AR Insider

JANUARY 27, 2021

I n 2006, I attended a launch event in San Francisco for Microsoft Virtual Earth 3D. It let you essentially fly around a city, sort of like Google Earth but in three dimensions. Since then, Moore’s Law has pushed the concept closer to reality for most folks, but immersive 3D mapping is still an unfulfilled promise.

Immersion 324

Immersion San Francisco Construction Google 324

ARPost

MARCH 2, 2021

Giants such as Oculus, HTC, Sony, Microsoft, Samsung, Walmart, and many others have been implementing their technologies in this field for a long time. VR technologies allow the user to fully immerse themselves in the world created by computer technology, and that is its main advantage. Google Earth VR. Visibility.

Virtual Reality 495

Virtual Reality Education Technology Immersion 495

The Ghost Howls

MARCH 20, 2023

More info (Official statement by Mark Zuckerberg) More info (Meta to lay off 10,000 people — Road To VR) More info (Meta to lay off 10,000 people — Upload VR) More info (Meta focusing more on AI — Yahoo Finance) More info (Meta focusing more on AI — CNN) Other relevant news Google is discontinuing Glass It’s the end of an era.

Google 484

Google Microsoft Ukraine Apple 484

ARPost

FEBRUARY 27, 2020

Baby boomers are thrilled that the fictional Holodeck from Star Trek is now a real and functional immersive technology. Remote workers use a Microsoft HoloLens 2 headset to teleport their presence and interact with others. The platform also enables sharing digital content into the immersive workspace. Breaking Language Barriers.

Technology 311

Technology Immersion Augmented Reality Magic Leap 311

Road to VR

MARCH 17, 2021

Microsoft says however that the error message was inaccurate, and that VR for Xbox is still not a happening. Some prognosticated that Microsoft has mistakenly leaked VR support for Xbox, something it has repeatedly rebuked in the past. This tracks with Microsoft’s long-term stance on VR for Xbox consoles going back to Xbox One.

Microsoft 363

Microsoft Italy Sony Virtual Reality 363

VRScout

NOVEMBER 3, 2019

Last week Google launched the beta for Chrome 79, the latest update for its Chrome web browser. Using the WebXR Device API, developers can create more powerful immersive content that users can interact with using their motion controllers thanks to the GamePad API. With the Chrome 79 beta, WebXR Device API now runs by default.

Google 299

Google Oculus Microsoft Immersion 299

AR Insider

JANUARY 25, 2021

Finally, why in the name of the geek gods is Google shutting down Poly? Google’s own Tilt Brush, an important content creation tool, relies on Poly. We are waiting and hoping and praying a white knight swoops in to rescue Poly like Microsoft rescued AltspaceVR in the VR winter of 2018. Immersive Tech replaces The VOID.

Apple 359

Apple Google Las Vegas Tourism 359

VRScout

AUGUST 27, 2019

This past May during the 2019 I/O Developer Conference, Google unveiled several new features heading to their Google Search and Lens applications. So I got google lens working in VR pic.twitter.com/rFCS7nUgbx — Phasedragon (@Phasedragoon) August 22, 2019. Real-time AR text translation in a VR space.

Google 291

Google AR Tips Tools 291

VRScout

JULY 12, 2021

In terms of compatibility, the platform is cross-compatible with nearly every major VR & AR device, including the HTC Vive, Oculus Quest 2, Microsoft HoloLens 2, as well as AR-enabled iOS and Android devices; it’s never been easier to take your friends’ money!

AR 519

AR Magic Leap Microsoft HTC 519

XR Today - Virtual Reality

JANUARY 14, 2025

For instance, eye and facial tracking capabilities are perfect for companies using VR for immersive collaboration, as these capabilities can help convey gestures and facial expressions in meetings. Others prioritize flexibility for instance Google recently announced the creation of its Android XR system, which supports open standards.

Training 273

Training Hand tracking Simulation Software 273

Road to VR

APRIL 25, 2024

This puts Meta in an entirely new position as a platform holder, as it now seems the company is trying to beat Google at its own game. Apple vs. Microsoft. Apple vs. Google. And you know what, it just might win. It’s a tale as old as time.

Google 302

Google Gaming Samsung Apple 302

XR Today - Mixed Reality tag

DECEMBER 20, 2024

In May 2024, the Google I/O event revealed a few interesting insights into the tech giants future product roadmap. The company mainly highlighted AI, introducing new versions of Google Gemini, tools for building AI assistants, and more. With Project Astra, Google introduced its vision for the future of smart assistants.

Google 125

Google Samsung Wearables Augmented Reality 125

Road to VR

FEBRUARY 5, 2020

Google Glass Enterprise Edition 2, the company’s most recent smartglasses (or rather smart glass ), was only available to partner companies when it launched in May 2019. Now Google is allowing its third-party hardware vendors to sell the headset direct to developers. Image courtesy Google.

