The Ghost Howls

OCTOBER 19, 2021

UPDATE (2021.10.19): Road To VR also suggests that this hiring can be used to have a strong voice on regulations happening in Europe. When Microsoft won a $22B dollars contract with the US Army to develop a special version of HoloLens that could increase the “lethality” of troops, the news made strides worldwide.

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The Ghost Howls

MARCH 16, 2020

And while this is anyway a good result for a startup (developing an AR headsets means spending billions in R&D), targeting the consumer market has been a suicide move , that let Microsoft get full control of the profitable enterprise market. More info (Camera Path and Google Drive backup) More info (Sketchfab exporting).

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Road to VR

DECEMBER 6, 2019

According to Google Trends, Quest dominated search interest in the US over Black Friday weekend which marks the start of the holiday shopping season. US search volume, Black Friday weekend 2019 | Data courtesy Google. Worldwide search volume, Black Friday weekend 2019 | Data courtesy Google.

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The Ghost Howls

JANUARY 22, 2021

As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Didn’t work (Image by Microsoft). Sounded good.

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The Ghost Howls

MAY 7, 2022

Just to make an example, I was there when there was the Netscape vs Internet Explorer war, but now the leading web browser is Google Chrome. Google Chrome, for instance, has been helped a lot by the fact that it is the pre-installed browser on all Android phones. Google Glass v2. What will happen? Honestly, I don’t know.

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The Ghost Howls

FEBRUARY 7, 2022

Meta is trying to find a compromise with the EU, but if it doesn’t happen, it is threatening to leave its business in Europe, shutting down Facebook and Instagram in the whole European Union. Especially if it happens by hiring 10,000 people in Europe, so that it can apply stronger pressures on the EU about its data privacy rules.

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The Ghost Howls

MARCH 21, 2021

As it had promised on my blog last year , its cool Nreal Light AR glasses have finally arrived in Europe. It’s good to see this cool product finally arriving in Europe, not anymore as a devkit, but as a full-fledged product. Image by Microsoft). Google halves its revenues on the Play Store. News worth a mention.

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The Ghost Howls

FEBRUARY 7, 2023

I’m sorry about that, but it’s still a miracle I’ve managed to write it… Top news of the week (Leaked image from Samsung video) Samsung is back to XR with Google and Qualcomm The big news of the week is that Samsung is back to XR. What is even more interesting is that this device will be built in partnership with Google and Qualcomm.

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The Ghost Howls

MAY 30, 2022

Pico launches Neo 3 Link in Europe. More info (Pico Neo 3 Link now available in Europe) More info (Pico Neo 3 Link launched at Laval Virtual). The “metaverse” was not a key topic inside “Microsoft Build”. Microsoft Build is one of the most important yearly events organized by Microsoft. Other relevant news.

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UploadVR Between Realities podcast

MARCH 14, 2017

This year’s VR World Congress (VRWC) event wants to bring some of that money to Europe, however. The wider VRWC show, meanwhile, runs from 11th – 14th and sees speakers from Microsoft, Google, and Oculus Story Studio. On display at the exhibition will be the Microsoft HoloLens, Ultrahaptics, and more.

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ARPost

APRIL 29, 2021

There are two premium price tiers with additional affordances, but there is also a free model with an easy sign-in using a Microsoft, Google, or Apple account or with a private email. While Spatial did take that award, the year before that the Polish startup was honored as the Best Innovation Initiative by Emerge Europe.

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Road to VR

OCTOBER 18, 2018

Lenovo Mirage Solo, the Google Daydream standalone VR headset, just passed an important milestone that could mean commercialization in mainland China isn’t far away. SEE ALSO Google Reveals Experimental 6DOF Controllers for Lenovo Mirage Solo. Image courtesy Yivian.

