ARPost

APRIL 27, 2022

Although most people still consider AR as an entertainment technology, we can see its practical implementations in various industries like e-commerce, healthcare, architecture , training, and many others. AR-aided apps can transform industries ranging from e-commerce and tourism to training and education. Google ARCore.

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XR Today - Augmented Reality tag

MAY 11, 2023

Google has unveiled its Geospatial Creator for Unity platform, allowing developers to preview 3D assets via the Unity Editor. Viewing spatially-linked assets on a hyperrealistic 3D planet map, the toolkit powers ARCore and Photorealistic 3D Tiles via the Google Maps Platform, it said on its website.

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Road to VR

MAY 6, 2017

The 360 film industry is still young and it’s maturing rapidly. Unfortunately, some of them pretended that they could and it ended up hurting the industry because it downplayed the true cost and difficulty of making cinematic 360 film , a trend that continues to this day. pick Unreal or Unity and get to work).

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XR Today - Augmented Reality tag

JANUARY 23, 2025

This week, following last month’s AndriodXR announcement and this week’s Samsung Moohan teasers, Google made a massive parrel move. In return, Google will gain valuable XR-related support from the headset vendor. This move is huge for the industry. What a HTC/Google Unitifaction Mean?

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XR Today - Augmented Reality tag

APRIL 22, 2025

Recently, at the TED2025 conference, Shahram Izadi , the leader of Google’s AndroidXR development team, gave a public demonstration of the upcoming smart glasses operating system, following its initial launch in the new year, showcasing a prototype pair of smart glasses during the presentation.

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Road to VR

JULY 17, 2024

Google announced that Blocks , the 3D asset creation tool released for VR in 2017, is following in the footsteps of Tilt Brush by going open source. The Icosa Foundation is also known for developing Open Brush and Google Polygon replacement Icosa Gallery. ” The open source archive of the Blocks code can be found on github.

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VRScout

APRIL 14, 2020

Chicken Waffle is collaborating with some of the most skilled developers and studios in the industry to release a set of tools and services that empower developers and publishers to maximize distribution. It would help the AR/VR industry prosper, which would come from supporting developers where they need it most.

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Education Entertainment Unreal Tools 518

XR Today - Mixed Reality tag

DECEMBER 20, 2024

Google is diving head-first back into the world of extended reality and this time, the company is going big. While it might not be ready to show off any physical products just yet, Google has officially laid out its vision for a brand-new unified Android XR ecosystem. Nor is the company simply investing in a new mixed reality headset.

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XR Today - Mixed Reality tag

MARCH 4, 2025

The device comes as a cross-collaboration between Samsung, Qualcomm, and Google, with Qualcomm providing a chipset foundation and Google working to deploy its much-touted AndroidXR framework on the upcoming headset. This provides a promising avenue for competition in the industry.

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The Ghost Howls

MARCH 22, 2022

It was even featured on Google News. Image by Google). Google acquires micro-LED startup Raxium. This week Google has performed another strategic move towards the development of its future XR glasses. XR Bootcamp has created an interesting table with the comparison of all the most popular interaction SDKs for VR in Unity.

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Tools Google Controllers Virtual Reality 374

Road to VR

JUNE 12, 2020

Valve just took a big step in prepping Steam game developers for the full arrival of OpenXR, the new industry-wide open standard for AR and VR headsets. Developers can now download a beta version that will let them start integrating OpenXR apps into SteamVR. The company has released what it calls “initial support” for the 1.0.9

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ARPost

JULY 23, 2021

XR Events in 2021 – Celebrating the Industry that Made Lockdown Bearable. This year will be special for the XR industry. The event is an opportunity to explore the latest developments and trends in the XR industry, meet other professionals and negotiate B2B deals. AWE USA 2021. When: November 9 – November 11. ICHVR 2021.

