The Ghost Howls

MAY 15, 2023

Top news of the week (Image by Google) Google announces important AI and XR news at Google I/O This Google I/O has seen immersive realities back to the menu. But to summarize, the most important XR-related tidbits have been: Google confirmed that is still working with Qualcomm and Samsung to build an XR headset.

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Road to VR

JULY 20, 2022

Google announced that the company will be conducting real world tests of its early AR prototypes starting next month. ” Some of the key areas Google is emphasizing are things like real-time translation and AR turn-by-turn navigation. ” Critically, Google says the research prototypes look like “normal glasses.”

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Road to VR

JUNE 30, 2020

Google unveiled a method of capturing and streaming volumetric video, something Google researchers say can be compressed down to a lightweight format capable of even being rendered on standalone VR/AR headsets. If you’re looking for more examples of Google’s volumetric video, you can check them out here.

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VRScout

MAY 28, 2019

While VR technology may have been absent at this year’s I/O Developer Conference in Mountain View, California, Google did reveal several AR and machine learning-based updates coming soon to Google Lens. Image Credit: Google. Image Credit: Google. Of course, the update does much more than translate.

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AR Insider

OCTOBER 23, 2020

The most notable updates came from Google, Apple and Facebook, in order of recency. This includes Google’s updates to its visual search efforts; Apple’s Lidar-powered iPhone 12 Pro; and Facebook’s developments in Live Maps, experimental AR glasses … and of course Quest 2. Let’s dive in… Google .

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AR Insider

MARCH 11, 2020

For example, Apple’s wearables are seeing strong revenue growth and offsetting smartphone revenue deceleration in the near term. After examining Amazon and Microsoft , it’s time to zero in on Google. For Google that of course means search. Several Google moves over the past decade had that same underlying goal.

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The Ghost Howls

DECEMBER 9, 2024

As an example of a VPS solution, I will give you some details about Immersal , which is one of the leading companies for what concerns this technology. A VPS system detecting visual features in the surrounding environment (Image by Google) VPS stands for Visual Positioning System. What is VPS?

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VRScout

SEPTEMBER 5, 2019

Google introduces customizable backgrounds, new animation settings, and realistic reflections. Google Poly editor in-action. Image Credit: Google. Immersive ads running on Google’s Swirl platform. Image Credit: Google. Image Credit: Google. Feature Image Credit: Google.

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Road to VR

MAY 15, 2024

Google today announced it’s starting a pilot program that will soon allow select partners to create AR content and display it within Google Maps. Because compared to Meta and Apple, Google still seems unable to commit to a coherent XR strategy.

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The Ghost Howls

MARCH 20, 2023

More info (Official statement by Mark Zuckerberg) More info (Meta to lay off 10,000 people — Road To VR) More info (Meta to lay off 10,000 people — Upload VR) More info (Meta focusing more on AI — Yahoo Finance) More info (Meta focusing more on AI — CNN) Other relevant news Google is discontinuing Glass It’s the end of an era.

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VRScout

FEBRUARY 15, 2021

For example, during the training of police officers, it is possible to simulate situations of pursuit, detention, and interrogation while teaching students the best legal practices, quick and correct reactions, and respect for human rights at the same time. Image Credit: Google. VISUALIZE THE CONCEPTS AND PROVOKE EMOTIONS.

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ARPost

JULY 30, 2020

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. Examples of Augmented Reality in Action. For example, an AR-enabled voice assistant in your ear can point you in the right direction and remind you about an upcoming business meeting. Sponsored content.

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Road to VR

JULY 17, 2024

Google announced that Blocks , the 3D asset creation tool released for VR in 2017, is following in the footsteps of Tilt Brush by going open source. The Icosa Foundation is also known for developing Open Brush and Google Polygon replacement Icosa Gallery. ” The open source archive of the Blocks code can be found on github.

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VRScout

NOVEMBER 17, 2020

Today we’re going to explore just a few shining examples, detailing everything you need to know about these important technological developments. Augmedix for Google Glass // Credit: Augmedix. Does this sector of the world actually use VR and does it really bring with it any unique benefits? Well, in short, yes.

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AR Insider

FEBRUARY 25, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from these examples, Google will have a key stake in this “ Internet of Places.” For example, it utilizes imagery from Street View as a visual database for object recognition so that AR devices can localize.

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AR Insider

MAY 21, 2021

That could be wayfinding with Google Live View , geospatial gaming experiences from Niantic, or location-specific social AR experiences like Snap’s Local Lenses. In web and mobile search for example, click values are higher when “local intent” is inferred by things like geo-modifiers (e.g. Orbiting Efforts.

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AR Insider

OCTOBER 16, 2020

Mapping the physical world requires scale and deep pockets, akin to Google or Snap. Speaking of tech giants, Google has AR cloud ambitions , evident in its interlocking spatial computing efforts. These include visual search through Google Lens , and visual navigation through LiveView. Making the Physical World Clickable, Part I.

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The Ghost Howls

APRIL 22, 2024

Zuck’s genius move before Google I/O I was kinda shocked reading this piece of news, but I was also quite happy because I’m all in for open platforms, and seeing finally Meta breaking the walls of its walled garden is for me a good thing. And with the operating system comes also Meta’s store.

