Remove Exercises Remove Hardware Remove Magic Leap
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The Future of Mixed Reality Is Much Bigger Than Magic Leap

UploadVR Between Realities podcast

Over the past three years Magic Leap have been one of the darlings of Augmented/Mixed reality. More recent videos from Magic Leap do clarify that you’re looking at the actual tech, but those videos show holograms that are – perhaps unsurprisingly – fuzzier and less impressive than the earlier one.

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Is Facebook Building a ‘Social Layer’ For the Spatial Web?

AR Insider

So predicting AR’s trajectory becomes an exercise in “ following the money.” For Apple, AR’s job is to sell more hardware. Facebook Hardware Lead Andrew Bosworth Explains Live Maps. Just like Magic Leap has the Magicverse , this is essentially Facebook’s flavor of the AR Cloud.

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Has Oculus Sold 333,000 Quest’s So Far?

AR Insider

In mature markets like smartphones, hardware players disclose figures — especially if public — but it’s a lot quieter on the early-stage front. That’s the case with VR, which becomes an exercise in gathering hints in perpetual market-sizing mode. Sometimes there are gifts like Sony’s frequent disclosures while boasting PSVR sales.

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All the best AR/VR news from CES 2023

The Ghost Howls

But still, this is a pretty unique piece of hardware. SHARP is looking for tier-1 hardware manufacturers to sell them the components with which to build the devices. No hardware was demoed, meaning the project is still in the early stages. Two are the main news to consider from this event. It is going to be released this year.

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What’s the Sales Outlook for AR Glasses?

ARVR

One such exercise recently zeroed in on headworn AR revenues. Drilling down, our latest Behind the Numbers installment zeroes in hardware unit sales. These are key questions as hardware is the starting point for an ecosystem in any emerging tech. Meanwhile, the previously-beleaguered Magic Leap has quite a turnaround underway.

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How Do AR Advertising Platforms Stack Up?

AR Insider

ARtillery Intelligence recently performed this exercise including compatible hardware bases and active users (see below). Furthermore, this mobile AR market-sizing exercise reveals another factor: platform fragmentation. Magic Leap is building a software ecosystem around its product.

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The AR Show: Projecting AR’s Fate in 2020

AR Insider

AR Insider’s ongoing coverage of The AR Show episodes is an exercise in deconstructing and synthesizing the musings of spatial computing’s top minds. This “ follow the money ” exercise is a key AR confidence signal. Then there’s Magic Leap. So we need some hardware innovation here too.”

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