Google 278

Google Magic Leap AR Hardware 278

VRScout

FEBRUARY 15, 2021

How immersive technology is changing education for the better. Image Credit: Google. Google Expeditions is one of the solutions that may be used for this purpose. . To date, Microsoft is successfully working on such a holoportation solution. . Image Credit: Microsoft. RECRUIT STUDENTS MORE EFFICIENTLY.

Education 537

Education Machine Learning Examples Simulation 537

XR Today - Mixed Reality tag

FEBRUARY 14, 2025

Googles AndroidXR Provides Developer Passthrough Access Recent news from the AndroidXR camp highlights a significant development advantage that some believe positions the new operating system ahead of the veteran firm Meta. The shark tank is growing, and leaders will emerge.

Samsung 69

Samsung Microsoft Google Head Mounted Display 69

The Ghost Howls

FEBRUARY 18, 2025

Apple Intelligence on the Vision Pro would be a big deal, and especially it would let Apple compete better with Google , which made the integration with Gemini one of the best features of its Android XR operating system. Microsoft will still provide the Azure cloud, but all the hardware and software should be provided by Luckeys startup.

Hand tracking 272

Hand tracking Apple Video Training 272

Tech Trends VR

MAY 8, 2018

We need to ask ourselves not only what computers can do, but what they should do,” said Microsoft CEO Satya Nadella in his opening keynote at Build. Microsoft sees the “intelligent cloud” as the backbone of this revolution. Microsoft want to enable developers to reach customers in a multi-sense, multi-device way Click To Tweet.

Microsoft 235

Microsoft Data Trends Machine Learning 235

VRScout

SEPTEMBER 16, 2019

The city of San Francisco will be getting its very first dedicated AR maker space thanks to Enklu , a cutting-edge company that approaches traditional venues and transforms them into modern experience centers using immersive AR technology. Image Credit: Enklu. Image Credit: Enklu. “At

San Francisco 396

San Francisco AR Microsoft Unreal 396

Road to VR

DECEMBER 13, 2024

Beyond debates about specs or features, one major factor is likely to determine whether Meta can fend off growing pressure from Google and Apple in the XR landscape: flat apps. A company focused solely on gaming (like Nintendo) will never reach the scale of a company building a broader computing platform (like Microsoft).

Google 291

Google Microsoft Immersion Apple 291

ARPost

JUNE 9, 2020

Moreover, it seeks to highlight the creative possibilities of immersive technologies. Guests can access immersive works of art through MOR. Virtual Reality and Immersive Experiences. Creators can watch immersive films in 360° at the exhibit. They selected their 10 projects from the 2020 Tribeca Immersive programming.

Virtual Reality 504

Virtual Reality Filming Entertainment Immersion 504

VRScout

MAY 8, 2021

Unlike existing enterprise-focused headsets like the Microsoft HoloLens 2 , the Pro 3e smart glasses are designed for use by consumers as a PC gaming and entertainment device. In terms of gaming, the Pro 3e can sync to almost any type of gaming controller, including Xbox, Google Stadia , and PlayStation. Image Credit: NuEyes.

AR 527

AR Augmented Reality Microsoft Controllers 527

ARPost

SEPTEMBER 29, 2022

Microsoft (Nasdaq: MSFT) for AltspaceVR. Microsoft again, because some time ago they bought AltspaceVR , a VR social platform that was on the verge of bankruptcy. A very important part in the adoption of immersive technologies will be played by infrastructure. Amazon (Nasdaq: AMZN) and Google (Nasdaq: GOOGL) for Servers.

Software 404

Software Retail Augmented Reality Microsoft 404

ARPost

SEPTEMBER 12, 2022

On day one, Jeremy Moussai and David Hinojosa of Nestlé will talk with Justin Perry of Immerse and Sara Boss of VRdirect about “Scaling XR at Nestlé.” The Fabricant is a digital-first fashion studio, and Beyond is an immersive experience studio. Microsoft, Google, the XRA – and That’s Just One Talk.

Europe 365

Europe Conference Microsoft Course 365

XR Today - Virtual Reality

JULY 6, 2022

Last Monday, Avantis Education, a UK-based immersive learning firm, announced the launch of Eduverse across selected K-12 learning institutions in the country. The service also supports Avantis Education’s purpose-built headset, as well as Google Expeditions kit, and is designed for classroom adoption.

Education 307

Education Exercises Immersion Virtual Reality 307

VRScout

JANUARY 22, 2022

“Big tech companies, rather than smartphone manufacturers, are leading XR devices because they have the necessary content and platforms,” said Kim Gwang-soo, an analyst at eBest Investment and Securities, adding, “Google has an operating system Android, Microsoft has Xbox and Sony has PlayStation. respectively.

