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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The sales never skyrocketed and now Magic Leap is in desperate need of cash , after many layoffs, disappointing sales, and having put its IP as collaterals to a bank.

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With Music In New Realities, We Can Go Deeper Together

ARPost

Given the investment in this virtual space by companies including Meta, HTC, ByteDance’s Pico, and soon… Apple with their anticipated headset likely to be announced in 2023 , the AR/VR market is a major player in the music industry, even spawning the “Best Metaverse Performance” category in the 2022 MTV VMAs. Music and… Miniature Golf?

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‘Game of Thrones’ VR Experience Coming Exclusively to Viveport Infinity

Road to VR

HTC today announced that a VR experience based on HBO’s hit TV series Game of Thrones is set to launch exclusively on Viveport Infinity starting tomorrow, supporting Vive and Rift. Image courtesy HTC, HBO. Image courtesy HTC, HBO. There’s just one more catch.

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The 2022 Auggie Awards

ARPost

Best Art or Film. Sony Electronics Head of Business Development, Thaisa Yamamura, presented the Auggie Award for Best Art or Film. Magic Leap VP Product Marketing and Developer Programs, Lisa Watts, presented the Auggie for Best Enterprise solution to Avataar. All these four awards are decided at the conference.

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Vancouver’s VR/AR Global Summit Puts Content First

VRScout

After the release of Magic Leap One earlier this month – the most anticipated launch in the sector – the industry’s best minds have shifted to content. . Already a Battle Royale [has] happened in the past five years for buying first option broadcast rights for AR content across sport, music, comics, and films.

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‘Angry Birds VR’ is Coming to All Major VR Platforms in 2019

Road to VR

While we don’t know much about gameplay mechanics yet, it’s possible the Magic Leap One release of Angry Birds: FPS – First Person Slingshot may hold some answers. The studio is also working on an upcoming VR arcade experience for its the release of The Angry Birds Movie 2 film.

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A decade later, this VR treadmill is finally ready to ship

TechCrunch VR

As free promotion for hardware startups go, one would be hard pressed to point to something better than a $175 million Spielberg film. “It The move is especially interesting in light of the relatively recent shift toward enterprise customers that’s been explored by Meta, Magic Leap and HTC. It was actually Warner Bros.

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