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Sony Just Invested $250 Million in Epic Games, Here’s What it Could Mean for VR and Beyond

Road to VR

Sony Corporation announced today that it will invest $250 million in Epic Games, the company well known for its hit game Fortnite and the Unreal Engine game engine that powers it. Unreal Engine is the second most popular game engine for building VR content, and has powered PSVR games like Farpoint , Moss ,and Firewall: Zero Hour.

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ESI Design Uses Unreal Engine To Create An AR-Inspired Lobby Experience

VRScout

A two year renovation has transformed The Crossroads lobby into an interactive digital experience powered by Unreal Engine. For example, as you walk past the massive digital displays, you’ll see a herd of deer look right back at you with curiosity. Move too quickly, and they scatter into the woods.

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How Inworld AI Is Populating the Metaverse

ARPost

Other members of the e-board have backgrounds including Magic Leap and Sony. For example, the characters can recall past conversations. Once the character is complete in both mind and body, they can be integrated into virtual environments created using Unreal Engine or Unity. They call this model “Bring Your Own Avatar.”.

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The Future Is Now: 2023 Metaverse and XR Predictions Worth Looking Into

ARPost

Although gaming is certainly a great use case and example of what immersive VR experiences can deliver, the possibilities are endless,” said Vindevogel. He gave examples of some applications of VR that have nothing to do with gaming, such as house tours, and meetings.

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Sony Establishes Virtual Production Collaboration Centre

XR Today - Augmented Reality tag

Sony’s VP Tools Sony’s Crystal LED display technology and Venice camera capture technology create a unified RT3D backdrop solution which projects immersive and reactive visuals with the firm’s high brightness, wide colour gamut, and high contrast ratio promise.

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Sony Leverages XR to Combat Film Production “Pain Points”

XR Today - Augmented Reality tag

That’s why the Virtual Production Toolset [Sony’s virtual set planning system] with the virtual Venice camera is a great tool to have access to. Establishing XR-Powered Production Tools While VP tools have experienced a slow emergence over the past few years, Sony more recently doubled down on its commitment to the VP space.

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Powering The Next Generation Of Virtual Music Experiences

VRScout

For example, Sony Music is recruiting a team “dedicated to reimagining music through immersive media” that will leverage Sony Music’s catalog and impressive roster of artists to implement a new category of music experiences using the Unreal Engine.