Samsung 454

Samsung AR Apple California 454

ARPost

JANUARY 13, 2023

Designed to deliver unique audiovisual experiences, the glasses utilize HARMAN AudioEFX technology , which delivers immersive audio experiences via a near-ear surround system and electrochromic film, which enables users to switch between Immersive and Ambient modes.

Wearables 389

Wearables Entertainment Immersion Google 389

VRScout

JUNE 18, 2017

The leaders of tech juggernauts like Apple, Google, and Facebook have been making aggressive moves into the space while publicly endorsing the world-changing potential of AR. Microsoft CEO Satya Nadella. Microsoft CEO Satya Nadella has shaken the company up since arriving in 2014. In 2016 alone, there was over $1.6

Augmented Reality 302

Augmented Reality Microsoft AR Apple 302

XR Today - Virtual Reality

JUNE 9, 2022

Similar to Meta, Microsoft has made some significant investments into the XR landscape in the last couple of years. Microsoft Teams now has its own Mesh integration, so companies can pull one of the world’s favourite collaboration apps directly into the MR space. Magic Leap.

Magic Leap 261

Magic Leap Unity Microsoft Tools 261

AR Insider

OCTOBER 30, 2020

Moreover, matters of privacy and data security will jump into hyperdrive in spatial computing because of the level of sensory immersion. Google’s Justin Quimby says this is okay as long as there are common languages — again like HTML today. Inherently Immersive. XR Talks: Follow the Money for AR’s Trajectory.

AR 410

AR Data Google Amazon 410

The Ghost Howls

OCTOBER 7, 2024

Or maybe “relaxed” is not the right word to use, considering the little drama on Microsoft’s headsets. Top news of the week (Image by HP) Microsoft officially drops support for its Mixed Reality headsets Microsoft has just released the infamous Windows 11, version 24H2 update. I think this speaks a lot.

Microsoft 394

Microsoft Samsung Apple Unity 394

Tech Trends VR

APRIL 26, 2018

We’ll be dropping by Silicon Valley next month for Google I/O to check out the latest scoop from the Big G. We’re jetting off from Heathrow to the US West Coas, stopping by Seattle to cover Microsoft Build before heading to the Bay Area for Google’s flagship developer conference in Mountain View Click To Tweet.

Trends 229

Trends Seattle Conference Google 229

AR Insider

NOVEMBER 25, 2020

We’re fully immersed in the world of recommendation engines based on advanced AI and algorithms, so instead of gathering what we believe are people’s preferences — what they click on, sites they’ve visited, items they’ve purchased — marketers will instead cater to the algorithms that ‘tell’ people what they want.

AR 409

AR Retail Microsoft Trends 409

ARPost

JULY 30, 2020

But AR/VR solutions are not limited to Google Glass, mobile apps for trying on shoes or accessories, and AR-based games. At the same time, personal voice assistants developed by tech giants — Alexa from Amazon, Siri from Apple, and Google Assistant — are standing at the forefront of the audio augmented reality market.

Augmented Reality 534

Augmented Reality Technology Wearables Machine Learning 534

ARVR

JANUARY 21, 2022

This past year, Google introduced a few new features for ARCore such as recording and playback APIs. For example, Microsoft Hololens 2 can provide information to the surgeon while allowing them to use both of their hands during the procedure. However, Google Glass launched eight years ago. Are we any closer now?

Augmented Reality 245

Augmented Reality Trends Immersion AR 245

ARPost

JUNE 4, 2020

Brands like Bosch, Nreal, 0glasses, and Am Glass by Pacific Future joined Magic Leap, Vuzix, Microsoft HoloLens, and Epson Moverio this year, delivering a new way to experience 2D and 3D content and features. The Rise of Immersive E-Commerce. They will also impact the e-commerce industry. Augmented Reality Pop-Up Stores?

Augmented Reality 461

Augmented Reality Magic Leap Retail AR 461

The Ghost Howls

DECEMBER 28, 2020

It is the final newsletter of the year, so… see you in 2021, a new year that I hope will be filled with many interesting news about immersive realities! Microsoft Flight Simulator releases VR patch. Asobo and Microsoft have worked hard for this and on 22nd, the VR patch has been released. Header image by Microsoft).

Simulation 497

Simulation Virtual Reality Microsoft Hand tracking 497

ARPost

SEPTEMBER 27, 2021

This year, AWE is partnering with Rooom for a much more immersive virtual AWE. The company has since teased hardware and a collaboration with Microsoft Mesh , so their AWE appearance could mean anything. This real-time rendering platform is the backbone of many of our digital experiences, as well as many of our immersive experiences.

Conference 511

Conference AR Augmented Reality Hardware 511