XR Today - Virtual Reality

JULY 29, 2024

EssilorLuxottica, a multinational corporation based in Italy and France, is already working with Meta on developing Ray-Ban Meta smart glasses. Magic Leap Ditching its Hardware Business? Magic Leap has reportedly laid off its sales and marketing teams because it decided to focus on licensing the technology behind its headsets.

Magic Leap 159

Magic Leap HTC Hardware Italy 159

The Ghost Howls

JULY 10, 2023

Top news of the week (Image by Google) Samsung XR headset may have been delayed The new rumor in town is that Samsung has delayed its upcoming headset that it is building in partnership with Google and Qualcomm. It’s been another interesting week in immersive realities, so let’s see what happened in our field in the past few days!

Samsung 207

Samsung Apple Las Vegas China 207

XR Today - Augmented Reality tag

JANUARY 3, 2023

To close 2022, Magic Leap’s leadership team underwent a major restructuring following a significant investment from Saudi Arabia’s sovereign wealth fund. The investment by Saudi’s PIF division allows the region to own over 50 percent of Magic Leap’s ownership stake. A 16GB computing pack.

Magic Leap 105

Magic Leap Saudi Arabia Controllers United Kingdom 105

The Ghost Howls

AUGUST 24, 2020

Someone invokes saviors like Google and Amazon, but even if they managed to succeed, they are other data-harvesting companies , so in any case, we are f**ked. More info (Beat Saber DLC) More info (Frostpoint VR) More info (The Last Light). News from partners (and friends).

Unreal 424

Unreal Apple Government Oculus 424

The Ghost Howls

OCTOBER 26, 2020

Coronavirus is back in Italy and from yesterday we’re having new restrictions like a night curfew, some kind of shops closed, etc… I hope that you and the people you love are safe. Some years ago, she performed in The Life, a Mixed Reality art piece inside the Magic Leap One.

HTC 398

HTC Oculus Conference China 398

XR Today - Augmented Reality tag

AUGUST 2, 2023

This is due to several “false starts” with Google Glass , Microsoft HoloLens2, and Magic Leap, although the companies remain potential customers. Replacing parts required a person from Italy to hop on a plane and fly on-site to help with the repairs. Those days are totally gone and will never come back.

AR 70

AR Apple Eye Tracking Israel 70

The Ghost Howls

OCTOBER 18, 2018

I’m very happy to talk about a very important event that will take place very soon in my city of Turin (Italy): the VIEW Conference. This is a list of some of the talks that have immediately caught my attention : Google Spotlight Stories team has always been able to create amazing short movies in VR (Image by Google Spotlight).

Conference 275

Conference Magic Leap Virtual Reality Italy 275

Road to VR

SEPTEMBER 9, 2021

They’re launching today at $300 direct from Ray-Ban as well as official online retailers in the US, Canada, UK, Ireland, Italy and Australia. Examples of smartglasses include Google Glass, North Focals, and a number of devices available from Vuzix.

Magic Leap 363

Magic Leap Ireland Italy Australia 363

XR for Business Podcast

JANUARY 20, 2020

We’ve just done one in Bologna in Italy. Small companies like Google, and eventually people like Facebook and others, and create this revolution. And that allowed us to expand the business and have a presence that today, although we don’t have investment, I think we have more locations than Magic Leap, that has a $2.7-billion

AR 78

AR Machine Learning Government Virtual Reality 78

XR for Business Podcast

JANUARY 20, 2020

We’ve just done one in Bologna in Italy. Small companies like Google, and eventually people like Facebook and others, and create this revolution. And that allowed us to expand the business and have a presence that today, although we don’t have investment, I think we have more locations than Magic Leap, that has a $2.7-billion

AR 78

AR Machine Learning Government Virtual Reality 78

XR for Business Podcast

JANUARY 20, 2020

We've just done one in Bologna in Italy. Small companies like Google, and eventually people like Facebook and others, and create this revolution. And that allowed us to expand the business and have a presence that today, although we don't have investment, I think we have more locations than Magic Leap, that has a $2.7-billion

AR 60

AR Machine Learning Government Virtual Reality 60

The Ghost Howls

APRIL 18, 2022

Anyway, today should be a vacation in Italy, but here I am writing this roundup for you, so if you want to show your appreciation, don’t forget to make a donation on Patreon ! In case there is another platform involved, e.g. Android, 30% will go to Google, and 25% of the remaining money (i.e. Top news of the week. In total, 52.5%

Europe 307

Europe Tools Apple HTC 307

The Ghost Howls

MAY 27, 2021

So disappointed that Italy was not in the top 10. For instance, this is the forecast of the analysts for the Google Glass adoption in 2013, that I used for a business plan. We all wear Google Glasses every d… ah, no. Whatever new VR innovative project released by Google]. It is going to happen in 5-10 years.

360 Video 533

360 Video Apple AR Video 533

The Ghost Howls

SEPTEMBER 16, 2019

So, Kura is not only smoke and mirrors, there is really an amazing tech behind it, and that technology is called “structured geometric waveguide” (that is different from the diffractive waveguides used by other products like HoloLens or Magic Leap). Google updates ARCore with Persistent Cloud Anchors.

AR 166

AR HTC Google Microsoft 166

The Ghost Howls

MARCH 23, 2020

Jokes apart, before starting, let me send a big hug to all of you that are in quarantine because of the coronavirus and thank all the people that in these days have cared about me after having heard the sad news about Italy (Simon, David, Daniel, Suzie, Mark… John that has been so kind… Sebastian, and many others!). Yes, Android, Google.

Oculus 203

Oculus Magic Leap AR Augmented Reality 203

The Ghost Howls

SEPTEMBER 20, 2020

I’ve preordered my basic $299 one (€349 in Italy) and it will arrive on October, 15th. Imagine the people wearing Aria like the guys wearing Google Maps backpacks inside museums of campuses: they go around and collect data to build some maps. Price is $299 for the basic 64GB version, and $399 for the 256 GB version. VR Content.

Oculus 543

Oculus AR Data Gaming 543