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The Future of Mixed Reality Is Much Bigger Than Magic Leap

UploadVR Between Realities podcast

Over the past three years Magic Leap have been one of the darlings of Augmented/Mixed reality. Although it did not explicitly claim that this was actual gameplay footage, the description told viewers that “This is a game we’re playing around the office right now.” The Florida start-up was valued at $4.5

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Has Oculus Sold 333,000 Quest’s So Far?

AR Insider

That’s the case with VR, which becomes an exercise in gathering hints in perpetual market-sizing mode. But there are also some valuable gut checks and thought exercises that help to wrap one’s brain around a given product segment. And let’s say for the sake of argument that each Quest owner has bought 3 games on average.

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How Do AR Advertising Platforms Stack Up?

AR Insider

Prominent sectors include industrial AR , social , gaming , and shopping. Numbers Game. ARtillery Intelligence recently performed this exercise including compatible hardware bases and active users (see below). Furthermore, this mobile AR market-sizing exercise reveals another factor: platform fragmentation.

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All the best AR/VR news from CES 2023

The Ghost Howls

Notwithstanding the small size, the glasses are meant for SteamVR gaming, and in particular for people that spend so much time in SteamVR that need a comfortable and lightweight headset. At CES, it continued with this strategy, and it announced a few new games coming for the headset.

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What’s the Sales Outlook for AR Glasses?

ARVR

One such exercise recently zeroed in on headworn AR revenues. There will be success stories for specific use cases such as social (Snap Spectacles ) and gaming ( Tilt Five ). Meanwhile, the previously-beleaguered Magic Leap has quite a turnaround underway. But it’s not just about Apple.

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Why we should care about ergonomics in virtual reality

The Ghost Howls

One person recommended headset X because they found it fitted them well , whilst headset Y was a poor fit that they found painful to use during longer gaming sessions. Attention to comfort has been one innovation that Magic Leap has taken to the AR ecosystem (Image by Magic Leap).

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Cinematic Augmented Reality Movies are coming

RealVision VR

With Hardware (cellphones) having enough processing power to overlay decent digital content over the real world when seen through a cellphone camera, it’s now feasible to play AR ‘games’ and tournaments such as Hado World that give e-sports a whole new meaning, exercising the body and not just a player’s thumbs!