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AR Insider

MAY 18, 2021

For example, Apple’s wearables offset iPhone sales declines. After covering Apple last week, what moves is Google making in wearables? And like Apple, Google’s motivations for wearables are to protect and future-proof its core business. For Google that of course means search. Google also wins on sheer scale.

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AR Insider

MARCH 24, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” For example, the last installment of this series examined Google’s natural “Internet of Places” play.

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AR Insider

APRIL 28, 2021

In AR, Apple is a good example of this approach, given its work to seed user demand and developer interest through ARkit and other mobile means. But greater impact could come from the web’s most well-traveled destination: Google. For one, Google increasingly offers AR-enabled search results that come to life in 3D.

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AR Insider

AUGUST 28, 2020

So I am looking at a stadium, and I can click the stadium and it tells me all about the Rose Bowl, to use one example. One historical parallel is the mighty Google. In fact, Google is a natural candidate to build this “Internet of Places.” ” XR Talks: Lessons From Building AR for Google Maps, Part I.

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AR Insider

JUNE 25, 2021

That could be wayfinding with Google Live View , geospatial gaming experiences from Niantic, or location-specific social AR experiences like Snap’s Local Lenses. These classifications define GPS coordinates for example. All of the above examples are in marketing and customer service contexts… what about AR? The Z-Axis.

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AR Insider

AUGUST 4, 2021

For example, 250 million Snap Map users can tag, share and check into local spots. Snap wants to compete with Google Maps as a local search and discovery engine. The latter is potentially most interesting, as it further differentiates Snap Map from Google Maps. My Places also follows Snapchat’s May Layers launch.

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AR Insider

JANUARY 6, 2021

It’s also naturally monetizable and Google is highly motivated to make it happen. As background, visual search has several meanings including reverse-image search on Google desktop. It takes form so far in Google Lens. So how will Google develop these opportunities? As mentioned, Google is not alone.

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AR Insider

JANUARY 18, 2021

Visual search, a la Google Lens , meanwhile lets users identify items with their smartphone camera as a shopping launchpad. Google Swirl is a good example of both. This comes in a few flavors. Of course, all of the above speaks on conceptual levels in terms of AR’s value.

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VRScout

FEBRUARY 3, 2020

What if I told you that smart devices such as your iPhone and Google Assistant aren’t just listening to you, but persuading and manipulating your actions as well? For example, say you hop on Google at 4 in the morning and begin searching for more information on the early signs of cardiac arrest.

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XR Today - Virtual Reality

NOVEMBER 29, 2024

For example, in design review situations, VR allows teams to collaborate over immersive digital twins of an existing or upcoming product, which allows for many positive outcomes. While the technology existed long before that, emergent technologies like the Hololens 2 and Google Glass brought AR/VR/MR into a new light.

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AR Insider

APRIL 7, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” Synthesizing these factors, one of AR’s battlegrounds will be in augmenting the world in location-relevant ways.

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AR Insider

DECEMBER 9, 2020

Where does Google fit in all of this? Besides financial incentive to future-proof its core search business with next-generation visual interfaces — per our ongoing “ follow the money ” exercise — Google’s actual moves triangulate an IoP play. That includes its “search what you see” Google Lens , and Live View 3D navigation.

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AR Insider

JUNE 29, 2021

Specifically, GE used Upskill’s Skylight AR platform and Google Glass Enterprise Edition. For example, as mechanics come to the stage when they need to use the torque wrench, the Skylight software – through Google Glass EE – verifies the torque level through color-coded indicators. Chain of Custody.

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AR Insider

SEPTEMBER 2, 2021

Seen in products like Google Lens , visual search is all about annotating the world. Beyond Google – a logical competitor -– Snap is intent on visual search given Snap Scan , which draws on the company’s AR chops. For example, its partnership with Photomath lets Snap Scan solve math problems.

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XR Today - Virtual Reality

FEBRUARY 7, 2025

At the time, VRChat and others provided niche examples of the concept, but marketers seemed to believe the Metaverse and its enterprise use cases were ready for broader market appeal – not too dissimilar to how smartphone applications greatly broadened video game markets, reaching users who do not interact with gaming console/PCs.

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ARPost

MARCH 16, 2021

See Also: Google Survey: How Shoppers Actually Feel About AR-Enabled E-Commerce. If you’re looking for an example of an industry that has already had to change its marketing quite significantly, real estate is a perfect choice. LG’s technology showcase is a great example. Expect to see more VR integrations as 2021 progresses.

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ARPost

MARCH 2, 2021

For example, the anatomical features of the human body, the work of various mechanisms, etc. See Also: 4 Inventive Examples of Virtual Reality in Education. We can find educational VR content in a variety of sources, such as: VR apps in the App Store, Google Play, or Steam directories. Google Earth VR. Visibility.

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AR Insider

SEPTEMBER 4, 2020

In that way, Google is well-positioned because the spatial web will need to be parsed and indexed, similar to what Google has done for 20 years on the 2D web. Is Google Building an ‘Internet of Places?’ I see it as an expanding surface area for how people can ask questions and get information about the world.”

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AR Insider

OCTOBER 30, 2020

For an example of what not to do, Facebook practices lots of lip service about policies and self-regulation. Google’s Justin Quimby says this is okay as long as there are common languages — again like HTML today. The spatial computing-focused privacy expert believes that industry self-governance will be more impactful.

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