The Ghost Howls

AUGUST 13, 2018

We are in the days of the Magic Leap hype : developers that have bought it are posting videos everywhere and every one of us is trying to understand if the device is valuable or not. So, here you are my editorial regarding Magic Leap. So, here you are my editorial regarding Magic Leap.

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Tech Trends VR

AUGUST 8, 2018

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There’s only so much “we know something you don’t know” you can take before it starts to become annoying, but Magic Leap simply would not take a hint.

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Upload VR

AUGUST 31, 2023

Magic Leap 1 AR headsets will "cease to function" from 31 December 2024, the company announced. Magic Leap sent an email to all customers containing the following: As such, we are announcing that Magic Leap 1 end of life date will be December 31, 2024. The company today is still fully focused on enterprise.

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ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. Let’s take a look at the technology coming our way.

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ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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The Ghost Howls

OCTOBER 31, 2018

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. One of the colleagues of mine of that time was Kim Libreri, that is now the CTO of Epic Games and he created the optical flow for the paint effect for What Dreams May Come.

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The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

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XR Today - Mixed Reality tag

OCTOBER 1, 2022

AR tech firm Magic Leap is set to launch in 19 countries across the world, Lisa Watts, Vice President of Product Marketing and Developer Programs for Magic Leap announced at the Immerse Global Summit (IGS) 2022 Europe on Madeira Island, Portugal. Magic Leap 2 stands on the shoulders of giants and the force.

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Road to VR

NOVEMBER 30, 2021

Relative to enterprise-focused AR headsets like Magic Leap 2 and HoloLens 2, it’s also less expensive due to the inclusion of cheaper and less complicated optics, called ‘birdbath’ optics, which project light from a microdisplay to the eye via what’s essentially a curved see-through mirror (among other things).

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The Ghost Howls

JANUARY 22, 2021

Minecraft Earth was a game that had the potential of competing with Pokemon Go, but its shutdown has been announced some weeks ago because the lockdown has hurt its launch and adoption. Magic Leap will meet its fate. Duck Face, Magic Leap One, and me. What about Magic Leap ? Sounded good.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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The Ghost Howls

OCTOBER 18, 2018

The Metaverse, that becomes the MagicVerse, in Magic Leap’s terms (Image by Magic Leap). John Gaeta is one of the co-founders of the ILMxLAB and is currently SVP Creative Strategy at Magic Leap. More details. October, 26th (Friday) – 17.30. “What is the MagicVerse?”

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Road to VR

MARCH 18, 2019

OpenXR is a work-in-progress standard that aims to unify the underlying connections between VR and AR hardware, game engines, and content, making for a more interoperable ecosystem. Additionally, it means that a new entrant to the game engine market could swiftly add support for all compatible headsets by implementing support for OpenXR.

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AR Insider

OCTOBER 16, 2020

Representing varied approaches from tech giants, it’s been called everything from LiveMaps (Facebook) to Magicverse (Magic Leap). Going deeper into AR cloud strategies, AR cloud pioneer and 6d.ai Pokémon Go did this with mobile gaming, and Snap Lenses did it with social sharing.

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ARPost

FEBRUARY 27, 2023

Day Two Day two only has one proper keynote scheduled, this time with Magic Leap. Last year, the company’s Head of Product Management, Jade Meskill, took the stage to talk about the Magic Leap 2 and “augmented enterprise.” Trying them out can be a glimpse into the future. Also, Tilt Five will be returning.

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Road to VR

JULY 29, 2019

OpenXR is a royalty-free standard that aims to unify the underlying connections between VR and AR hardware, game engines, and content, making for a more interoperable ecosystem. Simply put, OpenXR is a technical foundation for interoperability, but business decisions still dictate content, device, and platform strategy. OpenXR 1.0

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ARPost

APRIL 13, 2020

In case you don’t know how, it’s the biggest game and app design platform out there. Unity for games, videos, and apps today is like what WordPress was for the websites seven years ago. The first iteration is for mobile phones and the second iteration will be for wearable AR devices, Magic Leap and HoloLens.”.

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Tech Trends VR

AUGUST 12, 2019

We will be joined by Michael Haddad (Augmented Beauty US Director, L’Oréal), Jasper Krog (Senior Global Digital Innovation Manager, NIVEA), Max Andaker (Digital Innovation Manager, Nestlé Silicon Valley Innovation Outpost), Cathy Hackl (Enterprise Director, Magic Leap) and Terry Schussler, Director, Immersive Technology, Deutsche Telekom).

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Tech Trends VR

SEPTEMBER 25, 2018

Mixed Reality adds a new dimension to tabletop gaming, but there’s more to this tank show-down than first meets the eye. Yes, tabletop gaming is very much still a thing. This is what video game giant Wargaming are hoping to prove when they start demoing their latest offering at Gamescom in Germany this week.

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VRScout

JANUARY 31, 2018

” The Hard Hat Solution, which is expected to be released later in the first quarter of 2018, will build upon what has been Microsoft’s HoloLens strategy from the very start, focusing on enabling Industry 4.0 efficiencies and capturing the lion’s share of the enterprise market.