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The Ghost Howls

APRIL 19, 2021

On the server-side, it is being integrated with Microsoft Azure, and it is also coming in the future for Google Cloud and Tencent Cloud. Google is hiring waveguide developers for AR. Protocol’s journalist Janko Roettgers has spotted that now Google is hiring many figures in the waveguide field. Learn more and participate.

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AR Insider

AUGUST 14, 2020

Earlier in this series, we examined Google’s ambitions to create more direct user touchpoints (literally) that drive revenue-generating search by voice, visual and text. The story is similar for Amazon , Microsoft and Bose (kind of), and the 800-pound gorilla in wearables, Apple. Fully Actualized.

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The Ghost Howls

FEBRUARY 9, 2020

Let’s see how Apple and Google will answer. Google Glass 2 is now available for direct purchase. If you are in an industrial environment where a smartglass can improve the productivity of your company, you may be interested in knowing that now Google Glass 2 is available for direct purchases for $999. Great post. Learn more.

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The Ghost Howls

MARCH 1, 2021

All the 3 major VR runtimes (Oculus, SteamVR, Microsoft) are now compatible with OpenXR , and this means that on the runtime layer on PC, now OpenXR has been fully integrated. This means that if you develop an experience using OpenXR, you can run it on Oculus, SteamVR, and Microsoft runtimes with no modification.

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The Ghost Howls

AUGUST 1, 2019

Holo4Labs is a solution developed by Poland-based company Solution4Labs (together with its parent company TenderHut and its partner SoftwareHut) that aims in improving the efficiency of scientific lab workers thanks to Microsoft HoloLens. Holo4Labs aims exactly at solving these and other problems exploiting Microsoft HoloLens.

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The Ghost Howls

MAY 11, 2020

The company switched to an enterprise model , but apart from a rebranding and an assistance service it is not clear what it actually means, especially if compared with the enormous enterprise offering that Microsoft is giving with HoloLens (Azure services, integration with Teams, etc…). This must be an out-of-season April’s fool joke.

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The Ghost Howls

SEPTEMBER 12, 2023

The project is carried on by Microsoft which was given the monster contract of $22B to create this device by modifying its HoloLens glasses. The next step is about trying to integrate the glasses with cloud services, something about which Microsoft is a worldwide leader thanks to Azure.

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VRScout

AUGUST 26, 2017

Students from Georgia Tech are working with Microsoft and Walmart to increase efficiency in warehouses using Mixed Reality. She met her co-f ounder Sarthak Srinivas outside the office of Thad Starner (Google Glass’s inventor) at Georgia Tech. We now want to make this a real product rather than just a cool demo,” said Thomas.

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The Ghost Howls

JANUARY 10, 2022

This is why companies like Apple, Google, Microsoft and Meta are exploring similar technologies. For others, they might be a way of selling ads, Dr. Bautista said. […] In 2018, Intel shut down the Vaunt project, before selling many of its patents to North, the start-up acquired by Google. Microsoft Maquette gets discontinued.

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ARPost

JUNE 6, 2019

Products like Google Glass and Microsoft HoloLens are too heavy, and their batteries do not last long enough. The service is currently available to companies in the US and other non-GDPR countries, with plans to expand to Europe in the coming months. In contrast, Laroue said Epson designed Moverio with the worker in mind.

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VRScout

AUGUST 24, 2016

The US, Western Europe, and Asia Pacific (excluding Japan) are projected to account for three-quarters of revenue for VR and AR. Many consumers have yet to even experience more accessible VR headsets like Google Cardboard or Gear VR — leaving quite a bit of head room for growth. Most revenue through 2020 will come from the US.

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UploadVR Between Realities podcast

OCTOBER 25, 2016

The hack will be held completely online and it is being put on in conjunction with several technology partners including Mozilla, Microsoft, and Google. The prizes include include €30K (around $32,000 USD) cash and a slot in the first VR accelerator in Europe, VRBASE.