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Asia China Virtual Reality Entertainment 509

The Ghost Howls

APRIL 21, 2025

Honestly, I wasnt expecting a Vision Pro headset until next year, but Apple is probably launching a new device to take measures against the upcoming release of Googles Project Moohan. If Apple manages to make it also slightly cheaper, that would be bingo. Competition is proving again to be very good for us XR users.

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XR Today - Augmented Reality tag

DECEMBER 12, 2024

Today, Google announced Android XR , an operating system the firm purpose-built for XR devices and services, which Google calls the “next generation of computing. Notably, Google is developing the XR OS alongside Samsung; during the announcement, Samsung also highlighted how it is poised to release a headset in 2025.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

This week, following last month’s AndriodXR announcement and this week’s Samsung Moohan teasers, Google made a massive parrel move. In return, Google will gain valuable XR-related support from the headset vendor. This move is huge for the industry. What a HTC/Google Unitifaction Mean?

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HTC Google Magic Leap Taiwan 74

XR Today - Virtual Reality

JUNE 13, 2022

In the advertising industry, the rise of new and disruptive technologies can be an incredible way to unlock new levels of audience engagement. Among the biggest technology brands in the world, and a major name for any company interested in advertising within the digital world, Google has plenty to offer in XR promotion.

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AR Insider

MAY 27, 2021

I’ve been writing about it for over a year, and working on related products at Unity for much longer. The four of us are looking at the market through different lenses: industry collaboration, sales, creative, and technology. It’s probably the key reason the industry is continuing this experiment. by Tony Parisi. Here’s why.

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ARPost

NOVEMBER 15, 2021

The award for Best Consumer App was presented by Hopscotch Interactive CEO Emily Olman to Google Maps Live View by Google. The award for Best Developer Tool was presented by Khronos Group President Neil Trevett to Mixed Reality Toolkit for Unity (MRTK-Unity) by Microsoft. ?. Best Creator & Authoring Tool.

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Tools Healthcare AR Unity 451

ARPost

MARCH 3, 2020

Since 2017, we’ve been able to see significant growth in the adoption of AR and VR across different industries. Expeditions Pioneer Program by Google. Education is one of the biggest industries interested in adopting AR and VR. Google helps tackle the latter with its Expeditions Pioneer Program. Source: eMarketer.

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Education AR Google Industry 268

XR Today - Virtual Reality

JUNE 9, 2022

In the construction industry, professionals can work together on digital twins of schematics, blueprints, and products in a shared VR world. Unity represents one of the most flexible environments in the XR landscape for companies looking to build their own collaborative experiences from scratch.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

One is that Google will contribute to developing the device via the AndriodXR OS, another is that the device will adopt elements of Samsung’s mobile AI technology, and thirdly, it will receive more public-facing updates this year. Notably, Google is developing this XR OS in collaboration with Samsung.

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UploadVR Between Realities podcast

FEBRUARY 28, 2017

At GDC 2017, Unity held a keynote discussing their impact on the gaming industry, future updates to the engine, and much more. The two played a match against each other, which was won by the Green Ranger of course, and then they shared another announcement for Unity 5.6. For Android and iOS, 5.6 as part of the beta as of today.

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ARPost

JULY 7, 2023

How Unity talks about digital twins – real-time 3D in industry – I think we need to revamp what that means as we go along,” Unity VP of Digital Twins Rory Armes told ARPost. There’s a much younger group coming into the industry […] the way they think and the way they operate is very different,” said Armes.

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Unity Data Virtual World Technology 307

VRScout

SEPTEMBER 4, 2017

This year alone, we’ve seen major announcements from Google and Firefox , as well as the continued growth of independent WebVR communities, such as JanusVR: This is just the beginning; there will be much, much more from here. Google , Oculus and Samsung Internet also published their WebVR and open-source developer resources. .

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The Ghost Howls

NOVEMBER 9, 2023

More info Google may still be working at Project Iris Some months ago a rumor claimed that Google had stopped working on Project Iris, its project devoted to the creation of augmented reality glasses. Who We Are Push the boundaries of the virtual reality industry with us as we create a cross-platform, VR video streaming metaverse.