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Road to VR

JUNE 28, 2023

At the time, the prototype was said to be a standalone, ski goggle-like headset providing onboard power, computing, and outward-facing cameras for world sensing capabilities—similar in description and function to headsets like HoloLens or Magic Leap. Project Iris was said to ship as early as 2024.

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The Ghost Howls

AUGUST 1, 2020

And Robert says that even Facebook’s goal is making wearable glasses : he has seen its strategy plans, and inside there it is written that its goal is not building a VR headset, but a slim AR glass that people can wear every day. Why can’t it be Facebook, or Magic Leap ? How will Apple Glasses be? PRNewsfoto/BadVR).

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The Ghost Howls

JANUARY 18, 2023

Notwithstanding the small size, the glasses are meant for SteamVR gaming, and in particular for people that spend so much time in SteamVR that need a comfortable and lightweight headset. At CES, it continued with this strategy, and it announced a few new games coming for the headset.

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The Ghost Howls

OCTOBER 4, 2022

More info (Tim Cook talks about AR / 1) More info (Tim Cook talks about AR / 2) More info (Apple and its strategies to make AirPods succeed). The game is having also good reviews around, and it is being appreciated a lot, especially by people that loved the physics interactions of Boneworks. Discover Raindance Immersive. Other news.

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The Ghost Howls

AUGUST 24, 2020

What other devices are so cheap, have the best games, a continuous stream of updates? I remember many people laughing at me when we of New Technology Walkers released a fitness game for the Vive Focus Plus ( HitMotion: Reloaded ) because they said it was a big and overpriced headset. Image by Epic Games). Other relevant news.

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Upload VR

OCTOBER 1, 2024

With passthrough headsets still years out, and Magic Leap still focused on consumers, Microsoft dominated the enterprise AR market for years with HoloLens 2. Magic Leap pivoted to enterprise just one month after HoloLens 2 launched, and in 2022 launched Magic Leap 2 with a wider field of view and more powerful compute unit.

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Tech Trends VR

AUGUST 30, 2019

With NIVEA, L’Oreal, Deutsche Telekom, Nestlé and Magic Leap. Tech Trends offers a broad range of Digital Consultancy services to guide companies, individuals and brands in effectively leveraging existing and emerging technologies in their business strategy. With Charlie Fink, HP, Black Box VR and VRstudios.

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Tech Trends VR

JUNE 7, 2018

The advent of technology like Magic Leap – a game changing mixed reality headset – will trigger a new way of looking at space and content, because we are designing the spaces with which you think: spatial computers. Immersive Tech invites us to use “space” around us as a medium to interact with technology.

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Tech Trends VR

AUGUST 13, 2018

With this type of guidance, you can instantly turn a layperson into at least a semi-competent pair of hands – Forget games and gimmicks. Of course it was a staged demo scenario, but the principle stands. For me, this is where Mixed Reality gets really exciting. efficiencies.

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VRScout

FEBRUARY 16, 2018

The NBA and TNT are launching a VR experience that is powered by Intel True VR and promises to not only bring fans even closer to the game, but serve as a portal into all available programming through on-demand VR coverage of the upcoming NBA All-Star weekend. Each camera will have at least four angles of the game that you can control.

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The Ghost Howls

NOVEMBER 2, 2020

And the transition to PS5 without a transition to a PSVR2 is already creating some confusion: some games like Hitman 3 or No Man’s Sky do not work with PSVR in their PS5 version (you have to use the PS4 version). Image by Megadodo Simulation Games). Then why Magic Leap hasn’t delivered a solid product with 2B?)

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Tech Trends VR

MARCH 7, 2018

One example is Axel Springer Digital Ventures recently announcing that they would be investing an undisclosed amount in Magic Leap. Axel Springer will, with investments in companies like Magic Leap, actively participate in innovative technologies,” their press statement read.

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XR Today - Augmented Reality tag

MAY 11, 2023

According to the tech giant, gaming firms can develop real-world models for AR-based immersive experiences. Javier de la Torre, Founder and Chief Strategy Officer, CARTO , explained, “Photorealistic 3D Tiles are a really exciting addition to Google Maps Platform.

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XR Today - Virtual Reality

DECEMBER 29, 2023

The tech giant has certainly seen some success in this era, producing some of the most affordable and popular devices for gaming and entertainment. This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world.

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XR for Business Podcast

JANUARY 6, 2020

Until recently, Brian Kane has been highlighting more experiential demos - like one that puts a porthole to the ocean in your living room - to highlight the power of the Magic Leap, and of spatial computing in general. Magic Leap is one of these Magic Leap devices, you put it on, and your whole world is spatial computing.

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AR Insider

NOVEMBER 15, 2019

We’ve seen Magic Leap raise $2.63 Panning back to the broader landscape, we’re also now at a point where there are tangible market signals that can inform product strategies. “Remember when the early mobile gaming ecosystem was being developed?…We See past and future episodes here or subscribe.

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Upload VR

JANUARY 14, 2023

I put on the white frames, she put on the other pair and rolled out a fan-made retroreflective mat instead of the standard game board from the box. Creatures and cards sprang to life on the mat in front of me as we played a series of games she launched from her laptop. Must-have games ( Catan is confirmed) and Android support.

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