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Google to Publicly Test AR Prototypes Starting in August

Road to VR

Google announced that the company will be conducting real world tests of its early AR prototypes starting next month. ” Some of the key areas Google is emphasizing are things like real-time translation and AR turn-by-turn navigation. ” Critically, Google says the research prototypes look like “normal glasses.”

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How Will VR and AR Change Marketing In 2021 (And Beyond)?

ARPost

See Also: Google Survey: How Shoppers Actually Feel About AR-Enabled E-Commerce. If you’re looking for an example of an industry that has already had to change its marketing quite significantly, real estate is a perfect choice. LG’s technology showcase is a great example. Expect to see more VR integrations as 2021 progresses.

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The LA-Based Marketing Agency Expanding Into the Metaverse

ARPost

With partners like Google, Salesforce, and Shopify, high-tech trends like big data analytics and online retail are not new to the company. However, recent months have seen a growing number of influential brands, agencies, and even governments buying land in virtual worlds. The LookinMeta Launch. So, what’s new? In a way, everything. “We

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DSCVR is the Leading Web3 Service with 14,089 Daily Users

XR Today - Virtual Reality

The overall share declines included significant industry players like Meta, Google, and Snap Inc. For example, Meta dropped and reduced production on several of its upcoming immersive products. Platform users earn “governance rights” as they interact with the platform, which allows them to vote on the site’s roadmap.

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XR Talks: Defining the AR Cloud, Part II

AR Insider

The spatial computing-focused privacy expert believes that industry self-governance will be more impactful. For an example of what not to do, Facebook practices lots of lip service about policies and self-regulation. Google’s Justin Quimby says this is okay as long as there are common languages — again like HTML today.

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China shows its masterplan to lead Virtual Reality in 2025

The Ghost Howls

Some days ago, the Chinese government has released a document that states how China really wants to commit to VR , how wants the ecosystem to grow well and fast and how also wants to lead the world for what concerns virtual reality. Langzou VR in education, VR Waibao in collaboration tools) and other on hardware (e.g. Introduction.

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Metaverse Data Protection and Privacy

XR Today - Virtual Reality

Developers must clearly outline the rights and consent rules governing these trades. EU’s GDPR, for example, lays down specific rules for EU citizens. Services from Google and Meta lead their operations via ad revenues collected, focusing on ad targeting based on user data.

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