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AR Insider

SEPTEMBER 3, 2020

Google Swirl could serve as an important AR accelerant by incentivizing brand adoption through Google-scale distribution. For example, Google Swirl could serve as an important AR accelerant by incentivizing brand adoption through Google-scale distribution. Click To Tweet. billion last year to almost $17 billion in 2024.

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Road to VR

NOVEMBER 2, 2017

Among its count of members, the OpenXR working group consisted of nearly every major player in the industry except Microsoft until now. image courtesy Khronos Group.

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Microsoft Magic Leap AR Groups 279

The Ghost Howls

FEBRUARY 18, 2025

Apple Intelligence on the Vision Pro would be a big deal, and especially it would let Apple compete better with Google , which made the integration with Gemini one of the best features of its Android XR operating system. Now the same company is launching Wonderland Cloud, a hosting service dedicated to WebXR applications.

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ARPost

OCTOBER 9, 2021

The McClure School’s graduates are now working for top companies that develop immersive experiences, such as Electronic Arts, Ubisoft, Unity, Apple, and Google. See Also: Training for the Future: AR Marketing Course at Brock University in Canada.

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Ohio Virtual Reality Gaming Michigan 432

VRScout

MAY 7, 2020

Yet, at the same time, we still find ourselves dealing with many of the issues we struggled with since the birth of the modern VR industry. The company will also be providing their own Unity Software Development Kit, allowing developers access to the raw data from both the sensors as well as the haptic feedback motors.

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Road to VR

DECEMBER 13, 2024

Owlchemy Labs and Resolution Games announced they’re adopting support for Android XR, bringing some of their most popular titles to Google’s upcoming XR operating system. Android XR is set to make its debut on Samsung’s ‘Project Moohan’ mixed reality headset , which is slated for consumer launch sometime in 2025.

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VRScout

MAY 1, 2019

But today you no longer need to be a Unity professional or 3D designer to get into this sacred industry. In that regard, Sumerian is more similar to standard development software, such as Unity, than it is to software such as BioVR. The Varwin software interface is based on Google’s Blockly visual language.

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The Ghost Howls

SEPTEMBER 16, 2024

That’s why we rejoiced when Apple launched its headset: while Google and Microsoft can discard new technologies pretty easily, Apple is slower at deciding to take a step, but when it makes it, it commits to it. Furthermore, he decided that Unity Personal will remain free and the funding ceiling to use it will double from $100k to $200k.

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ARPost

SEPTEMBER 29, 2022

Snap’s augmented reality filters likely place it as one of the leading companies in the AR industry. Unity (Nasdaq: U) for 3D Modeling and Animation Tools. Amazon (Nasdaq: AMZN) and Google (Nasdaq: GOOGL) for Servers. Snap (Nasdaq: SNAP) for AR Filters. And who could be the actors in this case?

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XR Today - Mixed Reality tag

SEPTEMBER 29, 2022

John A Cunningham, Head of Government & Aerospace at Unity. John A Cunningham, Head of Government and Aerospace at Unity Technologies , delivered his keynote speech exploring the concept at the event, which gathered roughly 500 businesses, analysts, media partners, and executives at the sunny destination of Madeira Island, Portugal.

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Road to VR

MAY 2, 2017

The keynote from Unity’s Vision VR/AR Summit yesterday showcased just how far Unity is reaching into non-gaming content when it comes to augmented and virtual reality. The person who is in charge of Unity’s xR strategy is Tony Parisi, who is a co-founder of VRML and a long-time open web advocate. Subscribe on iTunes.

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ARPost

MAY 12, 2022

Immediately following Inbar’s welcome address is the Unity keynote by Unity Technologies CEO John Riccitiello. As one of the leading tools for 3D content creation, Unity is also one of the engines driving XR content and experiences. Autodesk Inc. Magic Leap. Big Rock Creative.

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