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XR Today - Augmented Reality tag

DECEMBER 13, 2024

Google recently announced Android XR, a new operating system designed explicitly for XR (Extended Reality) devices and services, which the company describes as the next generation of computing. Notably, Google is developing the XR OS in collaboration with Samsung, which also revealed plans to release an XR headset in 2025.

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The Ghost Howls

OCTOBER 4, 2021

iOS 15 finally brings AR navigation instructions to Apple Maps , in a way similar to the one that Google is already offering. Microsoft is going to release a database of synthetic faces. Microsoft is going to release soon FaceSynthetics, a big database of 100,000 synthetic faces, free to use for academic and research purposes.

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Road to VR

JANUARY 23, 2017

The Oculus Store adds to the list of participating storefronts, which includes Google Play, the Nintendo eShop and the Windows Store. IARC ratings are already used for all Google Daydream VR and Microsoft Hololens AR apps. Existing titles will need to apply for an IARC rating by March 1st.

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The Ghost Howls

MARCH 20, 2022

Even if it is not so famous in Europe, the SXSW (South by SouthWest) has always been one of the events to be in the United States. I’ve personally met and had a chat with people from Unity and Epic Games, Roblox, The Sandbox, HTC Vive, Microsoft, Rec Room. Going SXSW. SXSW Logo (Image by SXSW).

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Mashable VR

MARCH 5, 2022

This puts it in league with companies like Meta , which has blocked Russian state-affiliated news agencies on Facebook in Europe; Twitter , which slaps a warning label on tweets from state-run Russian media outlets; and others. Cogent is an internet infrastructure provider that serves international clients, including many companies in Russia.

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XR Today - Augmented Reality tag

OCTOBER 20, 2022

Japanese tech firm Epson has showcased its latest iteration of Moverio augmented reality (AR) smart glasses for industrial use cases, it announced at the Augmented World Expo (AWE) 2022 Europe on Thursday. Epson’s demoed its Moverio BT-45C and BT-45CS devices at the event. We are also live on YouTube and [link].

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The Ghost Howls

MAY 25, 2020

OMG, it’s almost 3 years that I write these roundups… the first week peek was exclusive for my blog subscribers and it featured as best news the release of Google Blocks and in the other news something about Samsung Gear VR… how much time has passed since then! Image by Microsoft). in Europe). This is the 150th Week Peek!

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XR Today - Mixed Reality tag

JULY 7, 2023

The metaverse has been pioneered largely by innovative start-ups, but there are concerns that the likes of Microsoft and Meta could trample over these firms due to their existing reach and scale. EU Activity The EU is no stranger to putting its money where its mouth is, targeting metaverse builders Meta and Google in just the last few weeks.

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The Ghost Howls

MARCH 2, 2020

Image by Microsoft). Microsoft has released more specifications for its upcoming XBOX Series X, and from these data is clearly possible to see that it will be compatible with VR headsets. This reinforces my belief that Microsoft in 2021–2022 will add VR support to it , to fight the PSVR when the market will be riper.

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XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

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The AR Show

MARCH 14, 2023

Along the way, he’s received support from industry founders and insiders including Oculus founder, Palmer Luckey, and optics expert, Bernard Kress, of Microsoft and Google. As he finished his university education, he embarked on the journey to establish the leading European mixed reality hardware technology company.

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XR Today - Mixed Reality tag

NOVEMBER 22, 2022

Now, as Microsoft and Qualcomm alumni, Chief Executive Peggy Johnson has advanced the company’s position as a top-tier enterprise product. The company also announced at the Immerse Global Summit (IGS) 2022 Europe in Portugal that it would launch its product across 19 countries.

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TechCrunch VR

DECEMBER 11, 2020

The competition is the incumbent video conferencing platforms such as Zoom and Microsoft Teams, but calls on these platforms have a set agenda, and are timeboxed – they’re rigid and repetitive. As you move your avatars closer to one another person you can video chat with them, as you might in real life.

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