ARPost
FEBRUARY 18, 2021
Unity has long been in the frontline of companies leading the democratization of 3D assets and tools, including for XR applications. However, when Volvo wanted to make their 3D models and emulators more accessible, they reached out to Unity to help them do it. Unity had already been established primarily as a game engine.
Road to VR
MAY 1, 2017
Natalie Grant, Senior Product Marketing Manager of VR/AR/Film at Unity , showcased an interactive 360 video today produced by VFX studio Mirada, built using Unity 2017 Beta (see the video heading this article). Captured by a 360 camera placed under a gazebo, an animated dinosaur appears in the park outside.
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Road to VR
SEPTEMBER 4, 2019
Although The Lion King (2019) might have garnered a tepid reception from film critics, there’s no debating that Jon Favreau’s photorealistic remake of the 1994 original film roars in the visual department. The post How ‘The Lion King’ Was Filmed Using Virtual Reality appeared first on Road to VR.
VRScout
JULY 8, 2021
These virtual offerings are split into three categories: the VeeR VR Cinema, the Unity for Garden Showcase, and the Cannes XR Developer Showcase. It’s not often you come across an interactive short film as emotionally powerful as Madrid Noir. VRScout is a 2021 media partner for Cannes XR – Marché du Film*.
Road to VR
MAY 6, 2017
The 360 film industry is still young and it’s maturing rapidly. With his name on more than 22 360 film projects to date, Armando Kirwin has had an inside view as to where things started, where they’re going, and why. a five minute film could cost $40,000 to $100,000 just to stitch). Guest Article by Armando Kirwin.
UploadVR Between Realities podcast
JULY 17, 2017
Various industries are regularly embracing VR’s potential to expand their business and film has been heavily active in a variety of ways. Today, we’ve learned that Lionsgate is embracing that concept by partnering with Unity to promote a new entry in the Saw horror franchise.
ARPost
FEBRUARY 1, 2022
This article isn’t a promotion for the film (streaming only on Peacock on February 11), but to really understand some of the elements of the experience, some set-up might be helpful. The interactive experience is a virtual concert featuring Jennifer Lopez and Maluma who will perform songs from the film on a virtual stage.
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