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How Eye Tracking is Driving the Next Generation of AR and VR

VRScout

The industry has been experiencing a boom in recent years with hundreds of startups and heavy investment from tech giants including Google, Apple, Samsung, and Facebook. Despite all the activity, AR/VR hardware remains relatively crude. In January of 2017, FOVE, a Japanese VR startup, released the first eye-tracking VR headset.

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Eye-Tracking Group Tobii Plans To Invest $16 Million In VR By 2019

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Tobii will continue to develop and supply new eye-tracking hardware and algorithms as part of its plans, which hopefully means it will be creating some of those solutions. Eye-tracking has a number of applications for VR, including foveated rendering and avatar replication, and can already been seen in upcoming headsets like the FOVE 0.

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Google Acquires Eye-tracking Company Eyefluence, Reportedly Building VR Headset With Tech

Road to VR

Just what Google has brewing in their skunkworks, we can’t say for sure, but with their most recent acquisition of Eyefluence , a company that builds eye-tracking technology for VR headsets, it seems Google is getting ever deeper into what’s largely considered ‘the next generation’ of dedicated VR hardware.

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90% of Chinese VR Startups Have Gone Bankrupt. Here’s Why That’s a Good Thing.

VRScout

With notable exceptions, these are often companies producing cheap replicas of existing mobile hardware like Google Cardboard and Samsung Gear without any additional, unique features. As it turns out, investment is still flowing into the Chinese VR industry. million). It’s growing. Just not in the headset market.

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Oculus Enters The VR Eye-Tracking Arms Race With ‘Eye Tribe’ Acquisition

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There is something of an arms race developing between the major VR hardware companies (Facebook, Google, HTC, Sony) to add more intuitive controls for VR. Recently, Google acquired a company called Eyefluence. The former piece, however, holds a major clue as to why the Facebook-owned VR company made this purchase.

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GDC 2017: SMI Is Working With Valve To Bring Eye-Tracking To OpenVR

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As reported by Tom’s Hardware , SMI partnered with Valve to integrate its eye-tracking tech into OpenVR SDK and API, which will allow other companies to implement support into their VR software. Not only that, but the pair have also successfully integrated SMI’s tech into select HTC Vive units.

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CES 2017 VR And AR News Roundup: Everything You Might Have Missed

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Many of the biggest companies on the planet, from Samsung and HTC, to Facebook, Amazon, and Google, and even all the way to Ford, Mercedez, and countless startups, all gather in the desert at the start of the year to unveil the latest and greatest advancements in consumer electronics. Upload’s CES 2017 Predictions [ Link ].

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