of Media & Entertainment at AMD Studios. Jerry Zucker , Director/Writer/Producer.

Unreal 287

Unreal Conference Entertainment Unity 287

The Ghost Howls

JANUARY 13, 2021

It comes out from the passion of someone that has just discovered how immersive realities are beautiful, or maybe from the mind of a student that has just finished the university and wants to find a dream job in AR or VR. I will briefly highlight all my recent story and how I got started with every new role I covered in the immersive field.

Virtual Reality 516

Virtual Reality Unity Course AR 516

ARPost

FEBRUARY 6, 2023

See Also: Redefining the Future of Location-Based Entertainment With HTC VIVE Focus 3 and The Park Playground “Virtual reality is often perceived as being limited to the world of gaming. Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel.

Virtual Reality 400

Virtual Reality Unreal Technology Entertainment 400

XR Today - Augmented Reality tag

DECEMBER 9, 2022

Like virtually all sectors, the art and entertainment industry has been exposed to significant pressure in recent years. With lockdowns and pandemics changing the way people seek out entertainment and inspiration, companies have been left searching for new ways to engage their audience.

Entertainment 138

Entertainment Augmented Reality Unity Virtual Reality 138

XR Today - Mixed Reality tag

DECEMBER 20, 2024

Even outside of the hardware market, Google has given companies access to AR app development kits and immersive software for some time now. Already, the company is partnering not just with Samsung and Qualcomm but with countless heavyweights like Sony, Magic Leap, and Unity.

Google 124

Google Magic Leap Samsung Unity 124

The Ghost Howls

SEPTEMBER 16, 2024

More info (VisionOS 2 features — Road To VR) More info (VisionOS 2 features — Upload VR) More info (iPhone 16 can shoot spatial photos and videos) Unity cancels its runtime fee Unity has finally canceled the abomination of the “Runtime fee” , which was meant to charge developers based on revenue in the last 12 months and lifetime installs.

Video 429

Video Eye Tracking Unity Zeiss 429

VRScout

JUNE 8, 2020

Beginning July 3rd, attendees can sign into VR social platform Sansar via their computer, mobile device, or compatible VR headset and immerse themselves in a virtual fiesta complete with past Shangri-La attractions such as the Gas Tower, Freedom, and SHITV stages.

Unity 387

Unity Entertainment Immersion Industry 387

XR Today - Mixed Reality tag

NOVEMBER 9, 2022

This Monday, the popular real-time 3D (RT3D) engine Unity completed its merger with Ironsource to introduce tools for mobile platform developers to track core user metrics that enhance eCommerce opportunities. Unity has merged with @ironSource. Unity (@unity) November 7, 2022. Read the blog for more details.

Unity 122

Unity Tools Unreal Augmented Reality 122

Road to VR

MAY 2, 2017

The keynote from Unity’s Vision VR/AR Summit yesterday showcased just how far Unity is reaching into non-gaming content when it comes to augmented and virtual reality. The person who is in charge of Unity’s xR strategy is Tony Parisi, who is a co-founder of VRML and a long-time open web advocate. Subscribe on iTunes.

Strategy 197

Strategy Unity AR Gaming 197